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Comics, Novels, and Brand Storytelling
Manage episode 349648490 series 3270046
Вміст надано Shannon Peel. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Shannon Peel або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
What do the stories we enjoy say about us and how do stories from our childhood define us? Shannon Peel talks with Lee Wochner from Counterintuity, about how the stories from childhood resulted in their careers as storytellers. Lee started his entrepreneurial exploits as a pre-teen when he invested in a comic book. Find out how he made a living sharing stories, telling stories, and writing stories. This episode is full of ideas to help you define your brand story and stories about how brands stood out a couple of decade ago and how brands today need to take a different approach to sharing their marketing message. If you love stories, tell stories, or want to know how brand storytelling has changed over time, this episode is for you.
Get you copy of That's Life: A Novel Approach to Changing Your Narrative.
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