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338: Decisions You Have to Make in Google Ads Part 2
Manage episode 348188155 series 2285836
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Jason Rothman - https://rothmanppc.com/
Chris Schaeffer - https://www.chrisschaeffer.com/
Show Notes:
In our last episode, we discussed the choices you have to make with each campaign regarding brand keywords, Performance Max, and exact match keywords. In this episode, we're continuing with the discussion by addressing what we consider the best bidding strategies in Google Ads and explaining why we always start with broad match keywords.
(5:55) What are the best bidding strategies in Google Ads?
(27:22) Why we always start with some broad match keywords
We need your help! Please help us grow the show:
If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.
Send us your questions here - https://paidsearchpodcast.com/contact-us/
Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast
First 100 Episodes - https://paidsearchpodcast.com/archive/
Adventures by A Himitsu https://soundcloud.com/a-himitsu
Creative Commons — Attribution 3.0 Unported— CC BY 3.0
Free Download / Stream: http://bit.ly/2Pj0MtT
Music released by Argofox https://youtu.be/8BXNwnxaVQE
Music promoted by Audio Library
409 епізодів
338: Decisions You Have to Make in Google Ads Part 2
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Manage episode 348188155 series 2285836
Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp
Jason Rothman - https://rothmanppc.com/
Chris Schaeffer - https://www.chrisschaeffer.com/
Show Notes:
In our last episode, we discussed the choices you have to make with each campaign regarding brand keywords, Performance Max, and exact match keywords. In this episode, we're continuing with the discussion by addressing what we consider the best bidding strategies in Google Ads and explaining why we always start with broad match keywords.
(5:55) What are the best bidding strategies in Google Ads?
(27:22) Why we always start with some broad match keywords
We need your help! Please help us grow the show:
If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.
Send us your questions here - https://paidsearchpodcast.com/contact-us/
Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast
First 100 Episodes - https://paidsearchpodcast.com/archive/
Adventures by A Himitsu https://soundcloud.com/a-himitsu
Creative Commons — Attribution 3.0 Unported— CC BY 3.0
Free Download / Stream: http://bit.ly/2Pj0MtT
Music released by Argofox https://youtu.be/8BXNwnxaVQE
Music promoted by Audio Library
409 епізодів
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