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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
NDIS: An inside look at what’s new in 2022
Manage episode 320923041 series 1036896
Вміст надано Summer Foundation and Summer Foundation Ltd. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Summer Foundation and Summer Foundation Ltd або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of Reasonable & Necessary, George is speaking with NDIA CEO Martin Hoffman about what’s new in the NDIS for 2022. We talk about codesign, NDIS appeals, COVID-19 and much more. This interview was recorded on 14 February 2022.
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100 епізодів
Manage episode 320923041 series 1036896
Вміст надано Summer Foundation and Summer Foundation Ltd. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Summer Foundation and Summer Foundation Ltd або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this episode of Reasonable & Necessary, George is speaking with NDIA CEO Martin Hoffman about what’s new in the NDIS for 2022. We talk about codesign, NDIS appeals, COVID-19 and much more. This interview was recorded on 14 February 2022.
…
continue reading
100 епізодів
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Summer Foundation podcasts

In this episode of Reasonable & Necessary, Dr George sits down with Louise Glanville, Commissioner of the NDIS Quality and Safeguards Commission, and Natalie Wade, the Associate Commissioner. Together, they discuss the future of the NDIS Commission, the upcoming changes to NDIS regulation and more.…
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Summer Foundation podcasts

1 Exclusive Interview with the Minister for the NDIS Amanda Rishworth | Reasonable & Necessary 26:08
In this episode of Reasonable & Necessary, Dr George Taleporos interviews Minister for the NDIS and Social Services, Amanda Rishworth. They examine Support Needs Assessments, including the rollout timeline. The Minister addresses concerns about funding reductions and outlines the government's commitment to fairness and transparency. The discussion also covers foundational supports, the in and out lists and the importance of individualised living arrangements. With a federal election approaching, the Minister outlines the government's priorities for the NDIS if re-elected. This episode provides valuable insights for NDIS participants, families, providers, and advocates seeking to stay informed about the future of disability support in Australia.…
In this in-depth conversation, we learn how a lifelong relationship with a childhood friend sparked One2One CEO Rod Davies’ passion to deliver truly human-centered housing and support solutions for people with disability. Rod takes us through the process his organisation uses for determining the best arrangement for each person and why it’s critical to learn what is most meaningful and valuable for that person. Tune into the latest episode to learn more about why individualised living arrangements are the ‘great opportunity’ of the NDIS.…
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Summer Foundation podcasts

1 Exclusive Interview with NDIA CEO: Explaining the Changes to the NDIS - Reasonable & Necessary 48:24
On this episode of Reasonable & Necessary, Dr George is joined by Rebecca Falkingham, CEO of the National Disability Insurance Agency. In this exclusive interview, they talk through the changes to the NDIS Act that come into effect today and explain what these changes mean for participants. Check it out!…
On the NEW episode of Reasonable & Necessary, Dr George meets Dr Sam Bennett from the Grattan Institute to discuss his new report on reforming NDIS housing and support: https://grattan.edu.au/report/better-safer-more-sustainable-how-to-reform-ndis-housing-and-support/ He is also joined by Nicole Cox from MyPlace, an organisation that has been supporting people with disabilities to establish and maintain individualised home and living solutions for almost 30 years. How can we help more people with disabilities escape from group homes and live more inclusive lives in the community? Let’s find out!…
On this episode of Reasonable & Necessary, Dr George meets Sam Paior from The Growing Space and Chris Coombes from DSC. They discuss the Government's attempt to redefine what the NDIS will pay for. They examine the draft lists of NDIS supports and consider what should and should not be included. They also discuss some of the unintended consequences of narrowing the definition of an NDIS support.…
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Summer Foundation podcasts

On this episode of Reasonable & Necessary, Dr George meets with Disability Discrimination Commissioner Rosemary Kayess. They chat about her fight for disability rights on the world stage and what she thinks about changes to the NDIS back home. They also cover the disability Royal Commission and the Disability Discrimination Act. Rosemary calls for minimum accessibility standards for all new housing, an end to segregation, and a human rights-based approach across all government policy.…
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Summer Foundation podcasts

On this episode of Reasonable & Necessary, Dr George meets with disability rights advocate El Gibbs and disability law expert Mitchell Skipsey to discuss the NDIS Bill, the recent amendments and what is needed to ensure that the NDIS Bill meets the needs of NDIS participants. The guests highlight the importance of constraints on the NDIA's information gathering powers and the need for strengthening avenues for appeals. They also highlight the importance of considering the whole person in determining support packages. They explain what happens next and express hope that the Senate committee will recommend further amendments to address the concerns of the disability community.…
On this episode of Reasonable & Necessary, Dr George meets with Greens Senator Jordon Steele-John to understand his position on the changes to the NDIS legislation that are currently before Parliament. The Senator expresses concerns and why he believes these changes will negatively impact participants. He explains his thinking behind this position and why the changes may result in less choice and control for NDIS participants.…
On this episode of Reasonable & Necessary, Dr George meets with disability law experts Mitchell Skipsey, and Dr Darren O'Donovan to understand the changes to the NDIS Act. They explore the reasons for the changes, and how these changes may impact on NDIS participants. The conversation highlights the importance of involving people with disabilities in the decision-making process and ensuring that the changes lead to positive outcomes for participants. The experts emphasise the need for stronger protections to ensure participant choice and control are upheld. They suggest some amendments to the Act and encourage listeners to engage in the Senate inquiry and make submissions to express their views and concerns.…
On this episode of Reasonable & Necessary, Dr George meets with the NDIS Provider and Worker Registration Taskforce to understand the role of the taskforce and learn if changes to registration requirements will impact on our rights to choice and control in the NDIS. To learn more check out the website below: https://www.dss.gov.au/disability-and-carers-standards-and-quality-assurance/ndis-provider-and-worker-registration-taskforce…
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Summer Foundation podcasts

In Part 2 of our deep dive into the NDIS Review we explore assessments, navigators and psychosocial supports and talk about what happens next. What happens when you bring together Australia's leading disability advocates and academics to dive deep into the recommendations by the NDIS Review? To find out check out this episode of Reasonable & Necessary for an in-depth, no holds barred examination of the most controversial NDIS Review recommendations.…
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Summer Foundation podcasts

What happens when you bring together Australia's leading disability advocates and academics to dive deep into the recommendations by the NDIS Review? To find out check out this episode of Reasonable & Necessary for an in depth, no holds barred examination of the most controversial NDIS Review recommendations. In this 1st part, the panel examines mandatory provider registration and the recommendation that participants who need 24/7 support should be funded to share with 2 other NDIS participants. What does this all mean for participant choice and control? Let’s find out……
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Summer Foundation podcasts

1 Your Guide to the NDIS Review: Experts Have Their Say 1:03:22
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On this episode of Reasonable & Necessary, Dr George brings together Australia's leading disability advocates to unpack the NDIS Review. Dr George, along with El Gibbs, Nick Avery, Jarrod Sandell-Hay and Sam Paior will guide you through all the big changes that are proposed, and what they might mean for you.…
On this episode of Reasonable & Necessary, Dr George speaks with disability rights lawyer Natalie Wade, about NDIS appeals, the NDIS Review and her nationally televised speech on the ABC.
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