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#22: Super Simple and Super Clever
Manage episode 318663395 series 3234937
Вміст надано Liquid Barcodes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Liquid Barcodes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This episode discusses the "Real Rewards" loyalty programme that's competing in the competitive grocery market in Ireland and which won the Irish "Retail Food Loyalty Programme of the Year" in 2019. The programme is an exciting example how one major brand can leverage partnerships with complementary products and services to deliver coalition-style loyalty benefits and rewards to consumers across multiple spend categories, including an impressive partnership with Visa Ireland that offers customer double points when paying with that card. A true masterclass in loyalty partnerships.
Show Notes:
1) Article on the Supervalu Ireland Loyalty Programme - Super Simple and Super Clever
63 епізодів
Поширити
Manage episode 318663395 series 3234937
Вміст надано Liquid Barcodes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Liquid Barcodes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This episode discusses the "Real Rewards" loyalty programme that's competing in the competitive grocery market in Ireland and which won the Irish "Retail Food Loyalty Programme of the Year" in 2019. The programme is an exciting example how one major brand can leverage partnerships with complementary products and services to deliver coalition-style loyalty benefits and rewards to consumers across multiple spend categories, including an impressive partnership with Visa Ireland that offers customer double points when paying with that card. A true masterclass in loyalty partnerships.
Show Notes:
1) Article on the Supervalu Ireland Loyalty Programme - Super Simple and Super Clever
63 епізодів
Усі епізоди
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Схожі до Liquid Barcodes Loyalty Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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continue reading
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Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
