Digital Transformation Series podcast

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Science Biology Business Marketing Mehrnaz Campbell Pharma Pharmaceutical Industry Digital Transformation Remote Engagement Field Force Effectiveness

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Вміст надано Mehrnaz Campbell. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mehrnaz Campbell або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

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<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/good-moms-bad-choices-2913243">Good Moms Bad Choices</a></span>

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/good-moms-bad-choices-2913243">Good Moms Bad Choices</a></span> podcast artwork

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/good-moms-bad-choices-2913243">Good Moms Bad Choices</a></span> podcast artwork

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Good Moms Bad Choices

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12 hours тому12h ago

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If Oprah and Howard Stern had a baby it would be Good Moms Bad Choices. Meet Erica and Milah, two uncensored sex and cannabis-positive parents who are redefining what modern motherhood looks like. Warning, this is not your everyday mommy Podcast! This audio diary is not only for parents but women who feel alone in their good and bad choices. Prepare to laugh, cry, and be inspired. Fellas, you’re invited too! New episodes drop every Wednesday. Welcome to the Tribe! Instagram: @goodmoms_badchoices Watch our episodes on Youtube For bonus content ---> www.patreon.com/goodmomsbadchoices

Digital Transformation Series

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Головна серій•Feed

Вміст надано Mehrnaz Campbell. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mehrnaz Campbell або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

I'm passionate about helping pharma field teams feel confident using technology to engage with healthcare professionals. I want them to feel good about themselves and achieve amazing results. To explore this topic, I've been interviewing inspiring pharma leaders to learn from them for this Digital Transformation Series. - Mehrnaz Campbell, Founder and CEO of Cheemia & Cheemia ReSET Author of The Omni Advantage

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29 епізодів

#Science #Biology #Business #Marketing #Mehrnaz Campbell #Pharma #Pharmaceutical Industry #Digital Transformation #Remote Engagement #Field Force Effectiveness

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Digital Transformation Series

updated день тому

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Головна серій•Feed

Вміст надано Mehrnaz Campbell. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mehrnaz Campbell або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

I'm passionate about helping pharma field teams feel confident using technology to engage with healthcare professionals. I want them to feel good about themselves and achieve amazing results. To explore this topic, I've been interviewing inspiring pharma leaders to learn from them for this Digital Transformation Series. - Mehrnaz Campbell, Founder and CEO of Cheemia & Cheemia ReSET Author of The Omni Advantage

… continue reading

29 епізодів

#Science #Biology #Business #Marketing #Mehrnaz Campbell #Pharma #Pharmaceutical Industry #Digital Transformation #Remote Engagement #Field Force Effectiveness

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Digital Transformation Series

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Mehrnaz Campbell in conversation with Fi Edwards and Katie Langdon, Skin + Blister 1:00:44

1 day тому1:00:44

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1:00:44

Mehrnaz Campbell chats with Fi Edwards and Katie Langdon, sisters and founders of Skin + Blister – the agency that exists so that nobody feels lost in healthcare. Managing Director, Fi Edwards, is passionate about impactful communications that help improve lives. Having worked in pharmaceutical marketing for her entire career, Fi loves collaborating with commercial teams to find solutions to big strategic challenges. She is a champion for patients in human and animal health, as well as clinical trials. An empathetic leader who advocates for a remote culture, Fi is determined to retain amazing talent within the creative industry, no matter what life throws their way. Creative Director, Katie Langdon, is an innovator with a huge passion for omnichannel content. Katie leads with purpose and will always speak her mind (with kindness). Katie is a master of taking complex information and making it meaningful, accessible and useful for all. And her creativity works, having won national and international health and wellness awards along the way. Katie is always looking one step ahead and inspires her internal team and external client partners to consider the potential to use AI for good in healthcare. Fi and Katie are on a mission to put the care back into healthcare communications. They are looking forward to delving into the topics of omnichannel communication.…

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Mehrnaz Campbell in conversation with Alyssa Fenoglio from Teva Pharmaceuticals 56:31

5 weeks тому56:31

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56:31

In this episode of the Digital Transformation Series Mehrnaz chats with Alyssa Fenoglio - a bold, purpose-driven leader with a global track record in brand-building, digital innovation and AI-powered transformation. Currently VP, Global Head of Digital Commercial at Teva Pharmaceuticals, Alyssa brings deep insight from P&G, Medtronic, Sanofi - and beyond.…

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Mehrnaz Campbell in conversation with Andrew Binns from Croda Pharma 1:01:08

9 weeks тому1:01:08

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1:01:08

In this episode of the Digital Transformation Series, Mehrnaz chatted with Andrew Binns, Global Marketing Director of Croda Pharma. Andrew Binns began his marketing career working with English Premier League football clubs and major tourist boards, including Visit Britain and Visit California. In these roles, he developed a deep understanding of audience mindsets and behaviours, recognising the power of strategic engagement. Building on this foundation, he trained in COM-B, the behaviour change framework, and later became a BJ Fogg-accredited practitioner, refining his expertise in driving meaningful behavioural shifts. His ability to engage audiences in innovative and creative ways caught the attention of the pharma industry, leading to his recruitment with a clear mandate: to disrupt the status quo and drive real change. During his time at AstraZeneca, he challenged conventional thinking, tearing up unrealistic omnichannel theories and replacing them with a pragmatic, real-world customer engagement strategy. The impact was immediate - significantly increasing HCP engagement.…

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Mehrnaz Campbell in conversation with Nico Renner from BeiGene 58:57

13 weeks тому58:57

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58:57

In this episode of the Digital Transformation Series, Mehrnaz chats with Nico Renner from BeiGene. Nico isn’t your typical pharma marketeer: He considers himself as a hybrid between business and biotechnology, as he studied both. Almost by coincidence, Nico started to work on digital transformation projects in oncology at Roche Germany. Further gathering experiences in Social Media Management for Patient Education in Ophthalmology. Currently, he is working for BeiGene in Switzerland as a product manager. Nico brings new perspectives and questions to pharma, as he does not even know "the old days". Nico is a firm believer in outcome-driven marketing. His signature approach? "No shiny slides, but tangible results. Marketing is not about opinions, but data." When he’s not redefining the marketing playbook, you can find him sparking thoughtful discussions on LinkedIn about the future of pharma marketing, digital engagement, and customer experience in pharma.…

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Mehrnaz Campbell in conversation with Nyambe Sumbwanyambe from The Black Sherpa 1:03:47

17 weeks тому1:03:47

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1:03:47

In January, I chatted with Nyambe “Yam” Sumbwanyambe. 🎙️ Yam is a dynamic, innovative leader with nearly two decades of experience in the pharmaceutical and healthcare industries. Yam has established a reputation for driving commercial excellence, fostering inclusion and championing professional development. In 2023, he founded The Black Sherpa Podcast, a platform dedicated to empowering social mobility through candid conversations on personal development, career progression and overcoming systemic barriers. Born in Zambia and raised in the UK, Yam’s journey reflects resilience, adaptability and ingenuity.…

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Mehrnaz Campbell in conversation with Carolina Quezada Correa from Grünenthal 1:03:24

22 weeks тому1:03:24

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Carolina is known for her passion, energy, dedication, commitment, and her strong ability to build consensus. With over 10 years of experience in the pharmaceutical industry and a background in public relations, marketing, and communications. She later specialised in digital marketing and transformation, taking on key roles at Pfizer and Grünenthal.…

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Digital Transformation Series

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Mehrnaz Campbell in converation with Christian Wöckel from Sanofi 48:37

29 weeks тому48:37

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48:37

In the next in the Digital Transformation Series, Mehrnaz Campbell will be talking to Christian Wöckel, Head of RSV Franchise @Vaccines Germany & Austria for Sanofi. With a passion for Digital Transformation, and a strong drive for results and impact, Christian has helped different organisations and business units to transform in a world of constant change and digital disruption. With a fixer-mindset, Christian enables teams and individuals to solve challenges that come with (digital) transformation.…

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Mehrnaz Campbell in conversation with Marco Andre from Novartis 57:24

34 weeks тому57:24

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57:24

I talk to Marco Andre, Global Head of AI and Marketing Excellence at Novartis. I was particularly excited because Marco is quite unique. He possesses extensive experience in AI and automation, yet he brings a refreshing humility to how these tools can be applied in the pharmaceutical industry. Marco is a keynote speaker, an AI advisor to executives, and a published author. With over 20 years of experience in companies such as Google, Procter & Gamble, and YouTube, he has held local, regional, and global roles in marketing, sales, partnerships, and operations. Outside of work, Marco is the author of the book Imperfect Stories, a passionate Lego enthusiast, and a proud owner of more than 20 sets. I believe I first met Marco in person in Dubrovnik in May this year, where he delivered two memorable presentations. On Day 1, he gave a talk titled "The Hype is Gone, It's Time to Grieve," focusing on generative AI. His presentation was so entertaining that I found myself sitting at the edge of my seat; it was fast-paced yet highly engaging. I think he received the highest score for the upfront presentation that day. On the second day, he led a brilliant interactive panel discussion about learning from failures. I thoroughly enjoyed his sessions—they were fun, interactive, and refreshingly real.…

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Digital Transformation Series

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Mehrnaz Campell in conversation with Chiara Bolgnini from Roche 1:01:31

39 weeks тому1:01:31

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1:01:31

After a brief break for summer, the Digital Transformation Series is back and I've already lined up several months of interviewees! 🎙️ On the 22nd August, l chatted with the amazing Chiara Bolgnini. Chiara is a Senior Marketing and Commercial Leader with 20 years of experience. She has worked for 14 years in life science companies in senior global and international roles at Novartis Global headquarters, Bristol-Myers Squibb Worldwide organisation, and Abbott Global headquarters. She is now working at Roche Pharma International. Chiara possesses proven senior marketing leadership skills and has led global, regional, and local marketing teams to drive key integrated omnichannel marketing strategies. She's also led blockbuster product launches and growth resulting in billions in sales. Listen to her amazing journey in Pharma.…

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Mehrnaz Campbell in conversation with Emma Vitalini from Amgen 56:48

49 weeks тому56:48

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56:48

Mehrnaz Campbell chats with Emma Vitalini, Head of Global Medical Digital Strategy at Amgen. Emma has focused her recent attention and development on the strategic build and deployment of new and evolving technologies.

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Mehrnaz Campbell in comversation with Amish Patel from APC 57:55

1 year тому57:55

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57:55

For our next Digital Transformation Series podcast, Mehrnaz Campbell welcomes Amish Patel, a marketing consultant who aims to simplify pharma marketing in today’s noisy world of shiny things. He is the founder of APC, a marketing consultancy that helps pharma companies create and execute effective engagement strategies while building in-house marketing capability.…

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Mehrnaz Campbell in conversation with Dario Safaric from NEXT Pharma 56:39

1 year тому56:39

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56:39

Mehrnaz Campbell talks to Dario Safaric as part of my Digital Transformation Series. Dario, in addition to running the NEXT Pharma Summit events, is the VP of Sales and Marketing at Media-Soft. They operate in over 40 countries and it's his responsibility for creating and running global marketing initiatives. He's organised more than 25 events in 14 countries.…

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Digital Transformation Series

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Merhnaz Campbell in conversation with Patrick Markt from Daiichi Sankyo Europe GmbH 56:40

1 year тому56:40

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56:40

Mehrnaz Campbell talks to Patrick Markt-Niederreiter , a strategic professional with a passion for customer experience, digital innovation, and agile transformation. Currently serving as the Vice President of Digital Excellence at Daiichi Sankyo Europe GmbH, Patrick is dedicated to driving seamless and convenient end-to-end customer experiences for medical doctors and patients.…

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Digital Transformation Series

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Mehrnaz Campbell in conversation with Erasmus Holm, Director of Pharma & Commercial Operations, MSD Netherlands 49:11

1 year тому49:11

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49:11

Merhnaz Campbell interviews Erasmus Holm, Director of Pharma & Commercial Operations at MSD Netherlands, for the final Digital Transformation Series 2023. Erasmus is a Sales and Marketing Strategist who partners with teams and colleagues to transform and grow business, making sure all along that B2B does not mean Boring 2 Boring!…

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Digital Transformation Series

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Mehrnaz Campbell in conversation with Vanitha Venkatasbramaniam, Global Customer Engagement Strategy Lead, Novo Nordisk 54:44

2 years тому54:44

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54:44

I recently interviewed Vanitha Venkatasbramaniam, Global Digital Health and Customer Strategy Lead at Novo Nordisk, as part of our ongoing Digital Transformation Series. With over 15 years of experience in the pharma industry, Vanitha's mission revolves around making a positive impact on patients' lives with life-saving therapies. Vanitha currently leads a team focused on chronic serious diseases, employing cutting-edge commercial strategies with a strong emphasis on digital health and customer engagement. As an advocate of collective creativity and human collaboration, Vanitha believes these pillars are essential for achieving transformative results. Outside of work, she enjoys globetrotting and immersing herself in diverse cultures!…

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