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Вміст надано Working Girl Talk. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Working Girl Talk або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Working Girl Talk
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Вміст надано Working Girl Talk. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Working Girl Talk або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episodes release weekly!!
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161 епізодів
Відзначити всі (не)відтворені ...
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Вміст надано Working Girl Talk. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Working Girl Talk або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episodes release weekly!!
…
continue reading
161 епізодів
Усі епізоди
×On January 19, 2025, the long-awaited TikTok ban went into effect. A favorite social platform was gone (so we thought), along with the popular social media editing app, CapCut, which is owned by TikTok. Our feeds were filled with goodbye videos and error message screenshots but something else happened that day: Instagram announced their own social media editing app, Edits. Now that Edits has launched and been around for a few weeks, here's my official review including, favorite features and opportunities. 💌 Love this episode? Leave a review, follow the show, share with a marketing/social media BFF, and check out @workinggirltalk on Instagram for inspo at the intersection of marketing and pop culture.…
MARKETING NEWS Instagram for iPad?! (The Verge) Locked Posts on IG (Social Media Today) Meet a new TikTok challenger, Neptune (TechCrunch) CAMPAIGNS OF THE WEEK A1 vs. AI San Pellegrino x The Sopranos (AdWeek) Jet-Puffed’s Easter Hack (CNN, WalMart) CELEBRITY x BRAND COLLAB ROUNDUP: Kardashian x Crumbl Dolly x Good American Nike x Rory McIlroy WORK BREAK Denise Richards & Her Wild Things A24's Warfare 💌 Love this episode? Leave a review, share with a work BFF, and follow @workinggirltalk on Instagram for inspo at the intersection of marketing and pop culture.…
Poppi is purchased (and i tried it!), longer short videos are gaining traction (I’ll explain) and I’m almost caught up on severance. Yes that’s big enough news to include in my intro. Welcome to Working Girl Talk, the podcast for marketers who love pop culture, TV and movies. NEWS Pepsie Purchases Poppi - Forbes Meta and “Community Notes” - Media Post AI Comments were spotted - Daily Carnage via Jonah Manzano 3-minutes videos may perform better - Buffer and Social Media Today CAMPAIGN OF THE WEEK Tower28’s The Blush Lives of Sensitive Girls - shoutout to Rachel Karten for bringing this to my attention in her newsletter. IT’S AMAZING and I’ll share why! WORK BREAK: Novocaine Upcoming trailers: Accountant 2 and Ballerina Severance (contains Season 1 Spoilers!) Lady Gaga’s Mayhem album…
In today's episode: Tiktok launched an Oscars hub Cynthia Erivo visits Raising Cane's - E! McDonalds celeb orders - AdWeek Instagram may launch a stand-alone app for Reels - The information YouTube: now the most frequently used service for listening to podcasts in the U.S. - YouTube YouTube mid-roll ads announcement . Google Prebiotic sodas making moves - Poppi, Ollipop and Coke - Marketing Brew , CNBC Duo is alive - USA Today WORK BREAK: Eternal Sunshine of the Spotless Mind (Prime) Running Point (Netflix)…
Welcome to Working Girl Talk, the podcast for marketers who love pop culture, TV and film. In today's episode: Buzzfeed’s new social platform, minus the SNARF ( ANA , TechCrunch , Sign-up Page !) Netflix Bites opens in Vegas --and I need to go! ( Variety ) Rachel Kirkconnell and Brawny ( E! ) Hailey Bieber x FILA ( See the landing page! ) RIP Duo the owl WORK BREAK: Traitors recap/thoughts (spoilers around the 10 minute mark) FOLLOW Working Girl Talk on Instagram…
It's been a while since we've done a full Work Break episode and I think we all could use a break, right?! Today, we have just what you need. I'm joined by SAG-AFTRA actress and podcast host, Michelle Miller. We dive into: Oscar Predictions: The Brutalist, Conclave, The Substance, Timothy Chalamet, Best Actress and Best Movie guesses! Alex Cooper's Sirius XM launch Michelle's Onyx Storm event experience & an update of where I'm at (spoiler alert!) and more! ⭐️ Check out Michelle's podcast, Mentors on the Mic and follow Michelle . 🍿 Follow Working Girl Talk on Instagram and TikTok .…
From Totino's to Doritos and Post Malone to Catherine O'Hara --- we're breaking down one of the best days in marketing and advertising, the ads during Super Bowl LIX! I'm joined by my marketing bestie, Alyssa. We're breaking down our favorite ads, sharing our edits, and giving out the following awards: Most Memorable Best Celebrity Cameo The Odd Ball Award Points for Creativity A Nice, Classic Marketing Ad Missed Opportunity Award The Not So Great...Award Overall Best in Show Follow Working Girl Talk on Instagram and don't forget to rate the show. Have a wonderful work day!…
Thank you for voting Working Girl Talk the Best Podcast in Phoenix, Arizona!! It means the world. Here's what we're talking about today: The GRAMMY Awards Partners Memes Best Dressed Super Bowl...Spoilers? Dunkin, Stand Up to Jewish Hate and Pringles bring in big names. Campaign of the Week: Barbie's Super Bowl collab Bratz shouts out David Lynch WORK BREAK: Fantastic Four Trailer - here's why I like it Mission: get Adam Sandler to be our guest of honor!…
Marketing News: 🗞️ Instagram Algorithm Updates & New Features ( @mosseri , Lia Haberman ) 🗞️ TikTok's 75-day Extension; Who's Buying? ( USA Today , NPR , CNBC ) 🗞️ Super Bowl Ad Teasers Have Arrived — Charli XCX, Martha Stewart & More! ( Forbes ) Campaign of the Week: ⭐️ Why I love NYXTAPE ( NYX Cosmetics ) WORK BREAK 🎬 Oscar noms are here! 🎬 Conclave Review — watch on Peacock 🎬 Nosferatu Review — rent at home on Amazon Prime 📚 Onyx Storm is taking over my life Make sure to follow @ WorkingGirlTalk on Instagram. Have a wonderful work day!…
Welcome to the first episode of 2025! It's a short and sweet "work memo" today and we're talking about the need for more FUN in work and life. It's no secret that burn out is rampant and the world can be a scary place.😬 This is a quick reminder to inject more fun into your daily routine - and when you do, it can lead to creative results. MARKETING NEWS Kristin Juszczyk and Emma Grede launch OffSeason ( GMA ) Disney acquires 70% of Fubo ( EMarketer ) Instagram will surpass Facebook to become the largest social ad business ( EMarketer ) Golden Globes viewers increase (Marketing Brew) Crumbl x Dove launches! ( StyleCaster ) WORK BREAK: I started watching Severance - whoa! A Complete Unknown recap…
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Working Girl Talk

1 Best Marketing Campaigns of the Year & 2025 Predictions with Jordan Crump of The Space Social 1:04:41
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From the Summer Olympics to Skims collabs to Crumbl x Kylie, today we're breaking down our favorite campaigns of the year! Boutique agency owner and social media manager Jordan Crump, of The Space Social , joins me as we look back on a year of viral moments and collabs. Let's dive in! In this episode: ⭐️ Top Collaborations ⭐️ Funny Campaigns ⭐️ Marketing FLOPS (sorry!) ⭐️ Overall favorite campaign/viral moment ⭐️ 2025 Predictions - influencers and more! ⭐️ Top piece of advice for social managers heading into the new year WORK BREAK: Jordan and I dive into this season of Real Housewives of Salt Lake City and the season finale of Yellowstone. Enjoy! FOLLOW @thespacesocial on instagram FOLLOW @workinggirltalk and @abbyzufelt…
It's officially the holiday season! And because this can be a time of stress, sickness and burn out, we're keeping things unserious and fun today. Specifically, this episode is full of nonsense .☺️ My longtime friend, fellow marketer and, now, Sabrina Carpenter and Kansas City Chiefs Correspondent, Alyssa Leavitt joins Working Girl Talk today! Sit back on your work break and enjoy a reprieve from the sometimes stressful season. In this episode: ⭐️ A (too?) detailed recap of Netflix's A Nonsense Christmas with Sabrina Carpenter ⭐️ Pantone releases the 2025 color of the year ⭐️ The Eras Tour is officially over. It was rare and we were there. 🥹 ⭐️ Will Netflix's NFL Christmas live games actually work? ⭐️ A Hallmark Christmas village in Kansas City?! FOLLOW Working Girl Talk on Instagram. I hope you have a great work week, and an even better work break!…
Taylor Swift remains on top! Spotify and Apple released their year-end recaps and we need to discuss Walmart’s "tv show" strategy for Black Friday. Let's dive in! Today's topics & links: TikTok Shop's Black Friday Numbers (The Creator Economy by Kaya Yurieff via The Information, Business Insider ) Apple Music Replay vs. Spotify Wrapped Walmart's Black Friday "TV series" featuring Anthony Ramos, Jake Shane, Chad Michael Murray, Taye Diggs and more! ( Walmart's instagram, Kevin Kelly’s 1000 true fans essay ) Plus, words of encouragement for our social media managers out there! Work Break: I'm rewatching Glee (I love you it's ruining my life) Follow Working Girl Talk on Instagram…
Something HAS changed within me...we're breaking down the marketing of WICKED and Gladiator 2 ! Today, we're discussing: WICKED vs. Gladiator II marketing strategies — what worked? And why? Instagram's new reset feature Sabrina Carpenter's Nonsense Christmas trailer Threads has seen 35 million new users in November (Axios) Black Friday ads go simple College Bowl season begins (RIP Pop-Tarts Mascot) On today's WORK BREAK: A very WICKED Recap Gladiator II Recap The Silence of the Lambs Recap Yellowstone Recap Episode Sources/Links: Box office numbers via FastCompany WICKED Collabs via Hollywood Reporter COLAssuem recap via Yahoo! Entertainment Gladiator 2 's big ad buy via The New York Times Instagram reset feature news via Meta 35 million new Threads users via AXIOS…
Things are getting ...strange online. On today's episode, we're going over Dunkin Donuts' recent halloween campaign and its possible influence by the Nutter Butters unhinged content. I'll share some insight into why "weird" can actually lead to impactful marketing. Since it's Halloween, it's only fitting that things get a little spooky, right?! On Work Break: Love Is Blind and The Substance FOLLOW Working Girl Talk…
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