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Вміст надано Suzan Marie Chin-Taylor. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Suzan Marie Chin-Taylor або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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The DooDoo Diva's Smells Like Money Podcast
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Вміст надано Suzan Marie Chin-Taylor. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Suzan Marie Chin-Taylor або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Bringing You Industry Know-How from Industry Pros Who Know How.
…
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176 епізодів
Відзначити всі (не)відтворені ...
Manage series 3301581
Вміст надано Suzan Marie Chin-Taylor. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Suzan Marie Chin-Taylor або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Bringing You Industry Know-How from Industry Pros Who Know How.
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176 епізодів
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×In this thought-provoking episode, Suzan Chin-Taylor sits down with Daniel Dominguez from the WHY Institute to discuss how discovering your WHY can revolutionize how you hire, retain, and promote talent—regardless of the industry you're in.💡 While the WHY Operating System may not be directly tied to the wastewater or infrastructure space, its impact on workplace culture, team alignment, and leadership development is powerful and far-reaching.🔍 What You’ll Learn:✅ What the WHY Institute is and how it was inspired by Simon Sinek’s “Start With Why”✅ The 9 WHY types—and how they shape workplace motivation and behavior✅ How discovering your WHY boosts hiring, retention, and internal promotion success✅ Real-world examples of role misalignment and how to fix it✅ How Suzan’s own WHY (Contribute, Make Sense, Trust) helped her identify her true strengths✅ The difference between WHY Discovery and tools like DISC and Myers-Briggs✅ How to create more collaborative, energized teams✅ Why great workplace culture begins with understanding human motivationWhether you’re managing a crew in the field, leading a team, or building workplace culture from the ground up, understanding your WHY—and the WHY of others—can be a game-changer.🌐 Resources & Contact Info:📌 Website: www.whyinstitute.com📧 Email: dan@whyinstitute.com🔗 LinkedIn: Daniel Dominguez🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#WorkplaceCulture, #WHYDiscovery, #EmployeeRetention, #TeamBuilding, #LeadershipDevelopment, #HumanResources, #WastewaterIndustry, #BlueCollarLeadership, #HiringStrategies, #WorkplaceInnovation, #DanielDominguez, #SuzanChinTaylor, #SmellsLikeMoneyPodcast, #SelfAwareness, #EmotionalIntelligence…
In this powerful episode of The DooDoo Diva’s Smells Like Money Podcast, host Suzan Chin-Taylor sits down with Allison DePaoli, founder of Altiqe Consulting, to uncover innovative and cost-effective healthcare strategies for small and mid-sized businesses.Think you’re too small to negotiate better healthcare? Think again. Allison breaks down how even companies with just 2 employees can take control of their healthcare costs, using tools like level-funded plans, direct primary care (DPC), and workers’ comp integration.💡 What You’ll Learn:- Why “you’re too small to save” is a myth- How to reduce claim frequency and severity- The cost-cutting power of level-funded plans & DPC- Integrating healthcare with workers' comp- Smart questions to ask your benefits consultant- Why controlling benefits costs = new revenue🎯 Perfect For:- Small businesses (2–50 employees)- Mid-sized employers (up to 500 staff)- Contractors, manufacturers, tech providers- Business owners ready to rethink healthcare📥 Resources:Free “Instant EBITDA” Guide → https://altiqe.comWatch the healthcare fraud documentaryContact Allison: acdepaoli@altiqe.com🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#HealthcareBenefits #SmallBusinessTips #EmployeeBenefits #DirectPrimaryCare #LevelFundedPlans #CostSavingStrategies #WorkplaceWellness #AltiqeConsulting #BusinessGrowth #DoodooDivasPodcast #SuzanChinTaylor #AllisonDePaoli #InsuranceSolutions…
In this episode, we’re diving into a game-changing trenchless technology for pressure pipeline rehabilitation—the Bullet Liner System from CPM Pipelines. If you thought CIPP was your only option, think again. This episode breaks down how this innovative solution is reshaping the industry with no curing, no resin, and no UV.💡 What You’ll Learn:- Why traditional CIPP methods fall short for pressure pipes- How the Bullet Liner System works and what sets it apart- The key differences between gravity and pressure pipe failures- Real-world benefits: faster installs, minimal excavation, less disruption- Applications in water, sewer force mains, gas, oil, and high-temp systems- How it meets AWWA M28 Class III semi-structural requirements- Environmental and cost-saving advantages🔍 Bullet Liner System Highlights:- Supports pipe diameters from 2” to 64”- Long, continuous pulls—even through bends- Compatible with water, wastewater, gas, and chemicals- Compact shipping = lower emissions & logistics costs- 5-year warranty | 50-year design life🔊 Notable Moments:“Your product is the cure.”“Pressure pipes fail because they leak—not because they collapse.”“It often takes longer to access the pipe than it does to line it.”🧠 Whether you're a municipal decision-maker, engineer, or contractor, this episode will challenge your assumptions and open the door to a smarter, more sustainable approach to pressure pipe rehab.🎯 Guest Contact Info:Chris MacDonald, President – CPM Pipelines🌐 Website: cpmpipelines.com📧 Email: chris@cpmpipelines.com🔗 LinkedIn: https://www.linkedin.com/in/chris-macdonald-95805b13/Michael Martinez, Regional Manager (TX) – CPM Pipelines🔗 LinkedIn: https://www.linkedin.com/in/mmartinez6316/🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#trenchlesstechnology #PressurePipes #InfrastructureRehab #BulletLiner #WaterUtilities #PipelineRehabilitation #CIPPAlternative #WastewaterInnovation #NoDigSolution #CivilEngineering #UtilityContractors #SmartInfrastructure #CPMPipelines #SmellsLikeMoneyPodcast…
Success is a Double-Edged Sword | Smells Like Money Podcast S14 E4 💼💪In this powerful and inspiring episode of the Smells Like Money Podcast, host Suzan Chin-Taylor sits down with Candice McField—certified health coach, entrepreneur, and former competitive bodybuilder—to explore how success often comes at the cost of personal wellness.Though Candice doesn’t come from the wastewater industry, her message is universal: your health is your greatest leadership asset. Whether you're an executive, entrepreneur, or industry professional, this episode delivers practical strategies to integrate wellness into even the busiest lifestyle.🎧 What You’ll Learn:✔️ Why Candice says “Success is a Double-Edged Sword”✔️ Why leaders tend to neglect their health—and how to change that✔️ Actionable fitness and nutrition hacks for high-performing professionals✔️ The connection between wellness, confidence, and leadership✔️ How self-care and faith fuel long-term success✔️ Why building a wellness culture starts at the top🔥 Memorable Quotes:🗣 “You may be writing checks with your mind that your body can’t cash.” – Suzan🗣 “Even Michael Jordan had a coach. Everyone needs accountability.” – Candice🗣 “How you feel internally radiates externally—and affects how you lead.” – Candice🎯 Want to Level Up Your Health & Leadership?Download Candice’s free white paper: Success is a Double-Edged Sword at candicemcfield.com📩 Contact Candice: candice@candicemcfield.com🔗 LinkedIn: https://www.linkedin.com/in/candicemcfield/📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#Podcast, #ExecutiveWellness, #Leadership, #SelfCare, #WellnessPodcast, #MindBodySoul, #NewPodcast, #WomenInLeadership, #HealthyLifestyle, #AuthenticLeadership…
In This Episode: Twist & Shout – Aeration Tech to Tell All Your Friends About💧 Smells Like Money Podcast | S14 E3Join host Suzan Chin-Taylor as she welcomes back Lewis Titus of Titus Wastewater Solutions to dive into the latest innovations in aeration technology. Originally created to improve oxygen transfer, the Titus Floating Aerator has evolved into a game-changing solution for sludge reduction, odor control, and efficient mixing—all with no electrical components in the water.Learn how this mobile, low-maintenance system cuts sludge by 55–60%, slashes maintenance costs, and performs reliably in temperatures as low as -44°F. From municipal lagoons to industrial pretreatment systems, this tech is transforming how facilities manage wastewater.Featured Tech:🔹 Titus Floating Aerator🔹 Twister Units for pump stations and odor/fog controlSpotlight Project:🌟 Sunnyside, WA: Treating wastewater rich in animal fats year-round—even in freezing conditions.Don’t miss:✅ Key features like 360° subsurface discharge & airlift pumping✅ Real-world results & use cases✅ Why this aeration tech is setting a new industry standard🎧 Listen now and see how smart tech is solving gritty problems!🔗 Connect with Lewis Titus:Websites: www.tituswws.comEmail: lewis@tituswws.comPhone: 541-948-4458 (Work)LinkedIn: linkedin.com/in/lewis-titus-71211031📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#WastewaterTreatment #FloatingAerator #SludgeReduction #LagoonTreatment #TitusWastewaterSolutions #EnvironmentalEngineering #CleanWaterTech #DooDooDivasPodcast #SuzanChinTaylor #WaterInnovation…
In this powerful episode of The DooDoo Diva’s Smells Like Money Podcast, host Suzan Chin-Taylor continues the conversation with Scott Tackett, Senior Advisor and Director of Organizational Development at Violand Management Associates. Together, they dive deep into how to create a culture of change in the workplace without triggering fear or resistance.You’ll learn how to:✅ Overcome the fear of change✅ Align your mission, vision, and core values✅ Get real employee buy-in for lasting transformation✅ Use data and structured processes to guide change✅ Lead with empathy using transformational leadership✅ Balance employee engagement and organizational growthThis episode is a must-listen for leaders in the wastewater industry, business owners, and anyone committed to continuous improvement and strategic planning.🎯 Whether you're leading a team or running a company, discover actionable strategies to build a dynamic and resilient workplace culture.🔗 Connect with Scott Tackett:Websites: www.violand.comEmail: stackett@violand.comLinkedIn: linkedin.com/in/scott-tackett-15bbb57📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#CultureOfChange #LeadershipDevelopment #OrganizationalGrowth #EmployeeEngagement #BusinessTransformation #ContinuousImprovement #StrategicPlanning #FearOfChange #EmployeeBuyIn #TransformationalLeadership #WorkplaceCulture #BusinessLeadership #Innovation #LeadershipCommunication #DoodooDivas…
In this episode of the DooDoo Diva’s Smells Like Money Podcast, host Suzan Chin-Taylor sits down with Scott Tackett, Senior Advisor and Director of Organizational Development at Violand, to explore the art of managing for accountability. This conversation goes beyond just setting expectations, diving into Scott's powerful four-pillar framework:🗝️ Financial Performance – Profit isn't a dirty word.👥 Customer Satisfaction – Extraordinary service as a baseline.🔄 Processes, Systems, and Procedures – Setting people up for success.💼 Staff Alignment and Development – Right people in the right roles.Scott shares practical insights on creating a culture where accountability thrives, including positive discipline, the role of a CRO (Chief Reinforcement Officer), and the real-world business benefits like improved financial outcomes and employee retention.🔗 Connect with Scott Tackett:Websites: www.violand.comEmail: stackett@violand.comLinkedIn: linkedin.com/in/scott-tackett-15bbb57📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#LeadershipDevelopment #AccountabilityMatters #BusinessGrowth #WorkplaceCulture #OrganizationalLeadership #SoftSkills #EmployeeEngagement #ManagementTips #BusinessSuccess #TeamBuilding #PositiveLeadership #RetentionStrategies #PodcastLife #SmellsLikeMoney…
Stop Exposing Yourself – The Power of the 831(b) Plan | Smells Like Money PodcastIn this eye-opening episode, host Suzan Chin-Taylor sits down with Van Carlson, founder and CEO of SRA 831(b) Admin, to uncover a powerful but often-overlooked strategy for business owners – the 831(b) plan. This episode, titled “Stop Exposing Yourself”, dives into the hidden financial vulnerabilities facing small to mid-sized businesses and reveals how to shield your revenue streams with a smarter risk mitigation framework.In this episode, you’ll discover:✅ What an 831(b) plan is and how it empowers businesses to self-insure against unforeseen risks✅ The dangers of relying solely on traditional insurance – and why it might leave you exposed✅ Real-world examples of revenue disruptions that aren’t covered by typical insurance (like pandemics, labor strikes, and supply chain breakdowns)✅ How the 831(b) plan can also serve as a wealth-building and tax-deferral tool✅ Why businesses with recurring revenue and under $100M in annual revenue are ideal candidates🔥 Notable Quote:"Most small to mid-sized businesses think they’re covered by insurance until they go to make a claim – and find out they’re not." – Van Carlson💡 Take control of your business’s financial future. Tune in to learn how to protect your bottom line and build long-term wealth.👉 Connect with Van Carlson:🔗 Website: 831b.com🔗 LinkedIn: https://www.linkedin.com/in/vancarlson/📧 Email: van@831b.com📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#831bPlan #RiskManagement #BusinessInsurance #AlternativeInsurance #VanCarlson #SuzanChinTaylor #SmellsLikeMoneyPodcast #SelfInsurance #RevenueProtection #SmallBusinessFinance #TaxStrategy #WealthBuilding #WastewaterIndustry #EntrepreneurTips…
In this episode, we discuss how Bravo Systems is transforming small-diameter pipeline rehab with their innovative Bravo Magnavity SX UV LED curing system. Suzan Chin-Taylor speaks with Andrew Marshall, Sales Director for North America, to explore how this one-access-point system, complete with magnetic pull-in, dual cameras, and a “Turtle Mode” for precision curing, is streamlining installs and cutting risks for contractors.Whether you're just entering the trenchless rehab market or looking to scale your services, this episode will show you how Bravo makes growth simple—with U.S.-based support, modular expansion options, and stress-free curing technology that works around bends and tight spaces.👉 Learn about the origins of Bravo Liner👉 Compare traditional curing methods vs. UV LED👉 Discover the benefits of the Magnavity system👉 See how it’s built for scalability and reliabilityGuest: Andrew Marshall – Sales Director, Bravo Systems USAContact:🔗 Website: www.bravosystems-usa.com📧 Email: andrewmarshall1986@gmail.com💼 LinkedIn: Andrew Marshall📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#TrenchlessTechnology #CIPP #UVLining #BravoMagnavity #WastewaterIndustry #PipelineRehabilitation #NoDigSolutions #InfrastructureInnovation #SewerRehab #SmartContracting #WWETTShow #UtilityContractor #SmallDiameterPipes #DooDooDivaPodcast #SmellsLikeMoney…
In this episode of The DooDoo Diva’s Smells Like Money Podcast, we dive into why training is the key to retaining top talent. Host Suzan Chin-Taylor continues her insightful conversation with Danielle Wernert of UpSkilled Consulting, this time focusing on how well-designed training programs can boost employee retention, enhance business value, and even unlock financial support opportunities like the Veterans Education Program.🎯 What You’ll Learn in This Episode:✅ How to build a structured training program tailored to your business✅ Why consistency in training is vital for succession planning✅ How the Veterans Education Program can offset your training costs✅ The role of soft skills and why they matter for new managers✅ Tips for choosing the right trainers within your organization✅ Why starting small with training is better than not starting at all🔧 Whether you're growing your team, planning for leadership succession, or want to improve employee success, this episode delivers actionable insights you can start using right away.📞 Connect with Danielle Wernert🌐 Website: upskilledconsulting.com📧 Email: danielle@upskilledconsulting.com🔗 LinkedIn: linkedin.com/in/danielle-wernert📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#WorkforceDevelopment #EmployeeTraining #BusinessGrowth #LeadershipDevelopment #SkillsDevelopment #TrainingPrograms #CareerGrowth #WastewaterIndustry #SmellsLikeMoneyPodcast…

1 S13 E10: If Only I Had Known: Interviewing Tips to Hire Right Fit Talent with Danielle Wernert 30:57
In this episode of The DooDoo Diva’s Smells Like Money , host Suzan Chin-Taylor chats with Danielle Werner of Upskilled Training about how to attract, evaluate, and retain top talent in the wastewater industry. From interview strategies to leveraging veterans’ education benefits, Danielle offers practical tips to build a team that lasts. Key Highlights: Why soft skills and cultural fit matter more than tech The value of in-person interviews How to ask scenario-based questions that reveal candidate potential Training your interviewers to avoid legal pitfalls Promoting your culture year-round via social media Boosting retention with structured training programs Tapping into Veterans Education Benefits for workforce development Connect with Danielle Werner: 🌐 upskilledconsulting.com 📧 danielle@upskilledconsulting.com 🔗 linkedin.com/in/danielle-wernert Conclusion:Recruiting and retaining the right people isn’t just about filling positions—it’s about building a strong, sustainable culture that keeps your business moving forward. Danielle Werner’s insights remind us that smart hiring starts with asking the right questions, understanding your company’s unique needs, and creating opportunities for your team to grow. Whether you're struggling to find great talent or looking to reduce turnover, this episode offers practical, people-centered solutions that make a real impact. Stay tuned for part two, where we dive into training strategies that empower employees and help them stay for the long haul.💡 Until next time—keep innovating, stay strategic, and keep it flowing! 🚀Subscribe and Follow:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money- HYPERLINK "file:///D:/Volumes/LaCie/CreativeRaven/DDD%20Draft%20Files/creativeraven.com/smells-like-money-podcast"podcast for updates and more episodes. I hope you find this episode as informative and as exciting as we have. Please let us know your thoughts about the episode! Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast: Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010 Listen and subscribe here to your favorite platform: Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/ Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guest Check Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#WastewaterIndustry #SkilledTrades #HiringTips #RecruitmentStrategies #EmployeeRetention #WorkforceDevelopment #SoftSkillsMatter #Upskilling #VeteranTraining #InfrastructureCareers #WaterIndustry #TeamBuilding #BusinessTips #CareerDevelopment #SmallBusinessGrowth…
In the final episode of this 3-part series, host Suzan Chin-Taylor is joined once again by Jeff Jones to talk about one of the most important success factors for trades businesses today: branding and differentiation.As AI transforms how customers search, make decisions, and engage with service providers, standing out from the crowd has never been more crucial. Jeff and Suzan explore how skilled trades businesses can adapt to this shift and create a brand that truly resonates with their community.💡 In This Episode, We Discuss:✅ Why branding and differentiation are essential in a crowded market✅ How AI is reshaping online search, marketing, and customer communication✅ The growing importance of trust, testimonials, and community involvement✅ Creative and bold ways to set your business apart✅ How to use reviews, QR codes, and staff incentives to drive referrals✨ “People don’t buy what you do—they buy why you do it.”📌 Whether you’re a small business owner or a growing trades company, this episode is packed with insight and actionable tips to help you build a brand that stands out—no matter how crowded the room.🔗 Connect with Jeff Jones & Violand🌍 Website: violand.com📧 Email: jjones@violand.com📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#BrandDifferentiation, #DigitalMarketing, #SkilledTrades, #TradesBusiness, #AIinMarketing, #CustomerTrust, #SmallBusinessGrowth, #MarketingStrategy, #ContractorBranding, #ReferralsMatter, #BusinessDevelopment, #TradesMarketing, #SmellsLikeMoney, #CreativeRaven, #JeffJones, #ViolandManagement, #PodcastForPros, #WastewaterIndustry, #ServiceBusinessSuccess, #GrowYourBrand…
🔊 S13 E8: So You Need a Salesman? Farmer vs Hunter | The DooDoo Diva’s Smells Like Money PodcastIn this episode, host Suzan Chin-Taylor continues her insightful conversation with Jeff Jones from Violand, diving into the art of hiring the right salesperson. Do you need a Hunter—a go-getter who thrives on chasing new business? Or a Farmer—someone skilled at nurturing and growing existing client relationships? Learn the key traits to look for in a salesperson, the cost of a bad hire, and how curiosity and problem-solving can predict success in sales.💡 Key Takeaways:✅ The difference between marketing and sales—leads vs. conversions✅ How hiring the wrong salesperson can be just as costly as a bad technician✅ Traits of a successful salesperson—trust, curiosity, and problem-solving✅ Identifying if a candidate is a Hunter or a Farmer✅ The role of customer experience in driving sales and word-of-mouth referrals✅ Why emotions, not just logic, drive purchasing decisions🎙 Why Listen?If you're a business owner looking to scale, this episode provides practical hiring strategies to help you find the right salesperson for your company. Jeff Jones’ expert advice on sales psychology and customer engagement will set you up for success.🔗 Connect with Jeff Jones & Violand🌍 Website: violand.com📧 Email: jjones@violand.com📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#SalesHiring #BusinessGrowth #SalesStrategies #TradesBusiness #Podcast #SmellsLikeMoney…
🚀 How Much is All This Marketing Going to Cost? | Smells Like Money Podcast (S13 E7)💰 Thinking about how to budget for marketing in the skilled trades industry? In this episode, host Suzan Chin-Taylor sits down with Jeff Jones, Director of Sales and Marketing at The Oland, to break down strategic marketing investments, budgeting tips, and the power of authentic video marketing. 📈🎙️ Episode Highlights:✅ Why setting arbitrary growth goals isn’t effective without data-driven planning 📊✅ How much skilled trades businesses should budget for marketing (10% vs. 2-5%) 💵✅ The shift from traditional Google Ads to organic video marketing on YouTube 🎥✅ How KPIs can help track success and refine marketing strategies 📌✅ The key to building trust and making authentic connections in a digital-first world 🤝📢 Key Takeaways:👉 Marketing isn’t just about spending—it’s about making smart, strategic choices.👉 The most effective advertising today? People-driven, organic video content.👉 SEO and paid ads still matter, but they need precision and alignment with your target market.👉 Virtual sales are here to stay—embrace digital trust-building for long-term success.🎧 Listen & Subscribe:🔗 Apple Podcasts | Google Podcasts | Spotify | YouTube | More: https://creativeraven.com/smells-like-money-podcast/📲 Connect with Us:🌎 Jeff Jones: violand.com📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#Wastewater #SkilledTrades #MarketingBudget #SEO #VideoMarketing #BusinessGrowth #SalesTraining #PeopleBuyFromPeople #GoogleAds #YouTubeMarketing…

1 S13 E6: Smells Like Money Podcast: Maximize Results, Minimize Stress: The Fractional CMO Solution 31:03
Maximize Results, Minimize Stress: The Fractional CMO Solution | Smells Like Money Podcast🚀 Is your marketing strategy holding your business back? In this episode of The DooDoo Diva’s Smells Like Money Podcast, host Suzan Chin-Taylor sits down with Cat Valyi, a seasoned Fractional CMO specializing in B2B healthcare and wastewater industries. They dive into how businesses with long sales cycles can maximize results without the burden of a full-time marketing executive.💡 Key Takeaways:✔ Why industry-specific marketing expertise makes all the difference✔ How a fractional CMO can help businesses scale strategically✔ The power of tailored messaging vs. generic marketing approaches✔ Why long sales cycles require a strategic buyer’s journey✔ The role of AI in marketing—tool or replacement?🔎 Why This Matters for B2B & Industrial Professionals:Companies in wastewater, healthcare, and infrastructure face complex sales and specialized buyer needs. Fractional CMOs bring deep industry knowledge, accelerating results and ensuring stronger brand positioning and better ROI.🎧 Tune in to learn how expert-driven marketing can take your business to the next level!📢 Connect with Our Guest, Cat Valyi:🌐 Website: cvstrategicmarketing.com📩 Email: cvalyi@cvstrategicmarketing.com🔗 LinkedIn: linkedin.com/in/cat-valyi-b2bstrategicexpert📌 Don’t forget to like, comment, and subscribe for more insightful episodes!🎧 Subscribe to the Smells Like Money Podcast:Don’t forget to subscribe to the Smells Like Money Podcast for more insights and innovations in the wastewater industry. Follow us on creativeraven.com/smells-like-money-podcast for updates and more episodes.I hope you find this episode as informative and as exciting as we have.Please let us know your thoughts about the episode!Connect with Suzan Chin-Taylor, host of The DooDoo Diva's Smells Like Money Podcast:Website: www.creativeraven.com | https://thetuitgroup.com/LinkedIn: https://www.linkedin.com/in/creativeraven/Email: raven@creativeraven.com Telephone: +1 760-217-8010Listen and subscribe here to your favorite platform:Apple Podcast - Google Podcast - Cast Box - Overcast - Pocket Casts - YouTube - Spotifyhttps://creativeraven.com/smells-like-money-podcast/ Subscribe to the Podcast:https://creativeraven.com/smells-like-money-podcast/Be a guest on our show:https://calendly.com/thetuitgroup/be-a-podcast-guestCheck Out my NEW Digital Marketing E-Course & Coaching Program just for Wastewater Pros:https://store.thetuitgroup.com/diy-digital-marketing-playbook-for-wastewater-pros#WastewaterIndustry #B2BMarketing #FractionalCMO #MarketingStrategy #LongSalesCycle #BuyerJourney #AIinMarketing #IndustrialMarketing #HealthcareB2B #StrategicGrowth #BusinessDevelopment #SmellsLikeMoneyPodcast #DooDooDiva #MarketingExpertise #SalesAndMarketing #IndustryInsights…
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