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Higgle: The B2B Sales Club


1 Why You Need to Grow Your Customer’s Decision Confidence with Brent Adamson and Karl Schmidt 36:25
Are you ready to discover why building customer self-confidence is more crucial than ever in today's B2B sales landscape? Brent Adamson and Karl Schmidt join us today, the duo behind the upcoming book "The Framemaking Sale." These sales experts unravel the critical yet often overlooked aspect of buyer confidence. They shift the focus from traditional supplier-centric models to the empowering idea that true confidence comes from within the customers themselves. This perspective not only transforms how we view B2B sales, but also highlights the importance of nurturing decision confidence. Throughout our conversation, Brent and Karl introduce their innovative concept of framemaking, a strategy that aligns sales solutions with client priorities. This approach goes beyond typical sales tactics by fostering genuine, lasting relationships with clients, even when they choose competitors. Their ideas promise to shake up conventional sales methods. Topics covered during this episode include: Why buyer confidence should be supplier-agnostic and focus on customers' decision making abilities. How Brent and Karl met each other at Corporate Executive Board (now part of Gartner). Why nurturing customer decision confidence is crucial in B2B. How framemaking aligns sales solutions with client priorities to overcome decision complexity. Why the book emphasizes customer confidence over supplier trust for effective decision making. The impact of decision complexity, information overload, and outcome uncertainty. Why understanding clients' businesses deeply helps navigate obstacles and maintain deal momentum. How salespeople can anticipate and overcome potential deal barriers. Why gaining customer confidence involves addressing emotional and rational decision aspects. Listen now to learn how to revolutionize your B2B sales approach with innovative framemaking techniques that build lasting customer relationships. Brent on LinkedIn: https://www.linkedin.com/in/brentadamson Karl on LinkedIn: https://www.linkedin.com/in/karl-schmidt-q…
Real Coffee with Scott Adams
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Вміст надано Scott Adams. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Scott Adams або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Scott Adams discusses the latest happenings in the world through a persuasion filter.
…
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2088 епізодів
Відзначити всі (не)відтворені ...
Manage series 2908301
Вміст надано Scott Adams. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Scott Adams або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Scott Adams discusses the latest happenings in the world through a persuasion filter.
…
continue reading
2088 епізодів
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1 Episode 2885 CWSA 07/02/25 1:31:04
1:31:04
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Mental Health Rate 25%, Dalai Lama Reincarnation, Zuby, Zero-Sum Game, Jerome Powell Inflation, Diddy Trial, Trump CBS Lawsuit, Trump Name Branding Adoption, Alligator Alcatraz, Joy Reid, USAID, Samantha Powers, G7 Global Aid Reductions, Global Starvation Rate, Reproduction Rates, Starvation Rates, Jaime Raskin Designated Liar, CNN Bias Reduction, Harry Enten, Scott Jennings, Undocumented People Investigating AOC, Big Beautiful Bill, Russ Vought, Trump BBB Support, Elon BBB Opposition, Student Debt Repayment, SpaceX, Israel Hamas Cease Fire, Iran IAEA Suspension, Zohran Mamdani Creepy Smile, Creepy Commie Smile, Census Non-Citizen Counting, Solar Battery Economics, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2884 CWSA 07/01/25 1:26:42
1:26:42
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Cloudflare, Chris Murphy, Communist Zohran Mamdani, Migrant Medicaid, Big Beautiful Bill, Economic Stimulus Calculations, Elon Musk, Debt Ceiling, Solar Energy, President Trump, Denaturalization, Deporting Elon, America Political Party, Car Company Subsidies, Anti-Solar Doug Burgum, Solar Battery Technology, Stephen Miller, JD Vance, Congressional Spending Caps, Russian Satellite Suspicion, RFK Jr., CDC Autism Risk Coverup, Pharma Ads Honesty, Trump Success Fragrance, Medicaid Fraud Arrests, Airlines Ransom Blackmail, Candace Owens, Brigitte Macron, MSNBC, Disavowing Globalized Intifada, China's Taiwan Strategy, Jerome Powell, US Interest Rates, Rand Paul, Fauci Subpoena, Syria Sanctions, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…
God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Google Doppl, Grok 4, Elon Musk, 1st Principles AI, Meta AI, Palantir Nuclear Power, TikTok Purchase Proposal, Coeur d'Alene Shooter, 2020 Election Doubt, Iran Fordow Activity, Iran Baby Martyr Pledge, Anti-Trump Fatwa, Netanyahu Trial Postponed, Big Beautiful Bill, Lara Trump, Canada Tariffs, Tariffs July 9, Chris Murphy, Asylum Loophole, LA Riots Funding, Tyler Winklevoss, Zohran Mamdani, Anti-Billionaires Mamdani, Muslim Culture, Cartel Hacks FBI Agent, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2882 CWSA 06/29/25 1:07:37
1:07:37
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Hawthorne Effect, Waking Mood Study, Hormone Blockers, NYC Rental Conversions, Khamenei Speculation, Alien Encounters Briefing, Smerconish, Trump Wins List, Holiday Fuel Prices, Torsten Slok, Trump Tariffs Success, CA Democrat Donors, Kamala Harris, Anti-Netanyahu Lawfare, Big Beautiful Bill, Medicaid Funding, Chuck Schumer, Ric Edelman Bitcoin, Tom Fitton, China Fake Driver Licenses, Climate Change Decline, RFK Jr., Chronic Disease Funding, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2881 CWSA 06/28/25 1:02:38
1:02:38
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Tesla Self-Delivered, Fake Girlfriend Filter, Bot Friends, Governor Newsom, CA Sues Fox News, SCOTUS, Nationwide Injunctions, Birthright Citizenship, Justice KBJ Opinions, Bezos Wedding Celebrities, LGBTQ, Senate Parliamentarian, Zohran Mamdani, White Neighborhood Penalty Taxes, Full Socialism Community Experiment, US Canada Trade Dispute, Iran Enriched Uranium, Harvard Foreign Students, Iran Sanctions, President Trump's Successes, CA Budget Deficit, DOGE Big Balls, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2880 CWSA 06/27/25 1:03:44
1:03:44
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Male Hispanic Trump Voters, Neera Tanden, Biden's Autopen, Konstantin Kisin, Israel Hamas War, Iran Peace Talks, China Trade Deal, Tariff Hammer Deadline, President Trump, Rescission Bill, Stephen Miller, Senate Parliamentarian, Byrd Rule, Big Beautiful Bill, Laura Loomer, Senator John Cornyn, Code Pink Funding, DataRepublican, Neville Singham, Domestic Energy Production, Hunter Biden Sued, NYC Socialism, Zohran Mamdani Persuasion Skill, Salesforce AI, Marc Benioff, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2879 CWSA 06/26/25 1:09:47
1:09:47
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Daddy Trump, Battle Damage Assessment Leaker, Natasha Bertrand, President Trump, Jamaal Bowman, Supreme Leader Khamenei, Biden Khamenei Comparison, Anthony Bernal, President Netanyahu, Jerome Powell, Zohran Mamdani Policies, James Carville, Democrat Run Cities, Tyler Winklevoss, ActBlue Fraud Investigation, DOJ Sues Orange County CA, Diddy Charges Dropped, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2878 CWSA 06/25/25 1:06:40
1:06:40
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Bernie Sanders, Climate Change Debunk, HIV Vaccination, BDA Bomb Damage Assessment, Pete Hegseth, Iran Narratives, Iran Nuclear Program, Iran Regime Change, ICE Iranian Arrests, Trump Nobel Peace Prize, NATO Summit, Neera Tanden Autopen Authority, Claude AI Training, Encrypted Apps Hoax, Tucker Carlson, Woke Right Definition, NYC Zohran Mamdani, Germany Hate Speech Arrests, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2877 CWSA 06/24/25 1:15:19
1:15:19
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Israel Iran War, Israel Iran Ceasefire, President Trump, Ayatollah Khamenei, Iran Nuclear Program, MAGA In-Fighting, Thomas Massie, Lindsey Graham, Hakeem Jeffries, Rosie O'Donnell, Abraham Accords, SCOTUS Deportation Ruling, Big Beautiful Bill, NYC Mayor Primary, Zohran Mamdani, Tesla Robotaxi, Alligator Alcatraz, San Francisco, Nuclear Industry Future, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2876 CWSA 06/22/25 1:08:31
1:08:31
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Israel Iran War, Bunker Busters, Fordow Iran, Evacuating Fordow, Iran Face-Saving Retaliation, Iran Nuclear Enrichment, Pete Hegseth, President Trump, PM Netanyahu, Pacing Persuasion Technique, Strait of Hormuz, Iran Ballistic Missiles, US Cities High Alert, X Platform Trolls, MSNBC Anti-Trump Narrative, Rachael Maddow, Dramacrat Face, Hakeem Jeffries, Van Jones, Konstantin Kisin, President Putin, Russian Speaking Israelis, US Canada Tourist Decline, President Obama, Trump Supporters Baby Boom, Hydrogen Electrolysis, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2875 CWSA 06/21/25 1:15:29
1:15:29
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, President Trump, Farmworker Deportations, Trump Mobile T1 Phone, David Sacks, AI Investments, Sam Altman, AI Programming Empathy Manipulation, AI Vocabulary Influence, Congo Rwanda Peace Treaty, Trump Nobel Peace Prize, Elon Scolds Grok, Tesla Grid-Scale Battery Storage, Dave Smith, Iran Threshold Enrichment, Iran Proxy Funding, National Review, Iran 2 Week Deadline, Israel Iran War, Bunker Buster Debate, Matt Gaetz, Tulsi Gabbard, Glenn Greenwald, Evan Hill, GPS Missile Strike Coordinates, Bill Maher, Wesley Hunt, US Power Grid Vulnerabilities, Masked Ice Agents, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2874 CWSA 06/20/25 1:22:25
1:22:25
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, X Platform, Elon Musk, Solar Energy, CA National Guard, Israel Iran War, Iran Nuclear Weapons, Starlink Iran, Bunker Buster Missiles, DNC Ken Martin, Anti-Trump DNC TDS, Randi Weingarten, James Carville, Working Class Voters, Stuart Stevens, President Trump, PM Netanyahu, General Flynn, Washington Post, GPS Missile Hits Posting, Deportation Roundups, Josh Hawley, $15 Minimum Wage, Self-Evolving AI Code, AI Synthetic Training Data, AI Mental Illness, Cross-Border Smuggling Tunnel, Pavel Durov, Sperm Donor Babies, Low-Cost Childcare, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2873 CWSA 06/19/25 1:09:08
1:09:08
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, USAID Fraud, DNC Financial Crisis, Tennessee Gender Affirming Surgery Ban, Biden Jobs Creation Scam, Ted Cruz Tucker Interview, AIPAC, Trump Carlson Call, Israel Iran War Halfpinion, Israel Hospital Iran Missile, Iran Banks, Israel Iran War, President Trump, Bunker Buster Bombs, Cyberattack Alert, Victor Davis Hanson, US Iran War Tension, Iran Kobayashi Maru, General Flynn, Pakistan India Tensions, Jon Stewart, Anti-Trump Grievance List, Mayor Brandon Johnson, Black History Month, Half-Empty Chicago Schools, Democrat Mayors, LA Riots Funding, Conservative Happiness, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…
God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, TikTok Ban Delay, Kristi Noem Hospitalized, Senator Alex Padilla's Tears, Dramacrats, 2020 China Driver License Scandal, Israel Iran War, President Trump, Unconditional Surrender Demand, Iran Leadership Succession, War Marketing Statements, Tulsi Gabbard Statement, US Bunker Buster Bombs, Tucker vs Cruz, MAGA In-Fighting, MAGA Halfpinions, WhatsApp Privacy Statement, Big Beautiful Bill Medicaid, Kraft Heinz Product Changes, AI AGI, CA Small Businesses, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…

1 Episode 2871 CWSA 06/17/25 1:00:09
1:00:09
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God's Debris: The Complete Works, Amazon https://tinyurl.com/GodsDebrisCompleteWorks Find my "extra" content on Locals: https://ScottAdams.Locals.com Content: Politics, Nuclear Regulator Fired, President Trump, Trump G7, President Macron, Tulsi Gabbard, Iran Nuclear Program, Iranian Leadership, MAGA Infighting, Israel Iran War, Elderly Democrat Protesters, TDS DSM5, Illegal Farmworkers, Self-Deporting Migrants, Kash Patel, China Fake Mail-In Ballots, China Fake US Driver Licenses, Interest Rate, Open AI Government Contract, Randi Weingarten DNC Resignation, Paid Protesters, Ibogaine Study, Scott Adams ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.…
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