“How could this owl, who was born in captivity, lived his whole life in a cage, how could he possibly survive? He's going to be dead in a few days. That's what everybody thought.” – Christine Mott In February 2023, a Eurasian eagle-owl named Flaco made headlines—and captured hearts—when he escaped from his small enclosure at the Central Park Zoo. Born in captivity and unable to fly or hunt, Flaco defied every expectation. In just weeks, he taught himself to soar across the Manhattan skyline, hunt for his own food, and live as freely as an owl could in a city of concrete and glass. For more than a year, New Yorkers spotted him perched in Central Park, on high-rises, even outside apartment windows—cheering him on as a symbol of resilience and freedom. Today’s guest, attorney and lifelong animal advocate Christine Mott, has immortalized Flaco’s story in her new children’s book, Free Bird: Flaco the Owl’s Dreams Take Flight . Told from Flaco’s perspective, the book celebrates courage, hope, and the right of all animals to live free—without cages or confinement—while gently encouraging young readers to see captivity through an animal’s eyes. This conversation is about Flaco’s extraordinary journey, the lessons he left behind, and how one small owl sparked big changes for animals in New York and beyond. Links: https://lanternpm.org/book/free-bird/…
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Influencer Essentials is a podcast that will help influencers build their brand, run their business and find their balance. I'm your host, Brittany Hennessy, author of INFLUENCER: Building Your Personal Brand In The Age Of Social Media, creator of the Influencer Business Plan course, and co-founder of Carbon August, an influencer education company.
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How to conquer imposter syndrome and pivot between niches with Francesca Murray of @onegrloneworld
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Influencers are humans that constantly evolve but it can seem like your social profiles want you to remain the same person forever. In this week's episode I chat with Francesca Murray of @onegrloneworld on how she successfully pivoted from travel to beauty post COVID-19, battled imposter syndrome to create three e-books, and figured out how to stri…
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How can we be everything to everyone without burning the candle at both ends? In this week's episode I chat with Majesty Acheampong, influencer, founder of Ignite Your Influence, and Facebook employee, on how to create content for two audiences, build multiple revenue streams, and manage it all with family and a full-time job.…
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Ever since her Tumblr days Jeanne Grey (@thegreylayers) was a force to be reckoned with. A Filipino immigrant who just wanted to fit in, she found her community amongst the reblogs. A $10 t-shirt campaign and almost 500K followers later, she's everyone's big sis who shows us how to grow up in public and keep it real on and off the gram.…
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Transparent: a better way to describe the most talented influencers than “authentic” and “organic.” In this week's episode I chat with Teni Panosian (@tenipanosian) on maintaining a transparent brand over the past eight years and launching a transparent business (@mondaybornbeauty) during a pandemic.…
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You work hard to build your brand but without promotion, it's almost impossible to have a successful business. In this episode of Influencer Essentials I chat with A.V. Perkins of @avdoeswhat on how to self-promote with style, get others to promote your brand on your behalf, and land major opportunities (like digital host of HGTV's handmade) all be…
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Lindsay Silberman (@lindsaysilb) left her role as editor of a major digital media outlet to do it for the 'gram and she hasn't looked back since. In this episode of Influencer Essentials we talk building a loyal community (shout out to the #Silbsquad), mastering affiliate links and SEO, and using your influence to launch a brand of your own.…
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