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In this dynamic and impromptu podcast, the ASOTU team brings you real-world, real-time interviews and intel with Dealers and Industry Leaders across the U.S. Meet the Automotive movers and shakers you’ve seen on the screen and some you’ve never heard of before as we have candid conversations, without any script or topic. ASOTU Unscripted was recorded live at ASOTU CON 2025, hosted by Erroll Bomar III, and is produced by Automotive State of the Union (ASOTU). Learn more at https://www.asotu.com
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The best operators, amazing stories from inside and outside of auto, and new perspectives. Join hosts Kyle Mountsier, Michael Cirillo, Paul J. Daly plus special guests as we just hit the record button for some quick and very candid conversations with some of the most amazing guests at ASOTU CON. All of it is live. All of it is unfiltered, and all of it is for you. These are the ASOTU CON Sessions by SpaceAuto // ASOTU CON Sessions is produced by Automotive State of the Union (ASOTU). Learn m ...
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The landscape in the automotive industry is constantly changing. And to be honest, we say that a lot. But it’s true. With new announcements and initiatives announced almost daily, it can be hard for dealers to know what’s next and how to respond. But Daniel Govaer and the team at the Wheelhouse is here to help. Let’s take the wheel!
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The emergence of electrification and new technology has consumers leaning into the car business with a level of curiosity and enthusiasm we haven’t seen in decades. That’s why it is essential that top automotive executives, dealers, and industry partners collaborate like never before. It’s time to make the most innovative voices in retail automotive, louder.
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In this ASOTU CON 2025 session, Paul J Daly sits down with Glenn Pasch to discuss his latest book, The Road to Sold, and dive deep into the practical realities of online sales process optimization. Glenn, a seasoned operator, consultant, and trainer, explains how the book was born out of a common but frustrating gap between marketing performance an…
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In this faith-filled and forward-thinking episode of ASOTU Unscripted, host Errol Bomar welcomes Shane Westphal for a conversation that blends personal transformation, professional loyalty, and the future of automotive. Shane shares his “But God” origin story, detailing how a random connection in a Baton Rouge restaurant led him to a 23+ year caree…
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In this fast-paced and thought-provoking conversation recorded live at ASOTU CON 2025, David Spisak sits down with Ben Hadley to explore what he calls “The Age of Compression.” Ben breaks down how innovation cycles, attention spans, and consumer expectations are all accelerating—and why traditional automotive processes are struggling to keep up. Th…
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In this vibrant and empowering episode of ASOTU Unscripted, host Errol Bomar chats with Alyssa Mazur from the Russ Darrow Automotive Group. Though she claimed to be nervous, Alyssa delivers an inspiring and tactical breakdown of how she transformed the group’s social media presence across 15 dealerships in Wisconsin. Starting with no background in …
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In this thought-provoking ASOTU CON 2025 session, David Spisak of Disruptive Growth Solutions sits down with Daniel Govaer to tackle one of the most pervasive operational issues in automotive retail: shiny object syndrome. With over two decades of experience in retail automotive, Daniel breaks down how impulsively chasing new tech leads to stalled …
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In this playful yet insightful session from ASOTU CON 2025, Arthur Bratton of Holiday Automotive joins Brad Gelber to explore what his young children unknowingly taught him about website user experience (UX) in automotive retail. Drawing inspiration from how his three, five, and seven-year-olds interact with technology, Arthur emphasizes that intui…
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In this episode of ASOTU Unscripted, host Errol Bomar welcomes Dave Donaldson of DealerDMV for his very first ASOTU CON experience. Dave unpacks his journey from working in an Acura dealership’s detail department to leading a nationwide automotive titling solution. With infectious humility, Dave reflects on how the most unexpected roles—like managi…
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In this ASOTU CON 2025 session, Elizabeth Shults of RML Automotive joins Brad Gelber on the podcast stage to unpack one of the most contentious issues facing dealership marketers today: one-size-fits-all mandates from OEMs. Elizabeth shares firsthand how top-down directives—like Stellantis’ recent GMB access requirements—create operational chaos at…
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In this heartfelt solo edition of ASOTU Unscripted, host Errol Bomar takes a moment to step from behind the interviewer’s chair to share his own journey in the automotive world. From his early beginnings in car sales in the early 2000s to now being a celebrated speaker and orator for brands like Ford and events like NADA and the Kentucky Derby, Err…
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Investing in the Future of Auto Retail with Steve Greenfield, Bill Cariss, Chase Fraser and Brian Donnelly
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In this high-powered ASOTU CON 2025 session, Steve Greenfield moderates a conversation with three top-tier venture capital voices shaping the future of automotive retail: Bill Cariss of Holman Growth Ventures, Chase Fraser of FM Capital, and Brian Donnelly of Autotech Ventures. With decades of operational, investment, and mobility experience betwee…
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In this energizing episode of ASOTU Unscripted, host Errol Bomar sits down with Kyle Newsom, founder of Vasperio, to explore his transformational journey from technician to Fixed Ops leader, to bold entrepreneur. Kyle shares how his early days working in a family-run business shaped his strong work ethic, and how meeting his wife eventually became …
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In this ASOTU CON 2025 conversation, Michael Wood of Checkered Flag joins Elena Ciccotelli to explore the current state and future of Jaguar, the complexities of EV retail, and the importance of improving the customer experience in the dealership model. Michael passionately defends Jaguar's return to its roots, pushing boundaries in design and tech…
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In this lively ASOTU CON 2025 session, Alex Lawrence of EV Auto returns to the podcast stage with host Elena Ciccotelli to discuss the evolution of his brand, the EV landscape, and how content creation, customer trust, and service infrastructure all play critical roles in EV adoption. Known for his engaging documentary-style social media presence, …
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In this heartfelt and engaging episode of Unscripted, host Erroll Bomar sits down with Allan Krutsch Director of Enterprise CDP at Claravoy, to explore his unexpected journey into the automotive industry and the surprising personal story that fuels his passion. Allan shares how he transitioned from luxury women’s fashion sales in Sardinia to car sa…
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In this inspiring ASOTU CON 2025 session, Austin Conroy sits down with Richard Lupo of Apple Tree Honda to discuss a revolutionary approach to solving one of the industry's biggest challenges: technician and service advisor shortages. Richard shares how his dealership has implemented a forward-thinking talent development program, transforming their…
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In this dynamic ASOTU CON 2025 session, Austin Conroy sits down with Joe Castelino of American Motors Group to unpack a bold and strategic approach to rethinking service operations in response to changing market forces—including tariffs, EV adoption, and used car surges. Joe outlines how his team is right-sizing their fixed ops strategy by looking …
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In this ASOTU CON 2025 session, Ed Roberts of Bozard Ford Lincoln joins host Austin Conroy on stage to discuss one of the most overlooked aspects of automotive retail: customer convenience during the ownership journey. Ed challenges the industry’s traditional approach to fixed ops, pointing out the stark contrast between the high-touch sales proces…
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The View From Spain with Michael Lucki of Riverhead Mazda and Pedro Sala and Ricardo Conesa of Top Auto Group
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In this engaging ASOTU CON 2025 session, hosts Kyle Mountsier and Paul J Daly sit down with Michael Lucki of Riverhead Mazda and two distinguished international guests: Ricardo Conesa and Pedro Sala from Spain’s Top Auto Group. They dive into the current state of the Spanish auto market, spotlighting the rise of Chinese automakers, rapid tech adopt…
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In this Session, Kyle Mountsier sits down with automotive industry icon David Kain to unpack his evolving role at NCM Associates and the powerful impact of Vendor 20 Groups. With decades of experience advocating for dealer success, David shares why it's more important than ever to foster genuine partnerships between vendors and dealerships. His ins…
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The View From The Next Generation with Arianne Walker of Amazon Autos and Chase Southwick and Hanna Wood of Northwood University
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In this forward-looking ASOTU CON 2025 session, Kyle Mountsier sits down with Arianne Walker from Amazon Autos and two standout students from Northwood University, Chase Southwick and Hanna Wood, to explore the evolving automotive landscape through the lens of the next generation. From fresh insights into customer experience to the rising role of d…
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In this ASOTU CON 2025 session, Nick Askew dives into the intricate world of inventory optimization with Derek Hansen and Patrick Janes of Cox Automotive. As industry veterans and leaders at one of automotive's most data-rich organizations, they explore how AI-powered insights and digital tools are helping dealer groups solve one of their most pers…
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Leveraging AI to Increase Sales Conversions with Danielle Mills Walden of Upstart and Evan Driscoll of Audi Jacksonville
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In this ASOTU CON 2025 episode, Nick Askew sits down with Danielle Mills Walden from Upstart and Evan Driscoll of Audi Jacksonville to explore how AI-powered financing is transforming dealership operations and expanding customer access. With real-world insights from both the provider and the practitioner, the conversation covers everything from ins…
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In this ASOTU CON session, Chad Graves of Reunion Marketing joins Nick Askew to explore how AI-generated overviews—like those featured prominently in Google and other search platforms—are fundamentally transforming the customer journey in automotive retail. With search behavior changing rapidly due to the rise of tools like ChatGPT and Google’s Gem…
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In this Session from ASOTU CON 2025, Zac Kinch sits down with Keith Lemer, CEO of WellNet, to explore how reframing healthcare costs can directly enhance company culture. Keith shares real-world examples of transforming healthcare from a dreaded budget line item into a powerful recruitment and retention tool—turning dollars into deeper employee eng…
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In this ASOTU CON Session recorded live at ASOTU CON 2025, Zac Kinch sits down with Greg Uland, VP of Marketing at Reynolds and Reynolds, to unpack the real-world impact of goal setting inside dealership operations and corporate teams. Greg brings clarity to how effective goal setting aligns every team member—from senior leadership to frontline sta…
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Send us a text The Northwood University International Auto Show is the LARGEST student run outdoor auto show in North America. Student volunteers are elected to positions of responsibility to make this show exceptional. These three Northwood students share first hand how they step up to the plate, take on responsibility, and create a successful sho…
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Send us a text Always keep the perspective of a student--there's always something to learn. These Northwood University Students share their passion for the Northwood University International Auto Show as well as future aspirations for their careers. Julia, Bella, and Sydney share how coming together to create this auto show has brought out the best…
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Send us a text Northwood University hosts an annual outdoor auto show completely managed by students. Northwood University doesn't create just your average student. Dr. Kent MacDonald, President of Northwood University, shares their core beliefs which make the educational environment so different from most schools. President MacDonald also covers h…
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Send us a text Martin Schwartz, President of Vehicles for Change, shares how students can learn automotive service technical skills to earn a higher income, faster. He shares how automotive service technicians can earn significantly more in their first year compared to the average college graduate. Vehicles for Change was established in 1999 to gif…
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Send us a text Architect Lew Neuman and longtime friend of Late Bob Rohrman shares how this build process has been years in the making as well as his relationship with Bob. Lew shares the details of what has made working Rohrman Automotive Group so special. Late Bob Rohrman loved specific details that made his buildings pop and provide true functio…
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Send us a text GM Matt Ashford shares his humble beginnings in 1996 at this Honda store and how personal growth and market development led him to lead this store today. After starting at Schaumburg Honda in 1996, Matt spent time in sales, finance, and grew all the way to General Manager. He shares the importance of a new hire's first impressions du…
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Send us a text Business partners Stephen Allsteadt and Laura Fleischer share how a two-person small marketing team working in tandem with Rohrman Automotive grew to a full service marketing agency with over 17 team members. Stephen and Laura share how technology has changed marketing over the past few decades as well as their commitment to expand a…
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Send us a text Group CEO Ryan Rohrman shares how a GM role at a Honda store led him to take over as CEO as his late grandfather passed over the reins during a medical crisis. We joined the Rohrman Automotive Group team as they celebrated the grand opening for Schaumburg Honda--the LARGEST Honda store in the world! Special thanks to Ryan Rohrman, Ch…
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Send us a text Well-known Honda Brand Advocate HondaPro Jason shares his path from Salesman in 1996 to finding his own media platform, creating content, and even training Honda staff around the world in 15 countries. Jason Richmond started with Rohrman Automotive Group at Schaumburg Honda as a salesman in 1996 and shares the path for how Rohrman he…
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Send us a text Service Director Omar Shabaz shares how career pathing within fixed ops has helped inspire his team to grow as well as find the perfect opportunities for them long term. We joined the Rohrman Automotive Group team as they celebrated the grand opening for Schaumburg Honda--the LARGEST Honda store in the world! Special thanks to Ryan R…
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Send us a text He knows the struggle anytime the word "co-op" is in the conversation within the dealership. Co-op requirements and reimbursement are confusing but Mark Baruth shares that it doesn't have to be. There are plenty of ways to uncover soon-to-expire co-op funds as well as easier ways to complete the co-op reimbursement process. Mark Baru…
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Send us a text She knows we can reach women in auto retail in new ways. Nely Galan shares and inspires other women with the opportunities in front of them to help move the entire industry forward in new ways. Paul J Daly and Nely Galan caught up after her keynote at the Women of Color Automotive Network (WOCAN) annual luncheon at National Associati…
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Send us a text Together, dealers will make this industry great. Paul J Daly caught up with Mike Stanton at the NAMAD Annual Meeting. Mike shared this positive sentiment on how dealers get to shape how we do business in this industry. He touched on how National Automobile Dealers Association (NADA) and NAMAD collaborate together but also how dealers…
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Engaging the Hispanic Consumer & Understanding the State of the Market
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Send us a textCould your dealership be missing out on a quarter of potential sales?We've got loads of tactical insights on this episode of the Wheelhouse, hosted by the one and only Daniel Govaer.In today's deep dive, coinciding with Hispanic Heritage Month, we cover the untapped potential of Hispanic marketing in the automotive industry. Our panel…
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Send us a text He knows there is a time and place for AI within automotive retail. With some dealers not wanting AI to make final decisions for their sales staff, there are ways to optimize connecting customers directly to the sales staff faster. Jay Petznick from Optimy.ai shares current trends on website lead connection rates as well as how where…
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Send us a text He knows the market will correct itself based off consumer desires. Jamie Butters from Automotive News shares how they see the market has changed and where it may cool off. Kyle Mountsier and Jamie Butters caught up at National Association of Minority Automobile Dealers (NAMAD) to cover this and more. Special thanks to our friends at…
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Send us a text He knew how to build the team and help them THRIVE. Brian Singh shares how his experience launching Evrdrive and how he brought that used car knowledge to his role at Foundation Automotive Corp. He also shares more on how they develop a process THEN bring in the technology that fits their needs. Kyle Mountsier and Brian Singh caught …
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Send us a text At one time, she never saw she herself here. Subi Ghosh was inspired by others to grow into this new mindset. And now, she wants to do the same for others within the Women of Color Automotive Network (WOCAN) community. She was even honored with the Trailblazer Award this year at the WOCAN Annual Luncheon. Subi Ghosh is so grateful fo…
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Send us a text She knows it's our duty to give back. Julie M. Herrera shares why mentorship is HUGE for her team. Kyle Mountsier and Julie reflect on the Women of Color Automotive Network (WOCAN) annual luncheon as well as what the next six months holds for automotive. Julie is ready to go back and pour into her team even MORE. Special thanks to ou…
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Send us a text NAMAD has created a tight knit community that genuinely cares to help others succeed. Paul Daly catches up with Perry Watson IV on the success of NAMAD and how NAMAD's Next Gen dealers create dealer ownership opportunities for minorities. Special thanks to our friends at TrueCar, Inc. for making our NAMAD Coverage possible. Check out…
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Send us a text Kerri Wise (Founder of WOCAN), Ashley Cavazos (VP of WOCAN) and Kyle Mountsier share on how WOCAN connects female automotive professionals in this tight knit community. WOCAN was created to connect, inspire and develop women of color within this great industry. From leadership courses to events throughout the year, WOCAN has created …
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Send us a text Matt Jones (Sr. Director @ TrueCar) and Paul Daly share on shifting consumer shopping habits. As customer experience demand shifts, dealers are finding success through not only offering refined responses to consumers during their online shopping experience but also enhancing every step of the CX journey. These quality conversations w…
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Send us a text Luis Cubeas (Sales Executive) Jack Pearson (Centre Manager) share strategies on how they strive to be exceptional at Jaguar Land Rover South Shore in Crown Point, Indiana. Jack shares on mindset shifts that make a difference and Luis touches on focusing on the small changes which can make you 1% better every day. Luis credits his suc…
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Send us a text Manny Bravo (Sales Executive) and Dylan Kachaturoff (Content Creator & Product Specialist) share how they chose their path and continued growing at Jaguar Land Rover South Shore in Crown Point, Indiana. Manny & Dylan both joined JLR South Shore as Porters but soon fell in love with the team and the opportunities in front of them. Bot…
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Send us a text Tabatha Romo (Sales Executive) shares how she discovered a team who would continue investing in her at Jaguar Land Rover South Shore in Crown Point, Indiana. With a career that started at a retail home improvement store, Tabatha discovered the joy of developing long term relationships with customers. After transitioning to automotive…
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