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Adpodcast

AdPodcast

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a podcast where host Dylan Conroy interviews the c suite of media companies, agencies, brands and thought leaders on his quest to build the worlds greatest sales culture Support this podcast: https://podcasters.spotify.com/pod/show/dylanconroy/support
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From main street to your street, the HR{preneur} podcast by ADP is centered around helping small businesses like yours gain the knowledge you seek — from HR, payroll and hiring, to time, taxes, benefits and insurance. We’ll bring the experts to you, answer your questions and help you think beyond today — so you can discover more success tomorrow.
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The AdPod

Wayne Blodwell

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The AdPod is a podcast dedicated to discussing topics in the advertising industry. We’ll be releasing a new regular podcast with a different special guest each time, who is an expert within the topic area being discussed. The purpose of the podcast is to educate advertising industry professionals on complex but important topics that underpin the industry, in an easy to digest way. Hosted on Acast. See acast.com/privacy for more information.
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Under federal law, non-exempt employees are entitled to overtime when they work more than 40 hours in a workweek. Some states even require overtime in additional situations. But, certain myths can get in the way of employers meeting their overtime obligations, and this could result in penalties and other consequences. We’ll debunk five myths about …
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Sandeep Dayal is a seasoned marketing and strategy leader, with 20+ years of experience across industries. In addition to serving as the Managing Director, Sandeep heads the firm's Pharmaceuticals and Medical Devices Practice. He serves as a counselor to C-suite executives and board members at Fortune 500 companies. He has served 50+ clients in ove…
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Jake Karls is a different type of business leader – unapologetically authentic, refreshingly relatable, and completely free of BS. He is the Co-founder and Chief Rainmaker of Mid-Day Squares, the good-for-you chocolate brand that turned a kitchen-table dream into a global household name. Mid-Day Squares is leading the disruption of an extremely com…
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Brigette Wolf is the Chief Marketing Officer at My/Mochi where she leads marketing and innovation and the brand’s transformation for growth. Brigette is responsible for fueling the company’s innovation pipeline through the creation of beyond the core products and partnerships as well as building the brand’s equity and connection to consumers. Previ…
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Kieron Monahan is a creative brand strategist with 30+ years experience solving business and marketing problems. Working at some of the best creative agencies in the world partnering with world-class brands. A selection of clients include: British Airways, Jack Daniel’s, Vodafone/Verizon, Playstation , Nokia, The BBC, Massachusetts General Hospital…
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Serial entrepreneur Brady Brim-DeForest is CEO of Formula.Monks, the technology solutions division of Media.Monks, which transforms the world's most ambitious companies with AI. He has co-founded six successful startups, closed sales worth over $250 million, and helped global, monolithic organizations reorganize for innovation. An in-demand mentor,…
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Small business owners have a lot to navigate, including financial decisions that are critical to their success. Today’s episode is a special segment HR{preneur} is bringing to you to explore banking and finance. We’re joined by Wells Fargo Bank, and we’ll dive into the top benefits your bank should offer, and how that can help your business. Listen…
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Richard Yelland is a filmmaker who explores the extremes of action sports and human storytelling. Powerful visuals and great performances are a trademark of his directorial work on projects for the HISTORY Channel, FUEL TV and Nike, to name a few. Richard's documentary film, "Floating: the Nathan Gocke Story," Executive Produced by Oscar nominee Mo…
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Jason is a seasoned marketing leader with over 25 years of experience in driving growth for B2B and B2C companies across various industries and markets. He has a proven track record of aligning sales, marketing, and product roadmaps using traditional and advanced digital marketing techniques. As a Chief Marketing Officer at Chief Outsiders, He help…
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Kristine's values are leadership, authenticity, personal development, and not being an asshole. A good friend of hers who passed away in 2020 wrote in his Instagram bio, "it costs $0.00 to be a nice person," and it's a mantra she's since adopted in his honor. She believes that kindness is a rare resource that we can offer freely, generously. She bu…
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Independent contractors continue to be valued contributors to organizations, as they offer flexibility, specialized skill sets, and cost-effective solutions that traditional employees cannot always provide. Depending on your situation, tapping into the contractor workforce can be important for your success, but you need to have the right processes …
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David Buzo, MBA, Chief Marketing Officer, joined Independent Advisor Alliance in August 2023. In this role, David sets the strategy and goals to strengthen and enhance the IAA brand, collaborates with IAA’s business development team in their recruiting and expansion efforts, and oversees the development and management of the firm’s marketing team. …
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AJ Wilcox - CEO - B2Linked | LinkedIn Ads Performance Agency AJ Wilcox is a LinkedIn Ads pro who founded B2Linked.com, a LinkedIn Ads-specific ad agency, in 2014. He's an official LinkedIn partner, host of the LinkedIn Ads Show podcast, and has managed among the world’s largest LinkedIn Ads accounts worldwide. He's a ginger & triathlete. He & his w…
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Are you taking advantage of tax credits? They have historically been leveraged by large corporations. However, small businesses can benefit from them as well. Today, we’ll discuss how to take advantage of tax credits, and we’ll provide guidance on how to use them to help gain tax savings and incentives for eligible activities. Listen in as we cover…
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John has been fortunate in his career to be exposed to all aspects of Business and Sales from making 400 dials a week, to leading a self funded team from startup through acquisition, starting his own business and now working with some of the fastest growing and most dynamic companies in the world like Salesforce, LinkedIn, Google, Amazon and many o…
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Brandon leads all marketing functions and is responsible for developing go-to-market strategies for GroundTruth’s advertising products. Brandon has served in senior leadership roles at some of the largest U.S. brands and as a strategic advisor to several leading digital marketing agencies. Previously, Brandon was CMO of Potbelly Sandwich Works, CMO…
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Esther-Mireya Tejeda is the first chief marketing officer at Anywhere Real Estate Inc., home to some of the most recognized brands in the industry. Prior to Anywhere, she was a growth catalyst at organizations like SoundExchange, Entercom/CBS Radio, Univision, PepsiCo and Diageo. She chairs the Women in Tech and Product group at Anywhere and is on …
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Leave of absence requirements continue to expand dramatically. And, they are one of the biggest trends to watch in 2024. The laws allow employees to take time off for certain life events without the fear of losing their job and/or a dramatic loss in pay. In this episode, we discuss what employers need to know about the latest leave laws. Listen in …
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Neil Patel - Founder - NP Digital Neil Patel is a New York Times Bestselling author. The The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by P…
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Jacob Tell - Founder - Oniracom, LoDo Studios, District216 Jacob Tell is a producer who coalesces community, aligns people around values, and helps businesses grow through authentic storytelling and technology. AS A CREATIVE AGENCY FOUNDER AND CEO FOR OVER TWO DECADES, JACOB HAS STUDIED AND WORKED WITHIN THE CULTURAL TRANSITION FROM ANALOG TO DIGIT…
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Meet Mathew Knowles, the global leader in sales & marketing, brand development, entrepreneurship and leadership. With over $5 billion generated across multiple industries, over $100 million in exits and acquisitions, and the development, recording and distribution of some of culture's most notable careers such as Beyoncé, Destiny's Child, Earth, Wi…
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Are you ready for tax season? Get insight from the experts on how to be prepared, maximizing the value of your tax professional. We’ll also go beyond tax filing, and dive into how to leverage an accountant’s expertise as a partnership, helping you benefit from their advisory and consulting services throughout the year. Listen in as we cover: [1:20]…
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Dave Kaufman - Senior Director, Global Marketing @ Meta | VR & Metaverse Dave Kaufman is lucky to have spent his career leading marketing for nascent technologies, and establishing new teams in unique environments ranging from The White House, to Google [x], and Reality Labs at Meta. He is currently the Senior Director and Global Head of Marketing …
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Dr. Travis Bradberry is the Author of Emotional Intelligence Habits which offers a groundbreaking new way to change your habits and change your life. In the book, Dr. Bradberry, the world's foremost expert on increasing EQ, offers an abundance of practical strategies that will teach you how to form good habits, break bad ones, and master the micro …
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Lisa Farris - Chief Marketing Officer - Soundtrack Your Brand She is an Accomplished Market Development & Digital Media Executive focused on innovation, execution, and leveraging technology in order to transform brand and consumer engagement. A recognized business transformation strategist with the unique ability to balance creative and analytical …
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Your business cashflow is a critical component to your success. But, how do you strengthen your approach as your business grows? Today’s episode is a special segment HR{preneur} is bringing to you to explore banking and finance. We’re joined by Wells Fargo Bank, and we’ll dive into some key strategies to consider. Listen in as we cover: [1:30] Esta…
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Emily Doskow - Chief Marketing Officer - Leo Burnett She is a Strategic growth and brand development expert with 20+ years of experience. Deep expertise in branding, marketing, and advertising, developing new capabilities and revenue streams, driving marketplace differentiation, leading multi-disciplinary business development teams on a national an…
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Ian Stewart - Chief Marketing Officer at Wedge Brands LLC, XCEL Wetsuits Ian Stewart is the Chief Marketing Officer at Wedge Brands, owners of Xcel Wetsuits. Marketing experience at Converse, UGG, MTV, The Coca-Cola Company. A brand marketer with 25 years of regional and global experience around the world, Ian was at Converse as their head of marke…
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Dan Khabie - Founding Partner- CourtAvenue Dan Khabie launched his career in business transformation in 1997 with the creation of Digitaria, an award-winning digital media agency with a roster of clients that included DreamWorks Animation, ESPN, the National Football League (NFL), and Qualcomm, among others. When his company was acquired by WPP in …
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Laura McHolm - Founder & Chief Marketing Officer - NorthStar Moving Company One of the few women at the helm of a moving company, Laura McHolm had an unlikely start as co-founder of NorthStar Moving Company. Laura began university at the age of 16. After graduating from the University of California, Berkeley at Berkeley she taught basic programming…
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Doug Reifschneider - Fractional Chief Marketing Officer - Chief Outsiders Reifschneider grew up in the foodservice industry. He is a marketing veteran with 25+ years of progressive field, agency, and corporate marketing experience. Doug started in the restaurant business in the field by teaching franchisees and company operators how to conduct loca…
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Year-end bonuses, W-2 forms and annual tax credit notices are three undertakings employers tackle to close out the year. In this episode, we’ll provide guidance to help you navigate these end-of-year responsibilities. Listen in as we cover: [0:40] General considerations for end-of-year bonuses [2:27] Overtime implications of bonuses [3:32] Tax impl…
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Brendan Shields-Shimizu is the Chief Innovation Officer at Crispin Porter + Bogusky a role he took on when CPB announced an expansion of services and integrated new capabilities under the agency banner. Prior to this role, Brendan served as CEO at Observatory by Crispin, one of Fast Company’s “World’s Most Innovative Companies” for three years in a…
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In this episode Wayne chats with Christopher Kenna who is the Founder and North America CEO of Brand Advance Group, a collection of companies which help brands and agencies reach under-represented audiences via technology. Christopher is one of the most vocal people to talk about diverse media, and in this episode Wayne asks what diverse media is, …
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Justin Steinman - Chief Marketing Officer - Definitive Healthcare As Chief Marketing Officer of Definitive Healthcare, Justin is responsible for the strategy, development, and execution of all aspects of marketing for the company, including product marketing, demand generation, corporate marketing, public relations, and corporate communications. Pr…
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Jeff Sass - Author of Everything I Know about Business and Marketing, I learning from the Toxic Avenger. Jeff is a senior level digital media, marketing and business development executive with a rare mix of creative and business experience in mobile marketing and entertainment, traditional entertainment, electronic entertainment, licensing & mercha…
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Jessica Lyn Zall - Chief Marketing Officer - Percent Jessica Zall is the Chief Marketing Officer of Percent, a groundbreaking technological and data-driven platform that has created the modern credit marketplace by connecting investors, borrowers, and underwriters and enabling them to transact more efficiently. Jessica leads the company’s marketing…
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The recent resumption of student loan payments for millions of workers is impacting employees. Are you aware of how employers can help, reducing stress and turnover in the workplace? We’ll explore how employers can provide support for employees during this challenging time. Listen in as we discuss: [0:50] The extent of student loan debt & who is mo…
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Wayne is joined by Myles Younger who is head of innovation and insights at U Of Digital. Myles experience spans all sides of the industry and in this episode Wayne & Myles chat about knowledge asymmetry, what the impact of it is, where it exists the most and how to manage it. You can find Myles on LinkedIn here - https://www.linkedin.com/in/mnyoung…
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Tony Billmeyer - Chief Marketing Officer - Show-Me Organics Lead marketing for some of the fastest growing cannabis brands in Missouri. Show-Me Organics operates a vertically integrated house of brands with something for everyone: - Vivid Cannabis offers a charismatic line of top shelf products, setting the bar for quality in the market. - Missouri…
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Health Reimbursement Arrangements, or HRAs, are a modern way for employers to provide health benefits to employees. Rather than a one-size-fits-all group plan — or leaving employees to cover all of the costs of the plan on their own — employers can now offer their employees a tax-free allowance to purchase benefits that meet their unique needs. Lis…
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In this episode Wayne is joined by Ana Milicevic, Co-Founder at Sparrow Advisers, a leading digital advisory firm. Media is the location in which ads are consumed, so a pretty important topic for an advertising podcast to cover! Ana speaks about the evolution of media, particularly how the economics have changed, how different media channels have c…
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With COVID-19 cases on the rise again, employers have questions about their responsibilities for protecting employees, providing paid time off and how to comply with the latest guidance. During this podcast, we provide answers to the most commonly asked questions about COVID-19 right now. Listen in as we cover: [0:42] Isolation and quarantine guide…
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In this episode Wayne is joined by Matt Sattel, SVP of Global Buyer Development at OpenX, a leading global supply side platform. SSPs are one of the earliest adtech categories and over the years their role in enabling supply to connect with demand has evolved. In some cases, many call into question if they are even necessary in the current programm…
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Stephanie Fried - Chief Marketing Officer - Fandom Stephanie Fried has spent 20 years building and leading the most innovative marketing and research teams in media. She is currently the Chief Marketing Officer at Fandom, a global entertainment brand powered by fan passion. In this role, Fried oversees all marketing efforts for Fandom and its portf…
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Lisa Tan- Chief Marketing Officer - Reverie Lisa Tan is the chief marketing officer of Reverie, a cutting-edge sleep technology company on a mission to help people live better lives through the power of sleep. Tan leads the marketing and customer experience teams across Reverie’s wholesale and direct-to-consumer verticals. Combining her passion for…
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Amy Tunick - CMO - National CineMedia (NCM) Amy oversees NCM’s B2B and B2C marketing including brand, creative and content strategy, partnerships, events, studio relations and public relations, working collaboratively across the organization to drive innovation and strengthen the company’s connections with consumers, brands and agencies. Throughout…
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Derek Osgood - CEO - Ignition Derek Osgood is a product marketing specialist, entrepreneur, and Founder & CEO of Ignition, a platform that helps brands streamline go-to-market strategies. He has launched several products that have collectively generated over $1 billion in revenue. Before Ignition, Derek worked as Director of Product Marketing at Ri…
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For many employers, it’s time to plan for open enrollment, which is when employers allow their eligible employees to choose or adjust their company-sponsored benefits. Open enrollment provides an opportunity to deliver real value to your business and employees. But where do you get started and what do you need to consider? We’ll discuss key steps y…
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