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As a web designer, there is nothing more I like to see than a site that I have helped to create hitting the right spot with its intended audience. However, some businesses and organisations think that a website will do all the marketing work for them. It won’t – there is still work to be done! In the Rusty Mango Design Website Marketing series, I will endeavor to give you five Hot Tips each episode to turbo-boost your site traffic and deliver some marketing Gold!
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Welcome to Online Marketing Basics for Busy Website Owners! What you'll get by subscribing to this podcast is access to free tips and tricks to get your websites seen more online by your ideal customers. Hosted by me...Vicki Jakes, an online marketing and website conversion consultant with an aim to provide you with the answers to your questions about your websites, how they work, what content to post on them, how to get them seen more by your ideal customers using SEO, email and ads plus ho ...
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Ready for your small business to make a big impact? It's time to stop being intimidated by marketing. Tiny Giant Marketing is a podcast for bold entrepreneurs who are ready to level up their marketing strategies. If you have a business but you have no idea how to get more clients, how to improve your website or funnel conversion, how to drive traffic from search results or how to brand your business, you are in the right place. I'm Emily Fontes and I’ve been an SEO wizard, website whisperer, ...
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How do I use my website to get more customers and clients for my small business? How do I even get them to my website in the first place? How do I scale up fast, so I can start making consistent income, and build a business I LOVE showing up for every day? These are the questions at the very core of The Profitable Website, and the ones web strategist Wes McDowell lives for! In every single value-packed episode, Wes will be your go-to guide — teaching you how to use the best what's-working-no ...
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*** TOP 3% PODCAST GLOBALLY*** Welcome to the Simple Content Marketing for Mompreneurs Podcast. I know you are tired of feeling overwhelmed and intimidated by SEO. You want to grow your online business visibility and drive traffic to your offers organically, but you’re not getting found in search results. You’ve probably spent loads of time Googling things like “How to find the right keywords”, or “How to increase website traffic using Google”, or just maybe, “SEO for dummies”. You know you ...
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Are you caught in a season of being unmotivated to, well… Create content? The truth is, it’s more common than you think, and most times we are why we trigger being uninspired. There are 3 major reasons why you might be feeling unmotivated and uninspired to focus and create content. Those 3 reasons we also have control over and can adjust and adapt …
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Do you want to learn an effective SEO strategy to apply to your website without spending time creating content? Here’s the deal… It is absolutely not a requirement to create blog content to use SEO on your website… OR to get found in Google by your ideal client. That’s great news, right?! So if you are one of those people who wants to learn SEO but…
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Have you applied an SEO strategy on the most important pages of your website? SEO doesn’t just apply to blog content, it also applies to your website as whole… Aka, a solid website SEO strategy! It’s so critical to have an SEO framework, and that starts with optimizing important website pages that you want search engines to know they are important.…
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Are you a busy SAHM chasing kiddos around the house trying to find time to fit in content creation? OR, you’re a full-time workin’ busy mom and fitting content creation into limited time when you’re not working? There are definitely ways to make content creation easier so you don’t feel like creating content is ALL you are doing when it comes to ru…
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Need a starting point to eliminate SEO overwhelm? There are many factors and pieces to making a great SEO strategy. But you do not have to have it all figured out to please Google to rank for keywords. You can start with the most basic steps of SEO… Keywords and content. Yes, friend. It’s that basic. Your SEO strategy does not have to be all laid o…
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Ever wonder what SEO issues you should be checking your website for regularly? There are 3 SEO maintenance tasks that should be updated and done routinely for best SEO practices for your website pages and content. In today’s episode, I’m sharing the 3 most important SEO tasks for pages and links, how often they should be done, and how do it correct…
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Are you looking for a way to share and promote your blog content (other than using content SEO) that won’t take too much time? There are 4 specific ways you can leverage growing your audience by sharing your blog content that is super easy and minimal. And who doesn’t love minimal? I’m sharing those 4 ways with you in this episode, and also sharing…
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Ready to make money online with your services or offers, but stuck on just HOW to get eyes on what you offer? There are 4 clever ways to monetize every piece of content you have, including blog content, opt-ins, and your email list. You could have an offer your ideal client would buy in a heartbeat, it’s just creating awareness of what you offer an…
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Are you looking for a way to give your SEO strategy a bigger boost? Internal linking can easily be overlooked and thought of as just linking to related pieces of content, but it’s so much more than that. It’s a simple task, but one that is very important for website SEO besides optimizing content for keywords. Today, I’m sharing a few different kin…
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Wondering why your visitors are reading your content but not signing up or buying? The frustrating thing to figure out is why. It’s always most likely related to our copy not being clear enough for our ideal client to understand what they are getting or what is in it for them. This also includes our blog content. Aside from creating informational c…
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Do you find yourself drowning in sticky notes and business tasks? I used to feel like growing an online business was so chaotic… Until I realized that I had complete control over my work schedule and the workload I was expecting myself to complete, daily. Today, I’m sharing my 3 top time management tips for creating a manageable workflow and how I …
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“Can I really have a successful online business by manifesting?” Do you wonder if you can manifest your dream life into existence? There’s a lot of hype building around the idea that “manifesting” gives you the ability to control your circumstances, finances, and future. But is this real or a false sense of control? Today, we’re digging into what m…
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Are you struggling with what to include in a content calendar? Marketing blog content is a huge part of marketing your business. But you also want to think about inviting people into your space and pitching your offers. It’s also important to consider creating posts that are supposed to connect with your ideal client and draw them in. This was a ha…
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Does SEO have you feeling stuck? I know keyword research can be confusing and frustrating. Especially if you’re new to using SEO, it can feel intimidating trying to figure out where to put keywords inside of content and what the best strategy is that’s going to grow your website traffic. When we talk about using keywords and creating blog content s…
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Wanna start a blog to grow your online business? Blogging is a great way to grow your online business and create valuable content for your audience. It’s also a successful long-term strategy that will bring you traffic because when we optimize content with SEO, it can work for you for a LONG time! Blog content has such a long shelf life compared to…
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Does your current content workflow make it seem like it takes forever to complete tasks and plan content? Organization is completely essential to growing an online business. As entrepreneurs, we need to find a way to simplify and streamline our current tasks and the time it takes to create content and finish tasks. To improve productivity with cont…
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Are you wondering why your website traffic isn’t growing? Have you optimistically applied SEO to every bit of content and just aren’t seeing your traffic grow? Don’t give up just yet, friend. I remember how frustrated I was when I finally understood how to apply SEO to content and thought, “My traffic is going to explode tomorrow!” and it still did…
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Are you experiencing burnout and stressed trying to grow your online business? Whether you’re overwhelmed trying to apply SEO to grow your website traffic, or have fallen into the social media marketing trap, I understand how frustrating it can be to stay consistent with trying to grow a business and seeing no results for your extreme effort. But a…
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Wishing your content strategy and blogging schedule didn’t take so long? The first thing so many get wrong is thinking you have to show up excessively to grow your audience. This is actually hindering your growth. Trying to be present for your business around the clock, everywhere is asking for burnout and failure. The number one key to growth is c…
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Are you struggling to turn your ideal readers into ready-to-buy clients? Is your landing page set up to attract and convert? Maybe you’ve recently peeked at your analytics and noticed that your visitors are landing on the page and browsing, but don’t stay very long. There are two major reasons why.. One is the design/layout, and the other is the co…
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If you’re new to SEO and keywords. Optimizing your content (for keywords) for ranking potential might seem extremely confusing, and maybe even a little intimidating. Many new business owners and bloggers make the mistake of using high-competitive keywords that won’t help you rank if you’re the new kid on the block. Not only that, the simplest thing…
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Is your current content creation process a total time suck? Does it seem like it’s hard to plan content tasks ahead of time because there’s so much that goes into planning and creating content? It used to take me several hours just to create ONE single blog post. It was hard for me to even plan ahead because I didn’t know every task that was involv…
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Stumped on how to craft effective website copy that speaks directly to your ideal client? Do you feel like your copywriting skills are scaring clients away instead of seeing you as the expert in your industry? Let me share something with you… You do not have to be good at copywriting. Copywriting requires only that you know your ideal client BF sta…
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Are you struggling to plan & create content that grows your visibility with the right keywords? Do you wonder what the best practices are to craft valuable content that actually solves a problem for your ideal reader? It used to take me several hours to write and revise ONE single blog post… And that’s with no format or strategy. I never planned ah…
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Does the thought of even trying to learn SEO make you feel instantly overwhelmed? You know want organic growth, but how do you optimize your website for organic traffic properly? These are all things I learned from my first-ever blog experience. You can create all the content in the world, optimized or not, but if you don’t have an “endgame” outcom…
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Want to simplify your marketing plan so you can show up consistently for your audience but struggle having systems in place? I’ve been there friend. I know what it feels like to be stretched by doing literally all the business things and feel like nothing is growing, and there is no progress. It is hard to show up consistently when we aren’t being …
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Do you want to reach more people and have impact and income with SEO, but wonder how long SEO takes to bring in website traffic? Do you wonder if you’ve optimized your content well enough to reap the benefits of SEO? I’m answering those questions in today’s episode along with ways to optimize other parts of your content that you might not have know…
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Do you want to optimize your content for the best user experience to keep your website visitors reading? Of course you do! SEO, though isn’t just about optimizing quality content. It also means optimizing your website for speed, building external links to other websites and other well-known influencers in your niche, and also having a quality-optim…
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Do you want to know where you need to prioritize your time and productivity and manage your time effectively to see your business grow? Do you feel so overwhelmed with ALL of your business tasks and you find yourself just creating content back-to-back You might feel overwhelmed and stressed with your business model your current schedule is disorgan…
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Are you frustrated with SEO and the snail traffic to your website? All you want to do is see your website traffic grow and have an SEO strategy that WORKS that isn’t confusing and that’s going to bring you traffic. Today, I’m breaking down 3 simple SEO tips that you can apply right now to grow your website traffic that will get you results faster. …
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Are you finding yourself surrounded by discouragement and hardship? Do you feel like giving up or pushing pause on your purpose because things always seem so hard? It’s so easy to feel like giving up is the best thing to do when things get rough, especially when you don’t have a great support system. I know how it feels to think giving up might be …
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Do you feel like you have low productivity working from home and no structure in your daily routine? Do you constantly feel torn between prioritizing tasks and organizing your schedule? We’re talking about how to beat low productivity with an intentional schedule in today’s episode. Sometimes it can be very hard to balance work time and family time…
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Are you overwhelmed with creating content and not seeing the fruit of your efforts? Or maybe your audience isn’t growing like you expected? Today, I’m giving you an amazing content strategy for you to apply to your online business. I’m sharing my best content mapping secrets for you to apply to your content marketing strategy. You might be wonderin…
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Are you looking for a simple way to grow your audience for your online business that isn’t time-consuming? Today we’re going to be talking about starting and utilizing a blog as a content outlet as a SAHM. Blogging is one of many forms of an evergreen marketing strategy that is so under-utilized, especially for SAHMs and it’s a great way to actuall…
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Do you think maybe you have a great offer or solution that people would drool over, but don’t know how to validate your offer with your ideal client to clarify if it’s actually needed? Or, maybe you just don’t know the right questions to ask for market research to confirm your offer is a drool worthy solution for your ideal client. Today we’re goin…
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Want to learn how to craft completely optimized content creation with SEO the easy way? Today, we’re talking about crushing content creation with simple SEO & keyword strategy. Whether you’re just starting to implement SEO, or you’ve been trying to figure out for a while how to properly use SEO and keywords, we’re breaking it down step-by-step! I r…
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Have you ever had a job where you had to leave home for, have a set schedule, and just were not appreciated for all the hard work and time you put into this job? And it seemed like the harder you worked, the less appreciated you were? Or the disrespect just got intolerable? I can remember being called on my days off with the expectation that since …
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Have you ever been running an online business idea past someone and they told you “The market is really saturated” or, “There are so many people offering that already” and had second thoughts about that business idea? Hearing those things can be really discouraging from even finding out more about what exactly it is that you have on your heart. Lis…
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Do you feel stretched raising a family, wife life, and growing an online business? At times seems all those things can seem over-demanding. If only we can develop the skill of great productivity and time management - but what if we had some help with the daily stuff? What if you didn’t have to take on all the things and actually hand off some of th…
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Friend, today, we're jamming on website copywriting and the secret behind great copy that attracts your ideal client. How do you feel about your copywriting? Did you know that there is in fact intention and strategy behind great copywriting and why it’s important to have a great copy format that speaks to your ideal client? These things SO matter f…
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Hey friend. Today I wanted to talk about facing discouragement and fear. Right now you might be going through a very rough season of discouragement and opposition as a Christian entrepreneur. Maybe you even know someone that just started a business and they are already seeing success come out of it. You might even be surrounded by people that are d…
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Do you ever feel like being a stay at home mom that you have to pick and choose between God time, family time, chore time, and whatever other time there is? We're reminded in James 4:8 which says Draw close to God and He will draw close to you. If we want to have peace daily, we have to be intentional about pursuing time with Jesus! This episode is…
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Are you a new business owner that feels lost and all over the place? I’m going to be talking about the 2 most important assets when you're starting an online business and why they are so important for business growth, which is your content and your email list. This is important for me to talk about because if I would have known these were extremely…
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Friend, do you ever feel like where you are currently at is, well.. Not where you’re really supposed to be? Do you ever feel like where you are currently feels completely unfulfilling, but maybe your relationship with God isn’t the best and because you’ve spent a lot of years doing things your way, you’re just “getting by” or just really lost and c…
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Are you tired of Googling how to grow your online business without using social media? Or how to get organic traffic to your website Are you burnt out spending wasted hours creating endless content on social media with little to no growth? Do you wish there was a less time consuming way to scale your business? Do you wish you had more flexibility a…
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We're back after a short Christmas break to continue the 'Behind the Business' series on Online Marketing Basics for Busy Website Owners. In this episode, you'll hear from Nikki Jones from online book subscription business 'The Bookish Mindset' to talk all about what led this project management professional to launch an online subscription business…
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Back in 2020 Caroline Churchman worked at a care home and had dreams of taking her fitness business full-time. By the end of the year, she had done exactly that and I was privileged to see this transition in her life as she had used the Supercharge Your Website Membership to build her website and launch online. A year later I asked caroline to come…
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If we've learned anything from the past two years, it's that it's possible to move a business that required you to help people in-person fully online. We have had the tools for a few years but the intent had never been there...until there was no other choice. This is where this week's guest Emma Last, from Progressive Minds found herself at the sta…
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Welcome to this episode of the podcast, which is part of a series we're running at the moment called 'Inside the Business, where I talk with business owners about their day to day challenges running a business in the online space. Collette Stevenson from postgrid.com joins me for a second interview and you may remember her from a previous episode o…
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On this week's episode of 'Online Marketing Basics for Busy Website Owners' podcast, I'm continuing the series 'Inside the Business' by chatting to Joppe Coelingh Bennink. He's managed to quit a corporate career and build up several product businesses all while becoming an expert on the platform that he built them on (Amazon). Now an owner of his o…
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