I think you could probably go back and track the stages of grief, probably that is what I went through. But I think if you do it right, you end up at acceptance. And that's where I ended up. And that's not to say that I've fully accepted the idea that the golden toad is extinct. Personally, I do still hold out hope that it could still be out there in those forests." - Trevor Ritland This conversation is with Trevor Ritland, who—along with his twin brother Kyle—authored The Golden Toad . The book chronicles their remarkable journey into Costa Rica’s cloud forest, once home to hundreds of brilliant golden toads that would emerge for just a few weeks each year—until, one day, they vanished without a trace. What began as a search for a lost species soon became something much more profound: a confrontation with ecological grief, a meditation on hope, and a powerful call to protect the natural world while we still can. Links: SpeciesUnite.com Kyle and Trevor: https://kyleandtrevor.com/ Instagram: https://www.instagram.com/adventureterm/ Goodreads - https://www.goodreads.com/book/show/222249677-the-golden-toad Amazon - https://www.amazon.com/Golden-Toad-Ecological-Mystery-Species/dp/163576996…
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Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. ...
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What if you could generate sales for a $5,000 program without getting on a single sales call? In this behind-the-scenes masterclass, Sam Hodgett, marketing strategist behind Joe McCall and other top performers, reveals the exact strategy for building challenge funnels that convert on autopilot. Whether you are running ads, working with warm traffic…
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Do you think live events are outdated? Think again. In this episode, Tom Krol and Darren Bentley sit down with Jay Conner, the king of six-figure live events, to break down how he consistently closes $300K–$400K in just three days, without paid ads, massive teams, or complicated funnels. Whether you are brand new to live events or looking to scale …
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Are you tired of begging for referrals, offering weak incentives, or hoping your clients just tell their friends? In this episode, Tom Krol breaks down the exact referral systems top coaches use to create predictable word-of-mouth growth without sounding desperate or salesy. From rewriting your SOP to reframing the way your clients introduce others…
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CIP - S2 - 034 - Zero Ads. Zero Spend. $100K Closed. Here’s How He Did It with Belmont Locker
51:15
Can you hit $100K without spending a single dollar on ads? Belmont Locker did! In this episode, he breaks down exactly how. Tom Krol sits down with Belmont Locker, a sales pro turned coach, to reveal the precise steps he took to grow his business from scratch using zero ad spend, no fancy systems, and pure consistency. If you are still posting into…
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CIP - S2 - 033 - Fix Your Price, Fix Your Sales – A Live Call Every Coach Needs to Hear with Ashley Lorraine
46:38
Still, struggling to close clients? Feel like your price point is sabotaging your success? In this episode, Ashley Lorraine, a former school principal turned seven-figure real estate investor, sits down with Tom Krol to fix what’s broken in most coaching businesses: the mindset around pricing and selling. From setting the right offer to structuring…
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What does it take to build a thriving community and keep it growing without burning out? In this episode, Tom Krol sits down with Michael Mnatsakanian, founder of Super Investors, to talk about what it means to grow a purpose-driven community with real staying power. Inspired by advice from Alex Hormozi, Michael shares his framework for scaling coa…
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CIP - S2 - 031 - Why YouTube Will Outperform Every Platform in 2025 — And How to Win Now with Aleric Heck
49:18
Still, sleeping on YouTube? This episode is your final wake-up call. Tom Krol sits down with Aleric Heck, founder of the 8-figure agency AdOutreach and one of the top YouTube growth and ad experts. Aleric has helped coaches, consultants, and course creators generate hundreds of millions in revenue... using nothing but YouTube. If you are a coach wh…
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So you launched a podcast… but no one's listening, no leads are coming in, and your downloads look like your old Myspace profile. In this episode, Darrin Bentley, the podcasting powerhouse behind some of the most successful coaching and expert-led shows, breaks down exactly why your podcast is underperforming and how to fix it. Whether you’ve alrea…
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What happens when everything you’ve built—your audience, reach, and marketing—vanishes overnight? In this powerful solo episode, Tom Krol opens up about a real-time challenge that would have ended most businesses: losing access to his entire Facebook account after 11+ years. But instead of crumbling, Tom pivots fast and shows you what it means to b…
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CIP - S2 - 028 - From the Ground Up - How Top Coaches Rebuild Smarter and Stronger with Rotty Garcilazo
35:21
In this episode, Tom sits down with Rotty Garcilazo, one of the top rehabbing coaches in the country, for a raw and inspiring look at how to reset, rebuild, and rise even stronger. From burning out after 37 boot camps to launching an AI-powered academy, Rotty shares exactly how he builds his coaching business for the future—smarter, leaner, and mor…
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CIP - S2 - 027 - What Every Coach Needs to Know About AI...Before It’s Too Late with Tom Krol
17:16
Is AI a threat to coaching—or the biggest opportunity in a generation? In this solo episode, Tom Krol delivers a straight-shooting roadmap on how coaches must adapt to artificial intelligence now or risk being left behind. Whether you’ve been ignoring AI, dabbling in ChatGPT, or already experimenting with agents and automation, this episode will gi…
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CIP - S2 - 026 - How to Write a Book That Gets Clients (Not Just Compliments) with Shanda Trofe
44:50
Thinking about writing a book to build your brand or scale your coaching business, but are overwhelmed with where to start? In this powerful episode, Tom sits down with USA Today and Wall Street Journal bestselling author Shanda Trofe, founder of Transcendent Publishing and the strategist behind over 700 #1 bestselling books. Shanda breaks down the…
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CIP - S2 - 025 - Stop Trying to Get Rich Without Becoming the Person Who Earns It with Tom Krol
19:51
What if chasing wealth is keeping you from becoming wealthy? In this powerful solo episode, Tom Krol reveals why true success and wealth don’t come from hustle, strategy, or even talent—but from becoming the kind of person who earns them. With raw honesty and real-world wisdom, Tom shares his morning rituals, mindset shifts, and why most entreprene…
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CIP - S2 - 024 - Burnt Out, Broke, and Rebuilding - Here’s the Blueprint That Works with Tom Krol
9:56
Feeling burnt out, broke, or stuck restarting your coaching business? What if the key to rebuilding isn’t more tools or teams, but a simple, proven blueprint that actually works? In this episode, Tom Krol breaks down exactly how coaches can bounce back after losing momentum, burnout, or bad decisions. This episode is packed with practical advice on…
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CIP - S2 - 023 - These Rules Separate Broke Coaches from 6 and 7-Figure Earners with Tom Krol
18:56
Are you spending more time adjusting your logo than talking to buyers? In this eye-opening episode, Tom Krol reveals the exact principles that distinguish struggling coaches from those running six and seven-figure businesses. Discover the 88 essential rules every coach must follow, starting with “Revenue in First Position.” Tom doesn’t just preach—…
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CIP - S2 - 022 - What the Top 1% Know About Authentic Success (That No One Teaches) with Orrin Woodward
33:39
What if the real secret to success isn’t tactics or hustle—but being truly authentic? In this episode, Tom Krol interviews Orrin Woodward, a top 1% entrepreneur and leadership expert, who reveals how authenticity, identity, and vision are the game changers nobody teaches. You’ll hear why most people fail by trying to imitate others instead of being…
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Are you spinning your wheels trying to grow your coaching business without seeing results? In this episode, Tom delivers exactly what struggling coaches, consultants, and course creators need — an immediate action plan to drive revenue within 7 days. Forget funnels and branding. Tom introduces “SPIRALS,” a framework of 10 organic, zero-cost tactics…
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CIP - S2 - 020 - Why Most Coaches Stay Broke (And How to Never Be One of Them) with Bill Allen
50:35
Why do so many coaches pour their heart into the work but still stay broke? In this episode, Tom is with Bill Allen, a Navy veteran turned 7-figure coaching business owner, to unpack why passion alone doesn’t pay—and what actually does. Bill reveals how clarity, not hustle, drives results. You'll learn how to build irresistible offers, identify you…
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Are you tired of building your coaching business alone — and wondering why momentum seems just out of reach? In this episode, Tom Krol unpacks how joining a mastermind can be the catalyst for explosive growth in your coaching business. Drawing on insights from the inaugural Coaching Inc. Mastermind Summit in Orlando, Tom reveals how connection, col…
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Are you struggling to attract clients consistently without breaking the bank on paid ads? In this episode, David Randolph, a former engineer turned real estate expert, reveals how he built a seven-figure coaching business using organic strategies that generate clients daily. With his unique approach, David shows how to leverage Facebook groups, pro…
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CIP - S2 - 017 - The Client-Filtering Funnel That Fills Your Calendar (Without Wasting Your Time) with Chris Miles
36:35
Are you frustrated with chasing clients who don’t convert or waste your time? In this episode, Chris Miles, a passive income coach, reveals his secret system for attracting high-quality clients and filling his calendar without spending time on tire kickers. He shares the exact client-filtering funnel and marketing strategies that have fueled his su…
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What if the fastest way to scale your business wasn’t another funnel, ad, or cold email—but building a room people pay to be in? In this episode, Adam Whitney breaks down how he grew 7 Figure Flipping from an idea into a multi-million-dollar mastermind community. You’ll hear exactly how he attracts the right people, delivers game-changing value, an…
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CIP - S2 - 015 - The Introvert’s Advantage - How to Sell More by Saying Less with Claude Diamond
40:40
Think closing sales means being aggressive, flashy, or scripted? Think again. In this episode Tom Krol welcomes Claude Diamond known for his no-pressure “GUTS Sales Method.” Together, they challenge the outdated scripts and reveal a more human, results-driven way to sell. No funnels, no fluff, just real conversations that convert. If you're tired o…
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CIP - S2 - 014 - Stop Selling, Start Connecting - How to Build a Community That Actually Buys from You with Megan Huber
34:27
Are you struggling to attract the right clients despite all your online efforts? You’re posting, engaging, and sharing content, but it feels like you're still not making real connections. In this episode, Megan Huber, an expert in community-building, shares actionable strategies for turning Facebook groups into thriving communities of engaged and l…
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CIP - S2 - 013 - The Power of Storytelling in Coaching, Community, and Conversion with Cody Jefferson
47:37
There are a lot of people in the coaching space who want to start building a mastermind. The first question they've got to ask is, "How do you start from scratch?" Cody Jefferson, a guy who has built some of the most successful masterminds in the country, answers this question. In this episode, he talks about the things that work and don't work in …
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Ever feel like you should write a book, but just the idea of sitting down to do it feels overwhelming, time-consuming, or confusing? What if you could write a book and knock it out in a single day, and have it generate leads for you on autopilot forever? In this episode, Lyndsey Merryman, who's been selling online for over 20 years, now breaks down…
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CIP - S2 - 011 - The Secret to Running a High-Impact Coaching Mastermind with Patrick Precourt
43:17
Thinking about launching a mastermind or scaling the mastermind you already have, but struggling to attract the right people? On today's episode, Tom speaks with Patrick Precourt, a very successful real estate entrepreneur and performance coach who worked with some of the biggest names across different industries. Patrick has coached high-level ent…
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CIP - S2 - 010 - How to Get Your First 10 Coaching Clients... Without Ads with Keith Gillispie
36:21
Do you want to generate clients without spending thousands of dollars on paid ads? This episode is for you, as Keith Gillispie, a former Marine-turned real estate investor-turned software creator-turned coach, is going to talk about his military-based methodology for getting massive results for clients. You'll learn how to: Create software using Yo…
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CIP - S2 - 009 - Why PayPal & Stripe Could Shut Your Business Down Overnight with Ryan Ellefsen
32:50
Are you trusting PayPal or Stripe to process your payments? If so, are you aware that one day they could freeze your funds without warning? This episode discusses the hidden risks of using these platforms, particularly for coaches and consultants. Ryan Ellefsen, who has helped finance big names like Tony Robbins, reveals why your payment processor …
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CIP - S2 - 008 - How to Identify & Attract Your Perfect Client (Without Begging or Convincing) with Matt Porcaro
39:40
Imagine transforming your expertise into a thriving coaching business, where your first paying client isn’t a distant dream but a tangible reality. The key to unlocking this success lies in mastering a few simple strategies that fast-track your progress. In this episode, we’ll dive into exactly how you can get started and avoid common pitfalls alon…
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What if you could tap into a goldmine of potential clients without spending a dime on ads or building a large following? Many business owners get lost in the hustle of creating endless content, hoping the algorithm will do the work for them. But what if there was a simpler, more effective way to attract clients—one that taps into an already existin…
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CIP - S2 - 006 - Stop Posting. Start Selling. The Social Media Strategy That Works with Jen Way
33:06
Are you posting daily on social media and still not seeing the results you want? The secret to transforming your social media presence into a client-generating machine lies in the strategy, not the frequency of posts. In this episode, Jen Way reveals her proven system that leverages Facebook groups to attract the right clients without burning out o…
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CIP - S2 - 005 - Why No One Is Buying From You (And How to Fix It With Storytelling) with Fraser Bayley
41:08
What does an appealing life look like? How can we make our own life that appealing? What things will fill up my life and make me feel complete? In this episode, Fraser Bayley, a master of selling, talks about the art of telling a story, the mistakes most people do in selling, and how to craft messages that attract clients like a magnet. Tons of val…
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CIP - S2 - 004 - The Secret Selling Framework Every 7-Figure Coach Uses (But Won’t Tell You) with Joseph Aaron
48:22
Why do some coaches make millions while others struggle to get noticed? What’s the secret behind successful coaches and course creators consistently making a huge impact? In this episode, Joseph Aaron shares the system that the top 7-figure coaches use to turn their messaging into a high-profit machine. From crafting the right words to leveraging p…
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CIP - S2 - 003 - The Fastest Way to Start ANYTHING (Most People Get This Wrong) with Ken Joslin
45:51
What if the thing holding you back isn’t time, money, or talent—but the people around you? In this episode our host Tom Krol is with Ken Joslin, CEO of the GSD Collective & the CREATE Conference, to discuss the fastest way to start anything. As the leader of the #1 Faith-Based Entrepreneurial Mastermind & Conference in America, Ken helps entreprene…
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CIP - S2 - 002 - The Secret to Selling High-Ticket Coaching (Even If You’re Just Starting) with Jason Lavender
24:24
What if the key to selling high-ticket coaching isn’t about fancy funnels, expensive ads, or years of experience? In this episode, Jason Lavender shares his journey from real estate to coaching, revealing how he built a thriving business by leveraging Facebook groups and organic client attraction. Host Tom Krol into Jason’s strategies, mindset shif…
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CIP - S2 - 001 - How to Get High-Ticket Clients to Say 'Yes' Every Time with Leif Meyerson
1:06:07
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1:06:07What’s the secret to closing high-ticket clients effortlessly? In this episode, Tom Krol is with Leif Meyerson, one of the top sales experts with 25+ years of experience in high-ticket sales, conversions, and sales psychology. Leif shares how he built confidence, overcame fear of rejection, and created a proven framework to close premium clients wi…
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Join Tom Krol in this episode as he reveals his 8-step framework for achieving massive success in your coaching business. From prioritizing tasks and evaluating hiring needs to aligning your goals with your projects, Tom offers practical insights to keep you on track. Tune in to discover how to gauge your project's impact, grow your revenue, and al…
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Running and growing a business can be overwhelming and stressful. If you're feeling the pressure, you're not alone. Tom Krol shares practical tips to help you stay calm and focused while steering your business to success. Tune in to hear expert advice from Tom and learn how to navigate the challenges of entrepreneurship with confidence. ————— Key T…
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Struggling to break through that growth ceiling? This episode is your cheat code to scaling your business! You'll hear from Tom Krol, the guru who's helped countless entrepreneurs ditch the frustration and finally achieve explosive growth. Forget everything you thought you knew about limitations – Tom's gonna show you how to shatter them and skyroc…
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These 8 proven metrics are your armors to success… Unlock the secrets to exploding sales, maximizing ROI, and achieving financial clarity. Tom Krol reveals the essential metrics every business owner needs to know to dominate the market. Stop flying blind and start making data-driven decisions that propel your business forward. This episode is packe…
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Inbox overflowing? Calendar a mess? Worry no more! An executive assistant handles the nitty-gritty, keeping your schedule clear and your mind focused. In this episode, Tom Krol reveals how an EA frees you up to focus on scaling your business, not spreadsheets. Double your revenue, not your workload… Get a free EA hiring guide just by listening to t…
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Tom Krol isn't just teaching webinars, he's cracking the code on turning them into sales machines! Stop the boring lectures and get into the art of crafting webinars that keep your audience hooked and ready to buy. From understanding the "why" behind webinars to keeping the momentum going after the event, Tom will share secrets on: When to hit your…
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CIP 036: The One Mindset Shift That Transformed Me from Struggling Seller to Rockstar Closer with Tom Krol
6:38
Tom Krol is here to share his journey from struggling seller to business rockstar! Get ready to learn the secrets that helped him rise to the top. We'll talk about the importance of relentless practice, dive into his favorite question, "What would it look like to work with you?" and pick up some tips for handling tough questions on your sales calls…
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The truth is there is no secret to success. But...there are certainly short cuts that can speed up the process. Tom Krol's got the real deal in this episode. He’ll prove to you that reading is the key to unlocking a whole new level of you – in business and beyond. We're talking eight powerful pages a day, starting fresh each morning. Learn how to p…
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This episode dives deep to rescue you from the CRM struggle! Host Tom Krol exposes the flaws of relying solely on CRMs for sales victories. He'll equip you with battle-tested strategies to build a winning game plan. Discover the power of focusing on money making activities, mastering task management, and leveraging virtual assistants. Break free fr…
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Are you struggling to generate leads on a consistent basis Tired of marketing strategies that get you little to no results? Tune into today's show to discover the "secret" behind some of the most successful coaches and consultants, and learn how they are able to consistently generate qualified leads for their businesses. As Tom Krol will be reveali…
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CIP 032: The 40 Good People Network Hack that Will Totally Transform Your Life and Your Business with Tom Krol
11:10
This episode with Tom Krol is your launchpad! He's about to unveil the secret weapon of high achievers: The 40 Good People Network Hack! No more desperate networking or chasing favors. It's all about finding 40 inspiring individuals. These are the people you admire, the ones you want to learn from and collaborate with…Make sure to listen (and learn…
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CIP 031: Amateurs Vs Professionals - What Separates Successful Entrepreneurs from Those Who Fail with Tom Krol
8:20
Ever wonder what separates the "hustle and hope" crowd from the entrepreneurs who actually crush it? In this episode, Tom Krol rips off the bandaid and exposes the key differences between wannabe’s and the most successful business builders. Tom dives deep into the proactive mindset of successful entrepreneurs – the ones who sell their ideas and let…
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Ready to unlock the secrets to coaching success? Buckle up for this episode! Host RJ Bates dives deep with Tom Krol to crack the code of the "Coaching Success Formula." Get ready to ditch the rookie mistakes that plague so many entrepreneurs. RJ and Tom pull back the curtain, revealing the key principles you need to dominate: prioritizing revenue s…
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