Кращі подкасти про Small Business Branding (2024)

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7 Steps to a Profitable Digital and Social Media Marketing Plan 26:57

4y ago26:57

26:57

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares 7 Foundational Steps to Develop a Digital Marketing and Social Media Marketing Plan. A power packed 30 minute episode to help set you and your marketing plan up for success. Learn how to stomp random acts of marketing and build a plan that ignites your …

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Top 3 Reasons Businesses Fail with Digital Marketing and Social Media 15:29

4y ago15:29

15:29

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares the top 3 reasons businesses and marketing leaders fail with digital marketing and social media. Plus she shares with you the best and most simple steps to fix these broken strategies for higher return on investment and to achieve your goals! A power pa…

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Personal Branding: 5 Pillars to Build a Brand of Authority and Influence 32:48

4y ago32:48

32:48

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares the 5 Major Pillars to Build a Personal Brand of Authority to help grow your business. Take a listen and learn the solid foundations for how to build a personal brand that connects you with your ideal audience and dream customers in meaningful ways! Lea…

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15 Ways to Research and Know Your Target Customer for More Leads and Sales 34:06

4y ago34:06

34:06

Dig in with Pam Moore of Marketing Nutz to learn how to easily research your customer and audience. These 15 methods will help you understand your target customer desires, where they hang out online, what social networks they use, how they use social media, what content will help them solve their problems and so much more! Understanding your target…

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Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer 30:47

4y ago30:47

30:47

Dig in with Pam Moore of Marketing Nutz to learn how to develop an audience first marketing strategy for your digital marketing, social media, content marketing and branding execution that inspires, attracts and converts your dream customers to buyers. Learn exactly what an audience marketing strategy is and how it can help marketers get more traff…

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Marketing that Works Now! 10 Things Marketers Must Leave Behind Starting Today 26:24

4y ago26:24

26:24

Knowing where to focus and what digital marketing, content marketing, branding and social media strategies to implement when is key to success online today! Also knowing what NOT to do and what you need to change is what will set you apart from the status quo and help you leapfrog your competition! Dig in with Pam Moore of Marketing Nutz to learn h…

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Personal Branding and Politics - Building Your Brand in a Political Minefield 28:37

4y ago28:37

28:37

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to preserve your personal and business brand in a political minefield. Should you or should you not share political topics and posts on your social media profiles such as Facebook, LinkedIn, Twitter, Instagram and Tik Tok? If you do, w…

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LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness 35:09

4y ago35:09

35:09

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to grow your business and ignite your brand awareness, leads and sales by increasing your engagement on LinkedIn . Pam has been an active user on LinkedIn since the platform was in beta. She has more than 350,000 followers and 14,000 c…

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Digital Marketing Conversion Funnels How to Get More Leads and Sales on Autopilot 36:17

4y ago36:17

36:17

Sales and marketing conversion funnels are the key to success if you want to drive revenue with your digital and social media marketing. Dig in with Pam Moore of Marketing Nutz to the art and science of the marketing and sales conversion funnel. She shares strategies and tactics to optimize every stage of the marketing funnel to attract more of the…

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Get Your Social Media Digital Marketing Plan Approved 22:07

4y ago22:07

22:07

If you are struggling getting your boss, board of directors or other key stakeholders with your social media, digital marketing or content plan, you must listen to this episode. Learn the exact steps to get your digital marketing, social media and content marketing plan and proposed budget approved! Learn what to do and what not to do to get your b…

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Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan 12:42

4y ago12:42

12:42

If you are struggling getting your boss, board of directors or other key stakeholders with your social media, digital marketing or content plan, you must listen to this episode. Learn the top 3 reasons your boss is not approving budget and not getting on board with your plan. Free Guide: How to Get Your Social Media and Digital Marketing Plan and B…

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Facebook Advertising 5 Things You Must Know Before Paying for ANY Social Media Paid Ad 15:36

4+ y ago15:36

15:36

Facebook ads that convert require more than learning the technical specifics of the Facebook Advertising platform. Learn the 5 Things You Must do Before starting even one Facebook ad! These are critical must to do steps for social media ads that convert to business. FREE Buyer Persona Worksheet FREE Content Calendar Template 5- Day Buyer Persona Bo…

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Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis 18:47

4+ y ago18:47

18:47

Learn the 5 shifts marketers must make during time of crisis. Resources mentioned: FREE eBook: How to Get Your Budget Approved 5 Day Buyer Persona Bootcamp FREE Buyer Persona Worksheets FREE Content Calendar Template

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Website Migration Pitfalls And How To Avoid Them 18:35

4+ y ago18:35

18:35

Our agency does a ton of website migrations for small and medium businesses and in this episode I wanted to detail some pitfalls and ways they can be avoided for a successful migration. This episode is slightly off topic of small business digital marketing and branding but is supper important nonetheless. I detail how to choose the best website mig…

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LinkedIn Marketing Power Tips to Ignite Your Business and Brand 39:32

4+ y ago39:32

39:32

Pam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to grow your business and ignite your brand awareness, leads and sales with LinkedIn. Pam has been an active user on LinkedIn since the platform was in beta. She has more than 350,000 followers and 14,000 connections. She has been nurt…

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Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers 35:10

4+ y ago35:10

35:10

Pam Moore of Marketing Nutz shares with you the top 20 questions you MUST answer before starting your content marketing strategy. Answering these questions will help you leverage your content to convert more customers. Download the free ebook with all 20 questions: https://pam.online/content20 Join Pam's 5-Day Buyer Persona Bootcamp: https://themar…

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Covid19 Marketing Your Business in the New Normal 30:53

4+ y ago30:53

30:53

How do you market your business and connect with your audience in authentic ways during a global crisis? Learn why you need emotional currency, trust and connection. Take a listen to this episode with Pam Moore, Founder of Marketing Nutz to learn the top strategies and tactics that are working today. She'll also share with you what is NOT working a…

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How to Create Irresistible Content 10-Point Checklist 17:27

4+ y ago17:27

17:27

Learn the 10-Point Checklist for Irresistible Content that converts to more customers! FREE eBook 10-Point Checklist for Irresistible Content (beautiful 29 page guide) Buyer Persona Worksheet 5-Day Buyer Persona Bootcamp

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Brand Personality 6 Ways to Give Your Brand Personality 23:47

4+ y ago23:47

23:47

In this episode Pam Moore, Founder of Marketing Nutz shares 6 ways you can give your brand personality. Supporting Resources: Brand Persona Worksheets: https://pam.online/mybuyer 5-Day Buyer Persona Bootcamp: https://pam.online/bootcamp What is a brand personality? It is a set of human characteristics attributed to your brand that make it more huma…

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10 Things You MUST Know About Your Customer 21:31

4+ y ago21:31

21:31

An audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways. This episode teaches you 10 things that you MUST know about your customer. Knowing your audience will help you increase the ROI on all of your marketing programs, campaigns, content and m…

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10 Reasons You Need an Audience First Marketing Strategy 15:48

4+ y ago15:48

15:48

An audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways. This episode teaches you the what, how and 10 reasons why every business needs an audience first marketing strategy to grow their business in the digital age. FREE Buyer Persona Worksheet…

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Buyer Personas 101 What, Why and How to Use them For Your Business 17:09

4+ y ago17:09

17:09

Buyer personas are the key to connecting with your audience in meaningful and human ways. This episode teaches you the what, how and why every business needs buyer personas and an audience first marketing strategy to grow their business in the digital age. FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer 5-Day Buyer Persona Boot…

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How Content Affects SEO 14:27

4+ y ago14:27

14:27

In this week's episode I discuss a simple technique small business digital marketing technique that any small business owner can do to increase traffic to their website and improve their overall local SEO. It doesn't take much time and can reap rewards for months and years to come. Learn how to get hundreds of additional visitors to your website an…

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Avoiding Keeping Up With The Joneses Syndrome 20:07

4+ y ago20:07

20:07

In this episode I talk about a website redesign pitfall that we commonly see clients get stuck in, that we have coined "Keeping Up WIth The Joneses Syndrome." We see it dozens of times a year and even the best intentioned business owner can get sucked into this trap. I discuss how to avoid this trap by understanding your target audience and making …

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Podcast Overview 3:14

4+ y ago3:14

3:14

In this introductory episode of Small Business Digital Marketing and Branding Trends Podcast I detail what you can expect on this season of the podcast. We plan to cover all things small business digital marketing and branding including: Local SEO, paid traffic, web design branding and positioning, how to hire a web designer, how to do approach tec…

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15 Digital Branding Trends You Can't Ignore in 2020 39:43

5y ago39:43

39:43

Marketing Nutz Partner and CEO, Pam Moore shares 15 Digital Branding Trends you can't ignore in 2020. These trends will influence how marketers leverage digital marketing, social media, influencer marketing, content marketing and overall approach how they connect with their target customers utilizing these technologies and best practices. Download …

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Personal Branding: Ignite Your Business with the You Factor 33:51

5y ago33:51

33:51

Ignite Your Brand and Business with the You Factor of Your Personal Brand Download FREE Personal Branding Guide: https://themarketingnutz.com/mybrand In this podcast you will learn: What is Personal Branding Why Personal Branding Matters for Business Leaders 5 Tips to Get Started in Building Your Personal Brand Today!…

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How a Content Calendar Will Help Your Business 15 Top Benefits 25:48

5y ago25:48

25:48

Reality Check: The LAST thing your audience needs from you is more content. Use my content calendar template: https://themarketingnutz.com/calendarzoom When it comes to content marketing, less is truly more. Though you may hear some of the loud voices in our space screaming at you to be everywhere ALL THE TIME... trust me... do NOT listen to them. …

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How to Maximize Investment in Professional Speakers for Your Event 21:13

5y ago21:13

21:13

8 strategies to maximize investment in professional speakers and trainers for live events, conferences and workshops. Learn more and get professional help with your live events and conferences: https://themarketingnutz.com Hire Pam Moore as a speaker or trainer at your event https://themarketingnutz.com…

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3 CEO Fears of Digital Marketing, Social Media and New Media 25:16

5y ago25:16

25:16

Is your CEO giving you the blank stare when you present your digital and social media marketing, or content marketing plan for approval? Here are the top 3 fears your executive leadership has when it comes to embracing digital and social marketing technologies, new media and the latest methods and best practices for online marketing. Understanding …

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What Makes an Event or Conference Amazing? 46:16

5+ y ago46:16

46:16

Today we are talking about another exiting topic... events. Who doesn’t love an amazing industry event where you get massive value, make new friends, and connections that help grow your business and of course have fun. A good event is all about the experience which is driven by the founders and organizers. They can either make or break and event. H…

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Franchise Digital and Social Media Marketing in 2019 16:14

5+ y ago16:14

16:14

How franchisors and franchisees can leverage social media and digital marketing to amplify their brand, build authority and grow revenue. This episode is focused on providing franchisors strategies and tips to leverage social media and digital marketing to build trust, increase brand awareness, sell more franchises and generate revenue. It is criti…

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Facebook Marketing for Small Business Reduce Overwhelm Increase Results 20:03

6y ago20:03

20:03

Facebook marketing for small business strategies. Reduce the overwhelm and increase business results with these local marketing strategies that you can implement immediately! Pam Moore of Marketing Nutz shares proven strategies to help you maximize your investment in Facebook local marketing. Download 2019 Content Calendar Template: https://themark…

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Staying Relevant in a Digital World Not Pushing Play 16:11

6y ago16:11

16:11

How do you stay relevant in a digital and social media world that is not always pushing play? Pam Moore, Co-Founder of Marketing Nutz shares strategies and tips for you to stay relevant and connected to your dream customer and online community. These strategies and tips are timeless and will help you grab the attention, trust and loyalty of your co…

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Proven Content Ideas for more leads, sales and ROI 28:46

6y ago28:46

28:46

If you need help with content ideas then this episode is the one for you! Hear 10+ BIG content ideas to help you generate more leads, sales and connect in a human way with your audience, community and customers! Our brand new 2019 Content Marketing Calendar template is here and better than ever. (Download our 2019 Content Calendar Template here.) W…

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2019 Content Calendar Template - 10 Reasons You Need One 22:26

6y ago22:26

22:26

Our brand new 2019 Content Marketing Calendar template is here and better than ever. We have added some incredible features you don't want to miss out on, trust me. (Download our 2019 Content Calendar Template here.) For some of you, the sound of a new content calendar template can be a really exciting thing. For others it may bring a feeling of “o…

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2019 Digital Marketing Strategy to Stand Out From the Crowd of Noise 26:15

6y ago26:15

26:15

Do you feel as if you have fallen or are falling into the sea of status quo? Use these 10 strategies to stand out from the crowd of digital and social noise in 2019 and beyond. Need help building your digital, social or branding strategy in 2019? Marketing Nutz can help! http://themarketingnutz.com Learn how to embrace the power of branding, social…

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Is Engagement a Social Media Metric You Should be Prioritizing? 11:45

6y ago11:45

11:45

How important is social media engagement as a metric to measure your business success? Take a listen to this podcast episode from Pam Moore, Co-Founder of Marketing Nutz and Social Profit Factor for help in determining what role engagement plays in your business success and how you can best measure and leverage it to connect with your ideal custome…

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Power of Fun to Ignite Brand Awareness and Online Relationships 18:37

6y ago18:37

18:37

Tap into the power of fun to ignite your brand awareness, business growth and to connect with your audience at an emotional and human level. Pam Moore, Co-Founder of Marketing Nutz and Social Profit Factor online Training Academy, shares 10 strategies and tactics you can start implementing today to embrace imperfect perfection and connect with your…

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Stop Listening to Social Media Gurus Build Your Own Plan 14:10

6y ago14:10

14:10

Stop listening to the social media gurus until you build your own plan. Pam Moore, co-founder of Marketing Nutz and Social Profit Factor shares some tough love to help you achieve a higher ROI on the digital and social web by building your own plan and not falling prey to random acts of marketing and chasing shiny objects. Plan your work and work y…

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Social Media Plan, Strategy and Tactics - Do You Know the Difference 12:25

6y ago12:25

12:25

Do you really know the difference between a strategy, plan and tactics? This applies to social media marketing, digital marketing, content marketing, branding, business planning, influencer marketing and the list goes on. Understanding the difference of strategy, plans and tactics is critical for success to execute any strategy or plan that deliver…

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3 Reasons Your Boss Didn't Approve Your Social Media Budget and Plan 22:51

6y ago22:51

22:51

Ever feel as if your boss, c-suite and colleagues just don't "get it?" Do you have what you think is an amazing social media or digital marketing plan? However, you just can't seem to get the budget approval nor the buy-in you need to be successful? You may have even been hired or specifically tasked with creating this fantastic plan, yet it seems …

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Social Media Plan: 7 Steps to Develop a Profitable Social Marketing Strategy and Plan 52:39

6+ y ago52:39

52:39

In this episode Pam Moore shares the 7 steps to develop a profitable social media plan and strategy. Register for the full webinar at http://themarketingnutz.com/249webinar Also, learn how to get your social media budget approved and the boss off your back on this webinar: http://themarketingnutz.com/socialbudgetapproved…

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Personal Branding to Grow Your Business in 2018 1:06:29

6+ y ago1:06:29

1:06:29

7y ago32:39

32:39

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. The social web is get…

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