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Healthcare and senior care is fraught with problems and challenges, but we are also seeing some amazing new clinical treatments and resources. This show will help illuminate and uncover the good, the bad, and the ugly in order to equip patients patients, families, and other healthcare providers. Welcome to Senior Care Confidential.
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Dawn Fiala, Lisa Marsolais, and Valerie VanBooven RN BSN provide insight into home care marketing strategies. They cover in-person, in-field sales and online marketing every other week. These podcast episodes are part of the Home Care Marketing Mastermind, sponsored by Approved Senior Network®. Find more information at https://ASNHomeCareMarketing.com
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Senior Care Conversations

Bluebird Homecare

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Looking to stay ahead in the booming elder care industry? Join Senior Care Conversations with Bluebird Homecare as we bring you news, insights, and stories about meeting the challenges of aging in America. Stuart Brunson, Bluebird Homecare Chairman & CEO, speaks with industry leaders and caregivers to highlight opportunities and challenges in providing healthy, independent home living for seniors across the country.
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Senior Care and Nursing Homes Tomorrow

sp.seniorsoutreach@gmail.com

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On this podcast we discuss senior living and nursing home life. If you're considering moving to a senior living community or assisted living facility, or finding support for the type of care you need this podcast will help you navigate your options. We cover everything senior care from industry leaders with special focus on healthcare.
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The I Advance Senior Care Podcast (or IASC Podcast, for short), hosted by Adam Armstrong – Director of the Institute for the Advancement of Senior Care – tackles the biggest topics in senior and memory care with the movers, shakers, and change makers. Armstrong sits down with top thought leaders and subject matter experts to discuss their past, their present position, and how they plan to lead other senior care professionals into the future.
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Welcome to the Senior Care Movement™ podcast! Join the founder and lead community coach, John Largent as he shares information, stories, product reviews and what's going on inside the Senior Care Movement™ community. The Senior Care Movement™ community is a private, focused (non-Facebook, no distractions) group made exclusively for people with a connection to the senior care industry. This is an inclusive group and consists of families, caregivers, senior care advisors, agency leaders, compa ...
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The hip is one of the hardest working joints in the human body, tasked with supporting the weight of our upper torso and giving us the ability to walk and move. So, when things go wrong, the consequences can be serious. Historically, the only solution to hip pain may have been a total hip. Now with hip preserving procedures, there are options with …
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Unlock the secrets to thriving in the competitive world of home care sales with our latest episode where we, Dawn Fiala alongside Lisa Marsolais and Valerie, give you the insider scoop on everything from clinching client assessments to innovative marketing strategies. Picture this: you're confidently navigating objections around costs while masterf…
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Alzheimer's affects 6 million Americans, with another 12 million Americans that are unpaid caregivers. The cost of these unpaid caregivers is approximately $100 billion annually. McDonald's corporate revenue was only $23.8 billion in 2022.RNCN
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Ever wondered how a simple snapshot can skyrocket your home care agency's market presence? Lisa Marsolais and Valerie VanBooven deliver a masterclass in blending the digital with the tangible, as we unravel the power of photography and video in solidifying your brand's image. Join us for a journey through strategic marketing where you'll pick up in…
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Join Lisa Marsolais, Valerie, and myself, Dawn Fiala, on an enlightening journey through the twists and turns of home care sales and digital marketing. We're pulling back the curtain to showcase the ins and outs of fostering successful partnerships and driving growth within the home care industry. Step into our digital home at homecaresalesforum.co…
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A New England Journal of Medicine study showed 1 in 4 patients experienced harm after being admitted to the hospital. Another study showed those that were admitted after an ER visit had nearly a 4x higher risk for adverse events. These stats are alarming, but it’s even worse…adverse events are things like preventable infections, falls, etc. But whi…
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Embark on a journey through the intricate dance of marketing to Skilled Nursing Facilities with us, your guides Dawn Fiala, Lisa Marsolais, and Valerie VanBooven. Each of us brings a wealth of experience in home care, digital marketing, and sales, ready to spill our secrets on establishing a robust foothold in these critical healthcare hubs. We'll …
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Much like health insurance plans, there's a lot of confusion around long term care insurance plans. Unfortunately, when someone needs to access these long term care insurance plans, they are often struggling physically and sometimes cognitively. Today, Eric vanGoethem and I discuss details of these plans, questions to ask, and local resources to co…
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Unlock the secrets to elevating your home care agency's sales and marketing strategies as we unveil the transformative Continuum Sales Mastery Circle, the latest evolution of our Home Care Marketing Mastermind. Join Valerie Van Booven, Dawn Fiala, and Lisa Marsolais in a dynamic discussion that promises to arm you with the tools necessary to thrive…
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Interview with Valerie VanBooven RN BSN and Emily Isbell https://emilyisbellco.com/ Here are some key highlights from the interview: Emily has 14 years of experience in the home care industry, including running 7 Home Instead locations across 3 states serving over 1 million hours of care per year. In 2020, Emily started her own business to help sup…
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Have you ever considered spending time at Kamdhenu Retreat, the old age home in our neighborhood? Oh, I've thought about it, but I wasn't sure how I could contribute there. There are so many ways! Some volunteers assist with basic chores, like cleaning or organizing. Others spend time engaging with the residents, playing traditional games, or even …
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Too often, veterans and their spouses or families are unaware of eligibility for financial assistance from the government through the VA. Recent stats show that roughly 25% of Americans over 65 y/o can qualify, but many are unaware. On today’s show, Brian and Eric vanGoethem discuss this important benefit for the men and women who sacrificed for ou…
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Home Care Marketing Reimagined: Effective Strategies for 2024 and Beyond Ready to revolutionize your home care agency's marketing game? We'll guide you through an array of marketing strategies, ranging from in-person to online, and even how to effectively manage your organic and bought leads. Hear about the indispensable role of a solid online pres…
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Home Care Marketing: Strategies for Expanding the Territories for Your Home Care Business Ever wondered the secret to scaling your home care business for maximal impact and maximal profit? We’re unmasking the strategies that have propelled us to success in the heart of the senior care industry. Through this enlightening discussion, we uncover the m…
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Are you prepared to unmask the secrets of Search Engine Optimization (SEO)? We, Lisa and I, will be your guides in this intriguing dialogue that unravels the mysteries of the SEO world. We hit the ground running by addressing SEO's rules of the road, then shift gears to some illuminating SEO case studies. These real-world examples emphasize the sig…
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Our world is looking a lot more like the Jetsons every day. Robot vacuums, 3D printers, drones, and all of these wonderful technologies make our lives even better. ‘Age tech’ is also gaining some steam and companies are coming up with innovative solutions to help seniors stay in their homes longer. However, there is a major problem with this…of all…
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Get ready to elevate your home care agency to new heights! This episode is jam-packed with insights into the game-changing strategies that made waves in 2023, from tapping into the power of a robust online presence to harnessing the community's trust. We delve into the art of setting goals early and creating an actionable roadmap, and maintaining a…
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Billy Chemirmir was found convicted for murdering two seniors and is suspected in the murder of two dozen others. Today, we are joined by Robert MacPhee, son of one of the victims and Partner with Secure Our Seniors Safety, an organization that works with legislatures to improve safety for seniors.RNCN
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Have you ever felt like you're endlessly searching for a service provider who truly understands your industry? That's exactly the journey our client, LashayLa, the owner of Athens Advanced Care, embarked on while trying to find the right website designer. She shares her story of trials, tribulations, and thousands of dollars spent on fruitless vent…
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Have you ever thought about how a personal story can set your home care agency apart from the competition? We delve into this intriguing concept with our guest, Digital Champions founder Nick Bonetotavis, who shares his expertise on using the power of video to make an impact. Nick reveals that authenticity, not professional polish, is the secret in…
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Imagine navigating the complex world of caregiver services with ease, confidently answering client questions and having effective strategies at your fingertips. That's what we're unpacking in this richly insightful discussion. We delve into the nuances of 'meet and greet' requests, setting caregiver rates, and managing the intricacies of providing …
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