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Rebranding Safety

James MacPherson

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A Health and Safety Podcast, boring and complicated right? Nah. It’s the only source of H&S guidance that isn’t boring, or over the top, it’s my personal battle against Health and Safety gone mad. I have been described as a hip young gunslinger of a host and a guy that knows his onions . The podcast has been described as motivating, entertaining, hip and cool, rough and ready, refreshing, funny, interesting, opinionated. It’s not your normal podcast it’s not just full of interviews, yes we h ...
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With an exemplary career working with household brands including Netflix, Amazon and PepsiCo, Dr. Megan Tranter joins Peter to talk about how to reach the top of the safety tree with impact. In this episode, Megan and Peter discuss: Balancing a global position with academics and family life. The impact that being a woman has on career progression T…
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Not to dwell on the past but....... Here's a conversation between James and Elisa Lynch 🍉 about a post that went pretty viral here on LinkedIn back in May. This was recorded on the day (we're on podcast publishing catch up! 😖) and the frustrations are live! The post itself was regarding a cut Hi Vis and the responding approach taken by the safety p…
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Join James and Peter where they chat about society and community and its relationship with work and safety. They discuss mental health, sharing mistakes and whether or not we need more 'community' as well as where/how we can find it - if at all...... The question from one of our amazing listeners this week... Q: How can big organisations assist the…
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It's a mixed bag this week...... James and Peter discuss gamification and how in making the communication of safety fun, we can ingrain a stronger message. Also, what does it mean to work and how we can tie this to health and safety initiatives, plus a call to action: We're crowdsourcing problems! If you have a specific problem in the world of safe…
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We're not necessarily talking about the people, the books, the podcasts etc...... but what examples from real life experiences have we taken and adapted to use in our roles as safety professionals? What have we pulled from our hobbies and past times? Our quirky interests? (holla Pete and his torches!) We big time get into gamification and how we us…
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Thank you to Dr. Andrew Sharman, author, Professor of Risk, Resilience and Safety Culture and CEO of RMS Switzerland, who joins us in this special live episode of Rebranding Safety. With James, Andrew talks about the success of the 2024 EHS Congress in Berlin, the new International Institute of Leadership and Safety Culture (IILSC) and the EHS cong…
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James is joined by the wonderful Juliana Bley, psychologist, founder of SafetyLab and Ted X speaker. They discuss the importance of relationships within learning, and having strategies to apply the content you consume; "having the best technology with no educational plan surrounding it is merely entertainment". Juliana also talks about the Art of H…
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A massive thank you to Jean-Christophe who joins us live from the EHS Congress in Berlin. Jean-Christophe is a distinguished researcher working at the National Institute for the Industrial Environment and Risks. His workshop, "How new is the 'new view' in safety?" blew us away at the Congress and he discusses this here today with James. Enjoy.....…
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We're so excited to publish this conversation between James and Sidney Dekker - professor, author, film maker, founder of the Safety Science Innovation Lab amongst many other accolades, Sidney gives his insights into the gap between 'safety as done' and 'safety as imagined', the 'tribalism' surrounding different safety approaches, and James somehow…
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A massive thank you to Phil Clarke, Head of H&S at Care UK, who joins us on the podcast this week. Phil and James discuss fire safety in the care sector and the unique challenges that come with it, incident investigations and the challenges in making changes, the importance of community, building trust in your people, your systems and your building…
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In this episode, James and Peter reflect on what they've been up to, including The Health and Safety Event and the BFFF Conference, as well as answering a question from one of our listeners. This weeks discussion point from Terry Considine is..."I want more accountability and that starts with Occupational Safety and Health professionals, whilst we'…
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Disclaimer: Profanity used throughout this episodeAmy is the Founder of The Safe Tribe, a membership community for safety professionals, giving them a safe space to share ideas and gain confidence within the industry. With James, Amy talks about the reputation that the safety profession still has, safety being a scapegoat, the reasons we should foc…
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Disclaimer - Profanity used throughout this videoThe survey results are in...... Thanks to everyone that completed our "Safety Professional - are you ok?" survey. The results were thought provoking, and in light of Blue Monday just passed (15th Jan) we share some of our thoughts here. We discuss the state of mental health surrounding the safety pro…
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Thank you to Chris who joins us for a second time on Rebranding Safety. Chris is an award-winning author and co-founder of Clearfield Group, guiding leaders through change and complexity. We catch up on the last 2 years and the landscape of complexity since his book 'Meltdown', co-authored by Andras Tilcsik, was released in 2018. We discuss leaders…
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Disclaimer - Profanity used throughout this podcast.As safety professionals, we find it abhorrent that a person can lose their life at work, but as a society, do we accept that it’s OK for a person to die at work in the name of progress - either economically, socially, technologically? We give our thoughts on this harrowing subject, citing figures …
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Disclaimer - Profanity used throughout this podcast. It's been a mammoth year at Rebranding Safety - here's a little round up. We talk about LinkedIn royalty, Hackathons, not having the time to do new research, and obviously...... the Risk Fluent guidebook "How to Rebrand Safety Part 1". Look out for more great content coming your way in 2024!…
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Absolutely buzzing to introduce our new Senior Partner, Peter, who you'll all know from his quarterly co-host segment last year and his extensive networking in and around safety. James and Peter have know each other for a couple of years now, and in this episode, they discuss everything they're excited about for the future of Risk Fluent. Enjoy...…
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(TW: some talk of suicidal thoughts) Steven is a safety and mental well-being speaker, as well as owner, MD and life coach at SkLifeCoachUK. Today he joins James, sharing the story of the accident he had at work and how it has affected his life and contributed to what he does today. They discuss the issues surrounding the reporting of the incident,…
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We're back with a banger! The wonderful Sunit Atwal, QHSE Manager at CBRE (GWS) EMEA, joins James for a chat about confidence, social anxieties, imposter syndrome, dressing for the part and how important networking is for building a successful career. Thanks Sunit for this awesome conversation. Enjoy.…
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Tom joins us for this final installment of our psychological safety series. We get into real detail about Work as Done vs Work as Imagined, interpersonal relationships, social contracts and who the experts are when it comes to the hazards of work. We also answer some of your questions – is feeling safe to speak up the only measure of psychological …
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A little update on what work we've been doing over the last few months. Risk Fluent have been doing a lot of transformational work with Safety Teams recently so I touch on that, my thoughts on the LinkedIn space right now, changes to the fire regulations and how that seems to be affecting demand, the challenges with Professional Indemnity insurance…
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Tom Geraghty is back with us this week hosting his second episode, continuing with our series on psychological safety. We discuss what we think psychological safety looks like in reality, taking the the academia and seeing how it translates within our businesses and our lives. We talk about the importance of motivation and clarity, the power and pr…
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Thank you so much to Steve for joining us on the pod this week after we reflected on the article he’d written for Sentinel on another episode a few weeks back. His article "Organisational Risk: Predicting the unpredictable" for IIRSM’s Sentinel Magazine was really refreshing to me. And now he’s here with us in the flesh! Steve has an extensive back…
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It's new Quarterly Co-Host time! So excited to have Tom with us for 3 cracking episodes all about psychological safety. Tom and his team at Psychsafety help organisations to be become more innovative, resilient and successful through their consulting, training and workshops. In this first episode, we dive into the basics - what is psychological saf…
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So grateful to Matt for joining us again on the pod this week. A prominent voice in fire safety, Matt gives us an insight into how and why he got into campaigning, recommendations from the Grenfell enquiry, how the government have managed the situation and a breakdown of those all important changes to the regulations with some key milestones for 20…
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A little insight into how, at Risk Fluent, we help our customers to balance practical and reasonable risk management and the ever growing demand for ****covering paperwork. James gives a keynote at the PASMA Conference on how to start rebranding health and safety in your business, build better cultures and sleep at night with a sense of confidence …
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We're back! After a much needed break over the holidays, we're returning with this banger of an episode with Peter Jenkins, albeit a little later than planned! In this third and final episode in Peter's run as our quarterly co-host, we discuss the brand of safety; what's wrong with the contemporary brands of safety? What can we do about it? We talk…
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Thank you so much to Liz for joining us on the pod this week. Management Consultant at One44 Complete Business Development, Liz delivers large scale, high priority projects including technological, people, regulatory and data driven transformational changes using various different approaches. With James, Liz discusses the degree to which safety is …
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Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the …
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This week, we are joined by Founder and CEO of SolusGuard, Serese Selanders. We discuss her amazing journey and what drove her to forming SolusGuard as well as all things Lone Working, including how the concept has changed over the years, those who are at risk might not be who immediately spring to mind, the aesthetics of wearable safety aids and t…
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Author of "The Safety Salesman: Shoot From The Lip", Simon Jones takes his experience in the Police Force, specifically CID and with James, chats about selling something that no one wants to buy, safety first and Heinrich's Triangle among other concepts in the book. Thanks again, Simon, for joining us on the pod. Enjoy.…
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This week, having read the article written by Steven Harris for IIRSMs The Sentinel Magazine, titled "Organisational Risk: Predicting the unpredictable", James gives his thoughts. Side note - this podcast was recorded in early October, so any thoughts are based on the political situation at that time.…
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So excited to bring you the first of three amazing episodes with our new quarterly cohost - Peter Jenkins, Group H&S Manager at Dalziel. Peter introduces the running theme perfectly in this episode, but ultimately we're taking a massive dive into the concept of BRAND - your personal brand, the brand of your programmes or projects, and the brand of …
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Thanks to Ronan from 'spacebands' who joins me to talk about how they developed a social distancing tool, which they had to do a 180 on when the rules no longer applied. Fascinating story of how to keep your product relevant and how wearable safety can change how we work. Enjoy.James MacPherson
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Jules Reed is a Behavioural Scientist, working to bring psychology and technology together to help make us safer at work. We talk about culture, socially acceptable behaviours, professional integrity, nudge theory and other ways to influence a team. Thank you Jules for joining me this week.James MacPherson
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James and Sam Goodman AKA The HOP Nerd have a quick fire session about the challenges of implementing HOP with SME's. This was an episode that Sam has put out on The HOP Nerd Podcast - thanks so much for having me on Sam!James MacPherson
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Gutted that it's the last episode Pete will be joining us as our quarterly co-host. It's been so informative and a great laugh, so thank you to him and hopefully we'll be hearing more from Pete in the future. For this last episode, we're joined by his fellow Fleet Geeks! With Mike and Jamie, we talk about why they joined Flagship Partners and start…
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Thanks so much to Vince for coming on the pod to talk to us about his career, The Hazards Campaign, his experience and knowledge of silicosis, and how as a profession, safety has a long way to go before we put people before profit. This one's an eye-opener. Enjoy.James MacPherson
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Thanks to Michael for joining us on the pod for a second time. In another episode where we view how theory has been put into practice, Michael takes us through his experience of practically applying 'new view' theories within the utilities and energy sector and navigating a complex and fast-paced industry with complex regulations. We discuss Safety…
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Pete is back with us again for his second episode as our quarter 3 co-host! This episode in the series on fleet safety focuses on Transport Managers. Making comparisons to the safety industry, Pete and James explore the role of a Transport Manager, they discuss the pathways to qualifying, soft skills, CPD, compliance vs cash, plus too much banter a…
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James gives his thoughts on two recent news stories: "1 in 4 unsafe London buildings have non-cladding related fire safety issues" and "Starbucks to Close Stores over Safety Concerns". This chat touches on many things including; safety being a branding game, the absence of accidents and the presence of safety, and is stay-put safe? Naturally, this …
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Thank you to Tiffany from Safety Culture for joining us on the pod this week. We talk about blame culture, and re-categorising accidents to avoid poor statistics, along with the solution to these, including celebrating improvements in safety using mobile-first technology. Enjoy.James MacPherson
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So glad to finally publish this episode with Sonny. We had a few technical issues the first time we recorded but we went in for round 2, talking all about his amazing journey to publishing the industry guidance alongside a team of other experts. We discuss why there was a need for a new piece of guidance, the anxieties and challenges around fire al…
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Absolutely loved this chat with Dan from Protex AI about how AI can assist us in our roles as safety professionals. It's a massive concern that AI will be used by companies to wag the finger at employees and impose blame, but Dan talks about managing safety as a collective and understanding that it's a set of behaviours and cultures. The future of …
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Do you manage fleet as part of your role? This can often be the case for safety professionals, and vice versa. Thanks to Pete for joining us on the podcast (finally!) to talk all things fleet over the next 3 episodes. It's a technical one this week. Pete gives us a crash course on operator licencing, amongst other classifications in this complex in…
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