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Welcome . This podcast will discuss about The latest innovation in Marketing
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The podcast for global marketers to hear experts talk about opportunities and challenges in increasing multilingual lead gen and revenue. Explore the highs and lows and then delve into best practices for strategies, technologies, processes and quality for translation, transcreation, localization and more.
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Welcome to the Radical Global Marketing Podcast. In each episode, we go deep with the world’s leading international marketers and discuss the ideas and processes that make their global marketing strategies a success. Let’s get radical!
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Podcast de Marketing Digital | Sagrado Global
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Podcast de Marketing Digital | Sagrado Global
Marketing Digital | Sagrado Global
En los episodios de este podcast de Sagrado Global se discuten temas particulares a marketing digital, tales como email marketing, redes sociales, video marketing, podcast, blogs, páginas, websites, aplicaciones y mercadeo de mensajería.
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Welcome to Masters and Mavericks, the exclusive podcast dedicated to innovation in global cross-marketing, global social media and more. Hosted by Textappeal and Newsroom founder Elliot Polak, Masters and Mavericks is a monthly programme designed to highlight individuals as well as organisations that are disrupting established brand ideologies and social media challenges with fresh concepts and new business ideas for today’s digital marketplace
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Masters and Mavericks in Global Marketing #1 Åsa Caap
Masters and Mavericks is an exclusive podcast dedicated to innovation in global marketing. Hosted by Textappeal and Newsroom founder Elliot Polak, Masters and Mavericks is a monthly program designed to highlight individuals as well as organisations that are disrupting tried-and-true brand ideologies and social media challenges with fresh concepts and new business ideas for today’s digital marketplace.
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Influence Global Podcast - shining a spotlight on influencer marketing
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Influence Global Podcast - shining a spotlight on influencer marketing
Gordon Glenister
Influence the Global podcast shines a spotlight on the influencer marketing industry. In these episodes you will hear from leading influencers, digital creators, influencer platforms, agencies, legal experts and brands who will share life experiences, insights and strategies to help you. Hosted by Gordon Glenister, Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) who launched a new division, BCMA Influence, to support the influencer marketing industry. ...
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The State of Global Agile Marketing Podcast
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The State of Global Agile Marketing Podcast
John Cass
Agile marketing expert John Cass shares insights, interviews, and more about the state of agile marketing from around the world.
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Time For A Reset: The Marketing Podcast with Global Leaders
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Time For A Reset: The Marketing Podcast with Global Leaders
CvE - Marketing Growth Consultancy
Join us at Time for a Reset: The Marketing Podcast with Global Leaders. We sit down with top marketing leaders representing the biggest and most loved brands, to uncover the secrets behind driving change in today's rapidly evolving world. From shifting consumer behaviour to the increasing importance of marketing in driving business growth, this podcast delves into the strategies and insights that are shaping the future of marketing. Each episode is packed with actionable takeaways and though ...
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Influence Global Podcast - shining a spotlight on influencer marketing
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S6 Ep4: The Tech Sector Is Rife With B2B Influencers Says Shelia Flavell CBE, techUK President
26:07
Sheila Flavell CBE is President of techUK and has over 31 years experience in the global tech sector. She is a dynamic business leader who has a passion for enhancing diversity in the workplace and creating exciting careers for the next generation of digital talent. She played an integral role in FDM’s flotation on AIM in 2005 and was a key instiga…
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Stefan Repin is the founder of LuckBoosters, a company helping B2B companies with complex and long sales cycles grow demand and close more customers through full-cycle marketing and sales practices. He’s worked all over the world, growing companies by adapting sales techniques to meet specific industry needs while respecting local culture. Stefan h…
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Thomas Catulli is the CEO of SPS Marketing, an exciting full-service digital agency based in Linz, Austria, and Stuttgart, Germany, from where it services clients from all over the world. SPS Marketing describes itself as a team of reformers, transformers, and performers who implement extraordinary ideas and campaigns for their clients with passion…
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Cara menargetlan First Time Smartphone Users
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Influence Global Podcast - shining a spotlight on influencer marketing
Bernard creates content, initiatives and products that help organisations and people meet their diversity goals, grow their businesses, find and develop new talent and improve their processes. He has spent over 30 years in the culture and media sector, working for some of the world's foremost media organisations, including the BBC and Premier Media…
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Robert Heldt is the CEO and co-founder of Custom Media KK, an award-winning, bilingual, full-service B2B marketing agency based in Tokyo, Japan. As an agency, Robert and his team are adept at developing effective marketing solutions that blend data and creativity with both local and international expertise, helping their clients bridge the gap betw…
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How to target first time Smartphone Users
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Malin Cunningham is the founder and Managing Director of Hattrick, an exciting and successful UK-based B2B content marketing agency that has a particular focus on supporting businesses around sustainability issues. Malin herself is also a passionate sustainability and positive climate change commentator, coach, and speaker, reflected in the values …
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Jasmine Martirossian is Chief Marketing Officer (CMO) and Chief People Officer (CPO) of Mercury, a company simplifying time- and temperature-sensitive shipping for healthcare and life sciences companies. She speaks seven languages and has lived in as many countries, helping a host of well-known companies expand globally along the way. Jasmine share…
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Orit Oz is the founder and CEO of Oz Global B2B, a full-service specialist B2B agency headquartered in Israel. Originally established as Oz Branding, Orit and her talented team have spent the last 20 years promoting Israeli industry in the global marketplace – working closely with their clients to create world-class brands across multiple sectors. …
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Influence Global Podcast - shining a spotlight on influencer marketing
Do you want to MAKE AN IMPACT but you're STRUGGLING to grow on social? Are you frustrated with endless content creation for NO RESULTS? Do you want to create a FULL TIME INCOME as a social media INFLUENCER? If that's you, we're here to CHANGE THAT. At Social Boom we've helped hundreds of coaches, creators and consultants like you grow with a proven…
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Time For A Reset: The Marketing Podcast with Global Leaders
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Episode 60 - From C-Suite Alignment to Becoming Data-Driven: Insights from 10 Marketing Leaders
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In this special episode of Time For a Reset: The Marketing Podcast, we celebrate our third anniversary by revisiting a selection of the best conversations with ten of our global leader guests. This episode is packed with insights from the fast-evolving marketing world, including aligning marketing strategies with the C-Suite and the benefits of mak…
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Influence Global Podcast - shining a spotlight on influencer marketing
Vladimer Botsvadze is a world-renowned, multi-award-winning, digital transformation and social media influencer, Fortune 500 consultant, thought leader, futurist, professor, keynote speaker, startup advisor, C-suite mentor, and media personality, who has always been at the forefront of fast-paced industries. He has more than 15 years of internation…
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Adam Bittlingmayer is CEO and co-founder of ModelFront, a language services technology company striving to “make high-quality human translation radically more efficient” for large enterprises. The ModelFront API helps translators and language services agencies quickly determine the quality of machine-translated content, analyzing content segments f…
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Influence Global Podcast - shining a spotlight on influencer marketing
JP Castlin is a globally renowned expert in strategy, leadership and applied complexity science, who has been dubbed 'a member of the Mount Rushmore of strategic management' and one of the industry’s 'most important voices'. He is the creator of the ABCDE framework for strategy under uncertainty, an author, and a columnist. His career began as a la…
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Influence Global Podcast - shining a spotlight on influencer marketing
Miley Jo is a successful influencer and fashion runway model. She loves her lifestyle. It's filled with positivity and fun for her. When I first began Miley Jo's Facebook Account and then Instagram, it was just for fun. I enjoy photography and she has a love for dressing up and posing. Being the center of attention is natural to her. The fashion wo…
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Time For A Reset: The Marketing Podcast with Global Leaders
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Episode 59 - Reckitt's Remarkable Journey to Take Marketing to the Top of the Board Room Agenda with Jason Carter
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On the latest episode of Time For a Reset: The Marketing Podcast with Global Leaders, host Paul Frampton - Global President at CvE Consultancy, is joined by Jason Carter, Global Transformation Director at Reckitt, a renowned global and legacy CPG brand. in the consumer packaged goods industry (CPG). The discussion pivots around the evolution of mar…
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Louise Morgan is the founder of Technical Marketing & PR (TMPR), a specialist agency delivering marketing and public relations campaigns that support sales strategies for businesses in the construction, engineering, and built environment industries. Louise has a wealth of experience in B2B marketing and communications, building lasting, long-term r…
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Time For A Reset: The Marketing Podcast with Global Leaders
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Episode 58 - Reinventing the Shopper Experience at the Intersection of Offline and Online with Seb Bardin of Coca-Cola
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In this episode of the Time for a Reset: The Marketing Podcast, Paul sits down with Seb Bardin, the In-Store Experience Marketing Lead at Coca-Cola. Also known as The Coco-Cola Company. They discuss the direct-to-consumer (DTC) space, the importance of first-party data, the traditional world of shopper marketing, and the integration of the physical…
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Lacey Li is the Head of Marketing APAC at Screening Eagle Technologies, a company with a mission to protect the built world with software, sensors, and data. Lacey has been a B2B marketer in international companies for over 16 years. Before Screening Eagle, she was Head of PMO for Marketing and Communications at Oerlikon. She has a BA from Guilin U…
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The Global Marketing Show
Inge Carr is the owner of Altair Strategic Marketing, through which she provides Fractional and Chief Marketing Officer (CMO) services. Her vast experience consulting throughout the US, Canada, and Europe and fluency in five languages, gives Inge tremendous insight into how companies can successfully align corporate strategy with branding and marke…
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Joanna Hutchins is a Fractional CMO at JKH Consultancy, an independent consultancy working with B2B and B2C businesses to drive growth. She is a global marketing and business executive with brand management experience combined with an entrepreneurial drive. Before JKH Consultancy, Joanna was the Global CEO of Cowan and is a current Adjunct Professo…
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Influence Global Podcast - shining a spotlight on influencer marketing
Amy Moore and Kirsten Cameron became reality TV stars from launching their influencer marketing agency Aquarius Creative based in Glasgow, Scotland. The two talk about the ups and downs of running their agency and working with some of the biggest creatives in Scotland. Including @meganowelsh and @abbieblyth Learn more about your ad choices. Visit m…
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Perry Nalevka, CEO of Penguin Strategies, specializes in launching technology companies internationally. In this episode of The Global Marketing Show podcast, he talks about the global launch of GuardKnox, a technology and engineering company specializing in electric/electronics (E/E) products and solutions for the automotive industry. GuardKnox of…
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Time For A Reset: The Marketing Podcast with Global Leaders
In this episode of the Time for a Reset: The Marketing Podcast, Nick King sits down with Olya Dyachuk, Data-Driven Media Director at Heineken. We discuss the importance of sustainability and diversity in marketing, the role of data and technology in media planning, and the need for marketers to prioritise people and consumers. Olya shares how Heine…
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Brad Olson is the Vice President of Two Rivers Marketing, a fully integrated B2B marketing agency. Two Rivers Marketing is home to more than 140 challenge seekers and efficient problem solvers, B2B marketing specialists who know the business inside and out. Brad has also held the roles of Executive Director and Account Leader in the company. He has…
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Time For A Reset: The Marketing Podcast with Global Leaders
In this episode of the Time for a Reset podcast, Rob sits down with Stuart Colman, Founder of Colman Media, Data, and Technology, to discuss the current state of the TCF (Transparency and Consent Framework) and potential areas for improvement, such as clarifying responsibilities and simplifying the process for consumers. He further discusses clean …
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Time For A Reset: The Marketing Podcast with Global Leaders
In this episode of the Time for a Reset podcast, Robert Webster Data & Martech global expert and VP of Strategy & Innovation at CvE, sits down with Stuart Colman, Founder of Colman Media, Data, and Technology, to discuss the need for a reset in marketing data. The demise of the third-party cookie has changed the fundamentals of advertising, and bus…
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Jordan Audenaert is a Managing Partner of BBC, a Belgium-based creative agency providing B2B services to improve businesses through better communication. Jordan defines himself as a progressive agency manager, supporting and inspiring his team to take ownership. Jordan has over 30 years of experience as a marketer. He also devotes his time as Presi…
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Influence Global Podcast - shining a spotlight on influencer marketing
Ben and Ciara the founders of Going Green Media company talk about their journey of creating a sustainable creator agency. Ben a keen videographer and photographer started taking pictures of amazing buildings that were seen to be sustainable met up with vegan advocate Ciara also a keen advocate of avoiding food waste. The pair share stories of bran…
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Dave Roccio of Lando and Anastasi, a Boston-based law firm specializing in intellectual property (IP), takes a holistic view on patent filing – it’s not just about filing the patent application, it’s about his client’s stage in business, what they want to achieve, and their long-term goals. One telling example, he shares, is that of a tech company …
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The Radical Global Marketing Podcast
Mike Golden is the Founder and President of Brandigo China, an independent marketing communications agency based in Shanghai, China. As the founder of Brandigo, he has worked with multinational clients over the last 20 years to support their marketing and business growth efforts in China. Before Brandigo, Mike spent five years in Japan working in a…
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Time For A Reset: The Marketing Podcast with Global Leaders
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Episode 54 - Diversity and Inclusion: Key Elements for Marketing’s Future Operating Model. A Discussion. Jesh Sukhwani, Lenovo
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In this episode of the Time for a Reset podcast, Nick King sits down with Jesh Sukhwani, Global in-housing Media & COE Director at Lenovo, a world-class IT service and consulting firm. Jesh elaborates on the importance of diversity and inclusion in marketing. He further delves into Lenovo's marketing transformation and the collaborative approach ne…
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Natalya Berdikyan is Founder and CEO of Life by Design, an executive coaching company “help[ing] individuals and organizations grow beyond borders and boundaries.” A truly global citizen, Natalya hails from the former Soviet Union and has lived in 6 countries; she speaks 4½ languages. A former executive for a multimillion dollar chocolate producer …
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James Butler is the Head of Marketing Communications at Epermarket, one of China’s most well-known online shops for international F&B brands. He is a multi-channel marketeer, operational across many projects and platforms. Before Epermarket, James was the Operations Manager of Glo London, responsible for developing and supporting a major F&B franch…
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David van Schaick is the Chief Marketing Office of The Marketing Practice, a global leader in B2B technology marketing. He is an enthusiast for B2B marketing as well as marketing strategy. He has previously been a board member at The Business Marketing Club, a trade organization that aims to improve the profile and practice of B2B marketing. As a b…
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Influence Global Podcast - shining a spotlight on influencer marketing
Martyn works at the intersection of business, technology and leadership to drive change for a fully inclusive world. Starting one of the first lived experience blogs in 2009, he's created high quality content, built online communities and started multiple businesses. Growing up with a physical disability, he's faced many personal challenges, and su…
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Time For A Reset: The Marketing Podcast with Global Leaders
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Episode 53 - How The New York Times Successfully Pivoted to Subscription-based Business at Scale. Amy Weisenbach, NYT
29:13
In this episode of the Time for a Reset podcast, Paul Frampton is joined by Amy Weisenbach, SVP and Head of Marketing at The New York Times. The conversation cuts across multiple marketing touchpoints, including NYT pivoting to a paid subscription model, the role of marketing in driving business growth and building brand value, and marketing strate…
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Outi Armstrong is the Vice President of Strategic Marketing and Development, as well as an Executive Board Member, for Medicel AG. Her company is a medical technology business, part of Halma plc, and whose founding purpose was to make eye surgery safer, simpler, and more efficient. Outi has also recently become a Member of the Board of Directors fo…
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John Coveyou is the founder of Genius Games and king of dad jokes around the campfire: “Have you heard the one about the sidewalk? It’s all over town!” So, it makes sense that he’s always had a passion for game design, too. Throughout his military service – during which he discovered his love for science – and while earning a master’s degree in eng…
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Christian Klepp, Co-Founder of EINBLICK Consulting, explains that as a “third culture kid” he grew up in Austria, the Philippines, Singapore, and Germany, landing in China as a young adult. This experience of living across countries gives him and other second- or third culture kids the appreciation and ability to navigate cultures since they’ve had…
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Influence Global Podcast - shining a spotlight on influencer marketing
Talking with one of Dubai's top media personalities and the host of the 1billion follower summit - Nouf Al Katheeri - @smileynouf Learn more about your ad choices. Visit megaphone.fm/adchoicesGordon Glenister
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Influence Global Podcast - shining a spotlight on influencer marketing
Rishabh Jain is the co-founder and CEO of FERMÀT Commerce, the network powering distributed e-commerce, built to enable creators to embed brand direct shopping experiences on their own sites. Prior to that he was an executive at LiveRamp (NYSE:RAMP), where he led the new business teams, successfully launching 3 new businesses inside of LiveRamp. Be…
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Time For A Reset: The Marketing Podcast with Global Leaders
In this episode of the Time for a Reset podcast, Fiona Davis sits down with Jordan Liebman, VP of Global Demand Generation & Brand Marketing at Blue Jeans by Verizon, for a deep dive into the marketing challenges in the B2B space and how marketers can become growth drivers within an organisation. Jordan articulates the importance of brand marketing…
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I had the pleasure of first meeting Aytul Ercil at the 2022 International Women’s Entrepreneurial Challenge (IWEC) Awards Conference in Madrid, where we celebrated the cooperation of women-owned businesses throughout the world. In addition to being a delightful conversationalist, Aytul is a mathematician, professor, scholar, applied research expert…
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Amy Kenigsberg, Cofounder and COO of K2 Global, joined me on The Global Marketing Show to discuss WIIFM (“what’s in it for me?”) communications, cultural messaging, and ChatGPT. K2 focuses on precise, nuanced messaging to impact everyone involved in the purchasing process, a strategy especially critical within account-based marketing (ABM). To that…
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Theodore O'Mahony is the General Manager of KANVID, an independent studio specializing in photos and videos for eCommerce use, short introductory videos, and bespoke content creation. He has a demonstrated history of working in the creative and e-commerce industries as well as helping teams grow. Over the years, Theodore has developed expertise in …
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The Global Marketing Show
Marcus Mogéus, Chief Marketing Officer of AutoStore, explains that when you maximize efficient use of your space, you help the environment and the planet by minimizing your land usage – for industrial buildings, for instance. AutoStore helps warehouses, manufacturers, ecommerce companies and grocery stores optimize logistics and simplify fulfillmen…
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Natalie Lowe is the Founding Partner and CEO of The Orangeblowfish, an award-winning independent creative agency headquartered in Shanghai, China. The Orangeblowfish has been named winner of the Best Branding and Identity in APAC by Provoke Media for three consecutive years. As Managing Partner, Natalie is responsible for the agency's strategic vis…
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The Global Marketing Show
Tracy Gray is Founder and Managing Partner of The 22 Fund, a venture capital fund that is facing investment and equity injustice head-on – in the finance sector, women and people of color are historically and consistently underrepresented. In her varied career, Tracy has worked as Senior Advisor for International Business to the Mayor of Los Angele…
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