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A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!
 
Wouldn't it be amazing if you had access to subject matter experts anytime you wanted? You do! The Carl Gould Collective Podcast offers you top subject matter experts who share their expertise on relevant subjects to help you reach your business goals. Hosted by Carl Gould, the author of 7 books on business strategy, leadership and sustainable growth. A sought-after international keynote speaker, Gould created the farthest-reaching business mentoring organization in the world, his methodolog ...
 
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show series
 
Obnoxious Makes you Stand Out - Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Why would you try to change something that works for so many associates already? And I said because I'm Associate number eight in the United States, and you haven't been selling …
 
Candace Byrnes, CFE is an accomplished Franchise Sales and Business Development Executive with more than 21 years of experience at the Planet Fitness World Headquarters (1999-2020), supporting corporate initiatives, facilitating critical business planning, and driving company growth and expansion. She was promoted through a series of positions thro…
 
Obnoxious Makes you Stand Out - Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So we're being traded on the consultant product that we were intended to sell and we then we heard the name, I couldn't believe it when I heard it. I had to do a double take the–…
 
Obnoxious Makes you Stand Out - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So there I was, I was at the Watford Hilton taking the residential business school for the Institute for independent business. I was in a class of 35. There were five Americans a…
 
Obnoxious Makes you Stand Out - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. By making it obnoxious it stands out to the buyer. Our goal here is to address the complaints that the buyer has in order to stand out and then price it appropriately so they bel…
 
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. My scheme in landscaping was I had the standard proposal and the guarantee proposal. Those were my products, are part of my sales process and as I learned when being accredited by a British company, later on, my sales…
 
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. How many of you know somebody or you may have done it yourself, where you purchased a premium anything? A luxury vehicle, luxury vacation, luxury car, and then they complain about the price or do you find most people …
 
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. If one of us made a problem, made a mistake, we had a problem together. And it was a great synergistic relationship because they were invested in my success and I was vested in getting done because I wanted that premi…
 
Why Hire the Obnoxious Guy? Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Do you know when my business started the guarantee out sold the standard two to one and other than basic advertising at the time, I was not an advertising or marketing machine. I was…
 
Why Hire the Obnoxious Guy? Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Think about this for a moment, can you imagine that being your clientele, they're willing to pay you your premium, they're willing to do the aspects of the job as from a client stand…
 
Why Hire the Obnoxious Guy? Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What is indicative of that buyer? Okay, what's going on with them, that makes hiring the obnoxious guy the must? Number one is there's probably distress in some way, shape or form. T…
 
Why Hire the Obnoxious Guy? Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Why hire the obnoxious guy? So why would somebody hire the obnoxious guy or the obnoxious gal? What is it that you're tapping into that makes the buyer the prospect choose that optio…
 
A Winning Business Model Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. That moment in time, I remember, like it was yesterday, it hit me, I said, I've got a winning business model that will help me out during this launch time in my business. And as I later learne…
 
Over-deliver On Your Promise - Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. He walks out of the room, he goes don't go anywhere I'll be right back and I'm thinking, Oh, no, I live in New Jersey, folks, when somebody says don't move, I'll be right back and…
 
Over-deliver On Your Promise - Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Now, this is the second time in my life, I'm being called obnoxious, right? I had a flashback to earlier in my life when I was being reprimanded. I'm like, oh, no, what did I do w…
 
Over-deliver On Your Promise - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I was highly recommended. They said, Oh, you did a great job for me, you'll–he'll do a great job for you, you should go meet this guy. And I broke one of my own cardinal rules bec…
 
Over-deliver On Your Promise - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The people that I'm meeting are so passionate about their project, I've got to deliver on a much higher level, I have to raise the expectations, I have to be better than the compe…
 
Negative Thoughts & Car Services -Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Right? That's where your head went? Or did your head go to the positive? Oh, great, I haven't been there in a while. So nice to visit an old friend. As a matter of fact, I'll h…
 
Negative Thoughts & Car Services -Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I'm going to throw out a situation, you tell me what goes through your mind first, okay? So, there you are driving your car going down the road, you put your feet on the brakes…
 
Bucket list Construction - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Regular contracting project, they would just say, well, where ponchos you're gonna get wet today, I guess, clean the mud on off your boots before you go inside. Totally different expe…
 
Bucket list Construction - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And one of the best lessons I had later on in my career, I had the opportunity to run what I called a bucket list item business. A bucket list item business is when you get to provide…
 
Are you Crazy? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. When I told people about this, at first, they thought, you're crazy. You've lost your mind. We were in the middle of a recession at the time, the interest rates on mortgages were in the double digits an…
 
Standard and Premium - What's the Difference? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In the standard. I just answered your question, here's what you asked for. Here's my reply and here's my estimated production schedule. Here's the payment schedule, here's…
 
Making a Promise - Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In complaints about contractors in my niche, where you don't start on time, you don't finish on time, you're going to change order the project way beyond its budget, meaning, you know, tell m…
 
Making a Promise - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And my ad just said, name of company, phone number, and then all phone calls returned. And I remember that ad came out the next spring and I was inundated with leads because I was making a pr…
 
Making a Promise - Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In July and August of that first year, and all the way through to November, December when the season ended. I heard that over and over and over and over again. And you know, there was an ad s…
 
Showing up Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. This illusion that entrepreneurs and business people were these, you know, Uber educated, brilliant group, and I was entering that group. And I felt like I had done something to kind of earn my stripes a li…
 
Carl's launch into business Part 8 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And my subsequent setback was not going to define my downfall. There was no way. There was no way at all. I was going to let this define me, right? So I had to pull myself back up, I…
 
Carl's launch into business Part 7 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. I was the guy driving us down and I said, Listen, I gotta get my leg out of this cast in order for me to be able to drive the car because I couldn't drive it. It sat there for three …
 
Carl's launch into business Part 6 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Here I am working at the Hess station. it's wintertime, we're getting snow. I'm hoofing it up the mountain, limping with this cast. And what was funny was the only pants that could f…
 
Carl's launch into business Part 5 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. That cast off as soon as humanly possible. But it was going to be on for at least three months. You know, I was in an immobilizer from December 22 through the month of March, you kno…
 
Carl's launch into business Part 4 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Out of control for the first time in my life, you know, I was always able to earn and work my way through life. You know, I got my first job when I was nine years old. Nine years old…
 
Carl's launch into business Part 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. I get home, I can't put any pressure on my leg at all, you know, and I can't even go upstairs to go to bed. I realized at that moment, I'm not going back to school anytime soon, I wa…
 
Carl's Launch into Business Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Go to the hospital that night, go to the emergency room and I haven't checked out, a doctor takes about three or four vials of blood and just nasty fluid off of my knee and, you know…
 
We all have a story, mountains we had to climb and bridges we had to cross to get to where we are now in life. Here is Part 1 of Carl’s Story Carl's launch into business Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. For me, obnoxious started by accident, w…
 
Can a word that is bad actually be good or a word that is good actually be bad? Listen to what Carl has to say about it. Being Obnoxious, Good? or Bad? Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And that, you know, remember, I'm in seventh grade. I'm 11…
 
Being Obnoxious, Good? or Bad? Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. They don't make obnoxious like they used to. I remember the first time I was called obnoxious. I was in the seventh grade. And I was joking in class with some of my friends. We we…
 
Exit Strategy Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You've created your exit strategy, you now know what's next. You've done that for yourself. That will be part of your power tools, making sure you have refined, defined and at least created your exit str…
 
What to do with a Legacy Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What can you do with this legacy type business? You can pass it along to another generation, you can donate the business, you can will that business to somebody else, you can sell it,…
 
Difference between Rolling Stones & The Beatles Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. And let's revisit our friends, The Rolling Stones, and Elton John, for example. These are incredibly successful musicians in mortals in the Hall of Fame and yet when the…
 
Not Stage 7 Businesses? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So what are some examples of businesses that you might think are stage seven businesses, but are not really there? They are very, very successful in some cases incredibly successful businesses …
 
Licensing your Name Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. There are other organizations where the owner has branded their names so well, that the name has become the symbol for certain levels of quality. These are organizations that even if the person is …
 
Can a family-owned company beat a giant chain rival? Yes! Listen to how. Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. There is another shop in the area where I grew up in. This is one of my favorites in the age of the big box store. This is the kind of store tha…
 
How did an 80 year old farm in the suburbs become a Stage 7 business? Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In a prior life, I did construction and landscaping work and there is this garden center that has been around now for about 80 years. It's been pas…
 
A Stage 7 business with just 3 employees? Here’s why it’s possible! Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Sitting on the tailgate of your car, eating your ice cream at this place, watching the cars go by is part of the fun. It is a significant and consist…
 
From Microsoft to a family-owned ice cream shop. Size doesn’t determine success! Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Let me give you the example of a micro business of a medium sized business and a larger business. In my part of the world, there is this…
 
The Beatles are a Stage 7 business. Carl explains why… Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So what is your outcome? For stage seven? Your outcome is to create and answer the question now what? What's next? What is next for me in my life? What is next fo…
 
You don’t have to be BIG to be a Stage 7 company. Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Your vision is realized. Remember, you have been firing yourself upward for every quarter for the last three years, and you have one more to go. You have one more hire…
 
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