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Welcome to “15 Minute Mastery,” the ultimate show for iGaming professionals, hosted by industry veteran Dmitry Belianin. With over 17 years of experience, Dmitry brings unparalleled insights and wisdom from top industry experts in just 15 minutes. Each episode delivers actionable strategies from all iGaming verticals to improve your personal and business performance. As the founder of Belianin, Dmitry also shares his expertise in nurturing high-potential iGaming startups. Subscribe to “15 Mi ...
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How can iGaming companies leverage market research to craft winning marketing strategies? The key is to start by identifying the most valuable insights from the data gathered, such as customer preferences, behavioural patterns, and market trends. This information can then be used to segment the target audience based on demographics, interests, and …
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The Key to Winning in the iGaming Industry: Embracing the Evolving Landscape of Market Research
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What is the key to unlocking the secrets of the iGaming market? Dmitry Belianin, a seasoned industry veteran, emphasises the importance of comprehensive market research. By setting clear objectives and focusing on crucial metrics like acquisition cost, lifetime value, and churn rate, companies can gain a competitive edge. Belianin highlights the va…
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How can founders successfully turn their startup into a thriving corporate entity? The key lies in balancing growth with stability. As Tim Heath, founder of Yolo Group, explains, it’s crucial to introduce corporate policies and procedures at the right time—not so early that they hinder revenue generation, but not so late that they block scalable gr…
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What unique factors have contributed to the explosive growth of the Brazilian online gambling market in recent years? The Brazilian market has exploded, with over 600 licensed brands now operating in the country. A combination of a large population of 220 million people, a deep-rooted passion for football, and the introduction of the innovative Pix…
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Do you know what is holding you back from conquering new markets and growing your market share the right way? The secret is not doing comprehensive market research before entering new markets. Dmitry is a seasoned expert and he reveals the essential strategies to crack untapped territories and establish a lasting competitive edge. Dmitry will tell …
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What unique skills will set us apart in an AI-driven future? As the transformative power of artificial intelligence continues to reshape the professional landscape, the question becomes increasingly pressing. AI is set to take over a lot of tasks, from writing to decision-making. However, the key to remaining relevant may lie in our ability to cult…
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Have you been harnessing the power of data in your business? Data is crucial in driving operational efficiency. Lasha Gogiberidze is an expert in building and scaling startups and has a lot of great experience in emerging markets. He shares his expertise on navigating emerging markets, balancing speed and agility with efficient processes, and lever…
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Have you struggled to find good brand ambassadors to elevate your iGaming business? Industry expert Dmitry Belianin has mastered The insider secrets that can help you to align your brand's attributes with the perfect partner. It's not just about star power - it's about strategic synergy. Carefully consider which stage of market entry your brand is …
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Have You Maximised the Power of Fundamentals in Your iGaming Marketing? It's easy to get caught up in the latest trends and tactics, but as marketing expert Marija Hammon emphasises, the core principles should never be overlooked. Whether you're a game provider or an operator, building a strong brand identity and delivering impactful campaigns star…
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Are you struggling to retain players in the competitive iGaming market? Pinnacle's head of acquisition, Phil Kornyshev, may have the answers you need. He reveals the keys to top iGaming companies' success in retaining players - a focus on building a strong brand and memorable player experiences, not just chasing short-term acquisition metrics. He e…
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Do you want to level up your career as an aspiring marketer? Follow This Roadmap to the Top. From building affiliate websites as a passionate 17-year-old to becoming a renowned CMO in the iGaming industry, Dmitry Belianin's inspiring journey is a testament to the power of embracing challenges and finding the right mentors. Dmitry emphasises the imp…
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Poker is facing an existential crisis! The growing divide between pros and amateurs is threatening the game's sustainability. Poker legend and iGaming leader Eugene Katchalov paints a concerning picture for online poker's future. The skill gap between professional and recreational players has widened. This disconnect poses a risk, as Katchalov warn…
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Do you know how to build a successful iGaming affiliate program? Alona Bursak, the Affiliate Director at Lala Stars, has the insights you need. Alona emphasises the importance of having a strong, motivated team behind your affiliate program. She also stressed the value of building brand awareness and trust - key factors that determine how quickly y…
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Did you know these effective app marketing strategies for iGaming? James McLoughlin, a leading app store marketing expert, shares practical insights for iGaming app developers looking to thrive in the competitive digital space. What’s his secret? Apple App Store adverts. He provides actionable tips and quick wins to enhance your app’s performance s…
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Are you struggling to keep up with the ever-changing affiliate landscape in iGaming? Introducing Affiliate 2.0 - the revolutionary model that's transforming the industry. Dmitry Belianin, a seasoned expert, candidly addresses the flaws of the traditional affiliate approach. He unveils how the transactional nature of the current model has led to sho…
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Do you struggle to stay productive and focused in today's fast-paced world? Take a page from Dmitry Belianin's playbook. This high-powered investor and content creator has mastered the art of ruthless productivity, squeezing 10-12 hours of work into each day - even while travelling. The secret? Dmitry starts his mornings with intentional rituals to…
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Do you know the secret to investing? Dmitry Belianin does. Driven by a desire to "give back" Dmitry has developed a uniquely personal, hands-on approach to investing. By offering personalised mentorship and guidance to the founders he backs, he's empowering the next generation of industry leaders. But scaling this model has presented challenges - D…
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Are you ready to grow your affiliate business? In this episode, Dmitry shares his tried and tested strategies for growing your affiliate operations. You will learn practical tips on identifying new opportunities, whether your approach is performance-driven or SEO-focused, as well as discover how to diversify your traffic sources, from entering new …
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Do you know the best way to stand out as a brand in a crowded market? Dmitry shares his top tips and tricks. As a business owner, you know how challenging it can be to make your brand shine in today's noisy landscape, especially in iGaming. The secret to driving sustainable growth lies in crafting a strong, authentic brand identity that resonates w…
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Are you maximising your iGaming brand's potential? The key may lie in the rapidly growing world of esports. Esports offers a mostly overlooked and cost-effective avenue for iGaming operators to drive brand awareness and reach a younger, tech-savvy audience. Esports' fast-paced action and dedicated fan base provide a unique opportunity to enhance cu…
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Are you losing money by not redirecting your unused traffic? As the iGaming industry evolves, many operators are unknowingly missing out on a significant revenue opportunity - unused traffic. Björn Nilsson and his team at FTDx have cracked the code, developing a solution that allows operators to monetize traffic from markets they do not serve. With…
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How can iGaming operators leverage free-to-play games to drive user acquisition and engagement? According to industry expert Jamie Mitchell, the key lies in creating personalised, data-driven free-to-play experiences that serve as a top-of-funnel entry point for potential customers. By offering incentives like cash prizes or free spins, operators c…
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Are you an early-stage startup founder struggling to secure crucial funding? Look no further than the insights shared by Vladimir Malakchi, the CEO of Xanada Investments. As a seasoned venture capitalist, Vladimir reveals the 3 key elements that investors like himself prioritise when looking at seed-stage opportunities and investments. Vladimir emp…
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Are you struggling to position your brand and connect with your target audience? Vivek Sethia, Founder & CEO of India on Track, breaks down how the world’s newest and largest companies stay front-of-mind, particularly by leveraging the power of sports. Whether you're a scrappy startup or an established industry giant, sports marketing can help you …
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Do you want to excel in your professional and personal life? Look to Klen-Kristofer Kaljulaid, a portfolio manager at Yolo Investments and Estonia's judo representative at the Olympics. Klen has found a way to blend his professional and athletic pursuits. His secret? Unwavering dedication and a strong mindset. Klen’s success is no accident, he advo…
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What secrets lie within the ever-evolving world of iGaming and online poker? Unlocking the full potential of this dynamic industry requires a deep understanding of the latest trends, strategies, and innovations, and online poker holds the keys to the future of iGaming. For operators, streamlining operations, enhanced customer experiences, mixed wit…
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Are you struggling to stay competitive in your industry? TESTA is a Crowdtesting Platform for the iGaming Industry and is the key to your success and keeping your competitive edge. By leveraging crowd-sourced testing and market research, TESTA will give you a deeper understanding of your competitors' strengths and weaknesses, as well as identify cr…
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Are you tired of feeling like your business is stuck in the past? It's time to embrace the power of proactive market research and analysis. With the latest AI-driven tools from Blask, you can uncover hidden trends, predict future behaviours, and stay ahead of the competition. Imagine having the ability to track user interest and impact across every…
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What does it take to build a successful startup in the iGaming industry? John Wright, the founder of the data analytics platform Stats Drone, has navigated the challenges of bootstrapping and fundraising to create thriving businesses. Through his experience, he has learned the power of product-led growth, where a high-quality, user-focused offering…
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How do you develop a successful VIP program? Gali Hartuv, the CEO of Warrior Lab, shares invaluable insights on developing a successful VIP program in the iGaming industry. He emphasises that there is no one-size-fits-all approach, and VIP segments can range from 1% to 15% of a company's player base. He shares his 7-step process for building a VIP …
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Welcome to “15 Minute Mastery,” the ultimate show for iGaming professionals, hosted by industry veteran Dmitry Belianin. With over 17 years of experience, Dmitry brings unparalleled insights and wisdom from top industry experts in just 15 minutes. Each episode delivers actionable strategies from all iGaming verticals to improve your personal and bu…
…
continue reading
