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The Age of the Connected Customer with KK Diaz
Manage episode 353474939 series 3441141
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Discussion key points:
* We’re entering the age of the connected customer where customers are taking back ownership over their personal data, and expecting more flexibility and value from the companies they do business with.
* We’re suffering from a crisis of disconnection: disconnected data and systems, disconnected customers, disconnected people.
* You need a playbook that’ll help turn this around; starting with being proactive and cultivating meaningful connection with customers.
KK Diaz is a business and brand strategist, coach and 6-times author. He currently serves as CEO of A-Game Business, a growth-hacking and digital marketing agency that provides innovative strategies to help companies improve business performance, revenue and brand equity. He helps companies around the world to implement innovative business strategies, digital marketing tactics, processes and systems for transformative sustainable growth.
KK Diaz is the originator of the methodology and author of The A-Game Business Blueprint – a multifaceted approach and collaborative ecosystem designed to help businesses achieve 10X- Growth. As a digital transformation thought-leader, he helps businesses unlock digital transformation, remain relevant and avoid disruption.
His unique coaching style, series of training programmes, workshops, online courses, and books help business leaders and entrepreneurs gain a holistic view of strategy, marketing, sales and operations as a set of business processes that can and should be clearly defined, and therefore easily repeatable within the business for long-term growth and success.
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