How AI in Digital Marketing Is Changing the Game
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If someone asked you a couple of decades ago to define artificial intelligence (AI), you probably would have used terms like “robot” or “sci-fi movie” to support your answer. But so much has changed since then. Today, you might be more likely to suggest products like Alexa, Siri, or Tesla’s self-driving cars.
AI is no longer the stuff of Hollywood fiction. It is the future. The truth is that AI technology is entering every home and business, and we will all benefit and become increasingly dependent on AI in the future.
While AI in marketing has been growing for some time, it has become essential for driving performance. Marketers have been enjoying significant returns as a result. But the tools involved are no longer just doing repetitive tasks. With AI, they are thinking and making decisions for us too.
Read the article: https://viralsolutions.net/ai-in-digital-marketing/
December 22, 2021 by Thomas von Ahn
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