Carolina Blanco Executive Director SIG Sports


Manage episode 290405986 series 2837880
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Carolina Blanco joins us today as we speak about her time with SIG and the evolution of women in professional sports. How the WNBA has grown and made massive strides to get to where they are today including their 25 year anniversary but also how much work is still ahead to level the playing field.

We also talk about how the core of SIG and how Boris Lelchitski built the agency around women including the likes of WNBA legend Ticha Penicheiro.

Carolina leads a life full of positivity always finding the best in every scenario, we hear about how important the little things are in sports and no matter who you are you play an important role in the team.

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