Episode 19 — Covering The American Presidency With Ben Feller '92

The People of Penn State

This is the audio recording from our special episode of The People of Penn State, originally aired as a livestream as part of We Are Weekend.
Our guest for the episode is Ben Feller '92. Ben is a communications advisor who covered two presidents and now helps people and organizations tell their own stories. Ben’s most important title – as Sam Feller’s dad – is the one that drove him to write his first book: "Big Problems, Little Problems," a father-son tale about solving life ’s frustrations.

Ben is also a partner at maslansky + partners, the leading language strategy firm in the world. He is also a moderator, public speaker and media adviser. A native of State College, Ben graduated with distinction from Penn State in 1992 with a degree in journalism, and he has been honored as an Alumni Fellow recipient by the University.
He talks about his relationship with Sam, the process of writing a children's book, his new career venture in language strategy, and more.
Timestamps:
0:00 — Alma Mater Verse #1
0:18 — Intro
2:10 — Conversation starts
3:40 — Morning show appearance
5:43 — Relationship with his son Sam
11:29 — "Big Problems, Little Problems" book
16:47 — Sam's opinion on the book
18:40 — The best aspects of writing a children's book
23:40 — Further information on the book
24:40 — Language strategy
26:55 — Differences between storytelling and marketing
28:38 — Lighting round Q&A
32:37 — Outro
34:25 — Alma Mater Verse #2
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