Fitness Business School - 608 - Create a Cash Infusion

The Fitness Business School with Pat Rigsby

Creating a Cash Infusion: Tips and Strategies for Business Owners

In this episode, Pat Rigsby discusses the importance of embracing sales as a value exchange and offers practical strategies for generating cash flow in business. He shares insights from a conversation with a coach who had an aversion to selling and emphasizes the benefits of viewing sales as the start of a partnership. He recounts a successful 21-day cash infusion challenge and suggests various ways to create additional revenue, including offering specialty programs, selling add-ons, and charging enrollment fees. Pat Rigsby also highlights the importance of solving more customer problems and being proactive in sales to build a sustainable business model.

00:00 Introduction to Cash Infusion 00:22 Overcoming Aversion to Selling 02:03 The Value of Ethical Selling 02:29 Exploring Cash Infusion Strategies 03:37 Subscription Models and Beyond 04:00 Solving Problems for Additional Revenue 04:55 Specialty Programs and Workshops 05:31 Maximizing Client Engagement 07:15 Leveraging Enrollment and Maintenance Fees 09:09 Creative Cash Generation Tips 10:10 Conclusion: Embrace Proactive Selling

---

Ready to grow your clientele & revenue?

Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh