Переходьте в офлайн за допомогою програми Player FM !
Episode 193: The Evolution of Troika Media Group
Manage episode 297969907 series 1458929
In the past few years, Los Angeles-based brand performance company Troika Media Group has made some big moves.
In 2018, it acquired Mission to add to its international public relations and experiential marketing capabilities. In April, it went public. And in May, it acquired fintech platform Redeeem, which will help the company enter the burgeoning blockchain and NFT space.
Tune in to hear Promax Editorial Director Paige Albiniak chat with Troika Media Group President Dan Pappalardo and Head of New Business Kevin Aratari about why Troika made these moves, what they mean for the agency and how they reflect the future of the fast-moving entertainment industry.
102 епізодів
Manage episode 297969907 series 1458929
In the past few years, Los Angeles-based brand performance company Troika Media Group has made some big moves.
In 2018, it acquired Mission to add to its international public relations and experiential marketing capabilities. In April, it went public. And in May, it acquired fintech platform Redeeem, which will help the company enter the burgeoning blockchain and NFT space.
Tune in to hear Promax Editorial Director Paige Albiniak chat with Troika Media Group President Dan Pappalardo and Head of New Business Kevin Aratari about why Troika made these moves, what they mean for the agency and how they reflect the future of the fast-moving entertainment industry.
102 епізодів
Усі епізоди
×Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.