When to Invest in Consumer Technology with Vanessa Larco at NEA

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

Our guest today is Vanessa Larco, Partner at NEA. She shares her journey from pioneering XBox at Microsoft to navigating the social gaming boom with Playdom and making her mark in venture capital. Discover her investment ethos centered on consumer passion projects, successful investments in companies like Robinhood and Mejuri, and her insights on AI's transformative potential across industries. This episode is filled with valuable lessons and expert knowledge from Vanessa's diverse career.

Thank you to our Partner –– Propeller Industries https://www.propellerindustries.com/

Propeller Industries is the leading strategic finance and accounting partner for venture-stage companies.

0:00:00 - Intro

0:03:23 - Microsoft's Early Touch Screen Technologies

0:05:36 - Designing Surface Device Controls Without Mouse

0:09:11 - Xbox Connect Speech Recognition Evolution

0:14:33 - Innovative Technologies and Timing

0:17:12 - A-B Testing and Data-Driven Decisions

0:23:10 - Profitability and Growth in Different Industries

0:26:55 - Investing Across Different Categories

0:29:53 - Robinhood Revolutionizes Commission-Free Investing

0:36:33 - Identifying Winning Consumer Companies

0:54:15 - Venture Capital in Tech Innovation

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