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#24 Creating a Local Market with Erin Madeley
Manage episode 333691280 series 3303403
Вміст надано Carmen Allan-Petale. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Carmen Allan-Petale або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
This week on the podcast, Carmen speaks to Erin Madeley, founder of the Perth Makers Market and recent owner of Perth's Upmarket.
Erin founded a locally-made market after she struggled to find that type of market to sell her own handmade products at.
Without any background experience in event management, Erin dived in head first and seven years later, her hard work is certainly paying off.
Erin's business knowledge and company insights were so interesting and she was an absolute delight to host on the Committed Creative podcast.
In this episode, we chat about how:
- How Erin grew a massive market business without an events background.
- Why she’s so passionate about locally made products.
- How Erin runs a highly successful business while at times suffering from depression and anxiety.
- How Erin dealt with COVID and what she offered her clients when she had to cancel events.
- What creatives are the most scared of.
- Why it helps to have an in-person and online presence.
- How markets help gather data on customer experiences and how you can improve your business.
- Top tips for marketing your products face-to-face.
- How to best display your products at a market.
- Why she focuses at what she wants to do in her business and outsources the rest.
- How she looks after her team and makes sure she recruits employees who align with her business.
You can find Perth Makers Market on Instagram and Facebook.
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