Переходьте в офлайн за допомогою програми Player FM !
How storytelling drives the circular economy transformation inside and out
Manage episode 479673453 series 2634490
The idea that stories are powerful is an uncontroversial idea. But what does it really mean to harness story to shift mindsets and inspire positive action towards a circular economy inside and outside of an organisation?
In this episode, hear from Poppy Mason-Watts, Chief Growth Officer at WaterBear and Alex Cramwinckel, Global Circularity Strategy Lead at Heineken to find out:
- Why storytelling is such an important part of the circular champion’s toolkit
- What brands can do to bring this to life in a circular economy
- How this extends to supporting the internal transformation of organisations to make them circular ready
To receive more information about Campus, send an inquiry email to [email protected].
211 епізодів
Manage episode 479673453 series 2634490
The idea that stories are powerful is an uncontroversial idea. But what does it really mean to harness story to shift mindsets and inspire positive action towards a circular economy inside and outside of an organisation?
In this episode, hear from Poppy Mason-Watts, Chief Growth Officer at WaterBear and Alex Cramwinckel, Global Circularity Strategy Lead at Heineken to find out:
- Why storytelling is such an important part of the circular champion’s toolkit
- What brands can do to bring this to life in a circular economy
- How this extends to supporting the internal transformation of organisations to make them circular ready
To receive more information about Campus, send an inquiry email to [email protected].
211 епізодів
Усі епізоди
×Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.