The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Вміст надано Bobby Klinck. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Bobby Klinck або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
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EP 218: The Inbound Journey: Content Marketing Basics
Архівні серії ("Канал неактуальний" status)
When?
This feed was archived on February 11, 2023 11:12 (
Why? Канал неактуальний status. Нашим серверам не вдалося отримати доступ до каналу подкасту протягом тривалого періоду часу.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 297902872 series 1931126
Вміст надано Bobby Klinck. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Bobby Klinck або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Content marketing is a big topic, so we’re going to be breaking it down in more detail over the coming weeks. Today we’ll be looking at content marketing from a higher level. We’ll see how it fits into our overall marketing strategy and discuss the different types of content and the purpose they fill.
WHAT YOU'LL LEARN IN TODAY'S EPISODE:
- How content fits into the different phases of the buyer journey
- The different types of content you’ll need for different phases of the buyer journey
- What content marketing includes
- Why long-form content trumps the short life span of social media posts
- How long-form content can help you build authority and solidify your message, beliefs, and systems
- How to incorporate promotional content, attention content, thought leadership content, and engagement content into your marketing
325 епізодів
Поширити
Архівні серії ("Канал неактуальний" status)
When?
This feed was archived on February 11, 2023 11:12 (
Why? Канал неактуальний status. Нашим серверам не вдалося отримати доступ до каналу подкасту протягом тривалого періоду часу.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 297902872 series 1931126
Вміст надано Bobby Klinck. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Bobby Klinck або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Content marketing is a big topic, so we’re going to be breaking it down in more detail over the coming weeks. Today we’ll be looking at content marketing from a higher level. We’ll see how it fits into our overall marketing strategy and discuss the different types of content and the purpose they fill.
WHAT YOU'LL LEARN IN TODAY'S EPISODE:
- How content fits into the different phases of the buyer journey
- The different types of content you’ll need for different phases of the buyer journey
- What content marketing includes
- Why long-form content trumps the short life span of social media posts
- How long-form content can help you build authority and solidify your message, beliefs, and systems
- How to incorporate promotional content, attention content, thought leadership content, and engagement content into your marketing
325 епізодів
Усі епізоди
×
Ласкаво просимо до Player FM!
Player FM сканує Інтернет для отримання високоякісних подкастів, щоб ви могли насолоджуватися ними зараз. Це найкращий додаток для подкастів, який працює на Android, iPhone і веб-сторінці. Реєстрація для синхронізації підписок між пристроями.
Схожі до The Certified BADA$$ Online Marketing™️ Podcast
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Too many business owners are stuck trying to do everything themselves and their businesses are suffering as a result. The SCALEit Method® teaches you how to get unstuck, reach the next level in business, and scale beyond 8-figures. All business owners face similar challenges when it comes to growth, and on this podcast, Allison Maslan delivers the tactics you need to get unstuck, reach the next level in business, and scale beyond 8-figures.
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continue reading
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
A daily show for everyone who works a regular job and wants to start an income-earning project on the side. In each episode, listeners will hear a different story of someone who's started a side hustle—along with what went well, how that person overcame challenges, and what happened as a result. The show is written and hosted by Chris Guillebeau, the New York Times bestselling author of The $100 Startup, The Happiness of Pursuit, and other books.
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Player FM - додаток Podcast
Переходьте в офлайн за допомогою програми Player FM !
Переходьте в офлайн за допомогою програми Player FM !
