E28: Is Podcasting for You? Five Surprising Benefits of Podcasting for Thought Leadership

THE CAMPFIRE CIRCLE | thought leadership, brand storytelling, personal brand, Linkedin marketing, visibility

One year after launching this podcast, I’ve discovered some benefits that anyone wanting to get more visible as a go-to guide should know about.
Yes, there are obvious benefits like brand awareness and credibility, but there are five specific and surprising benefits of launching and hosting a podcast that you may not expect.
Plus, I’m sharing my best advice for folks thinking about starting a podcast, those newer to podcasting, or even thought leaders who have been podcasting for years.

In this episode:

[03:13] Practice emergent conversations that sharpen your listening skills

[08:28] Practice publishing your perspective to nurture your own voice

[11:33] Build community with EPIC people

[14:44] Build a growing library of resources to educate, inform, and inspire

[18:39] Repurposing content to sustainably show up

[20:15] Advice for starting a podcast
To read a full transcript of the episode, visit: LUMOS MARKETING

Resources from this episode:

adrienne maree brown: Emergent Strategy.
Catch up with Episode 25 of The Campfire Circle to learn more about the Four Barriers to Visibility on LinkedIn (and How to Overcome them).
Click here to get your first episode of the Thought Leadership Clarity Course, for free!
14 LinkedIn Content Prompts: Build your personal brand and thought leadership, show up for your target audience and grow your know-like-trust factor with your professional audience on LinkedIn.

Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co