#53: Marketing, Branding, and Making an Impact in the Business World with Ralph Layco

The Big Picture Philippines

Today’s guest is successful and savvy serial entrepreneur Ralph Layco. The millennial from Gensan is the founder of the million-dollar company SAM Holdings. Ralph also co-founded some of the brands his sister is managing like Macho Mucho Salon for Men, HairFood Co., Crown & Glory, Goodtimes Pomade, Patriot Coffee, and other personal care brands.

Aside from creating over 30 personal care products, Ralph has been active in helping aspiring entrepreneurs discover their gifts. He is also hailed as Southern Philippines’ cultural provocateur, renaming an entire region to Sox/Soccsskargen and branding the country’s biggest beach festival SarBay Fest.

In today’s episode, Ralph shared his entrepreneurial journey and how he became one of the country’s top entrepreneurs. He also shared the marketing strategies and branding insights that has helped him create a name for himself in the highly competitive business space.

If you’re looking for an impressive and inspiring story, today’s episode is for you. Ralph’s entrepreneurial journey will not only motivate you, you’ll also learn several business gold nuggets that can help you get your own venture to a superb start!