How to Hire the Right Social Media Manager the First Time

Shane Gibson's Podcast – Social Selling – B2B Sales and Influence

Вміст надано Shane Gibson. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Shane Gibson або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.

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Hiring a social media manager, social media coordinator, chief tweeter or whatever you might call it is a challenging endeavor. There are many brands which have experienced great success and many who have also shot the foot off of their brand on the internet. Social media is not a department or a cubicle, it represents the most powerful word of mouth (or word of mouse) channels that have ever existed. Too many organizations aren’t strategic about who they hire internally or how they intend on implementing social media and integrating it into their business processes. Today’s podcast covers four major areas you need to look at (there are many more) before hiring.

The post How to Hire the Right Social Media Manager the First Time appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

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#Social Media #Tech #Industries #MBA #Business #Marketing #Shane Gibsons