Business Owners & Entrepreneurs Podcast with Peter Boolkah | Business Coach | The Transition Guy®
Has the Selling Process Changed Post Pandemic? with Jeremy Miner
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Has the selling process or sales cycle changed since the COVID-19 pandemic? Honestly, the pandemic has changed the world and has affected customer buying decisions, thereby affecting sales. And today, I discuss how to improve sales performance, and get around all the changes that happened with Jeremy Miner, Chairman, and founder of 7th Level.
Many salespeople have felt the brunt of the pandemic in their sales performances. According to them, sales cycles have become longer. The world has indeed moved forward, so it makes sense that selling processes would change. In fact, it might be dangerous for your company if your salespeople are still using pre-pandemic sales processes in a vastly different world.
Several factors influence customer buying decisions. One of them, perhaps the most significant factor, is uncertainty. When a prospect is uncertain about whether your product or service will change their lives or at least the way they do things for the better, then they're unlikely to want to buy.
This is why the new customer sales process should involve clarity. The best way to overcome the fear of uncertainty that strongly affects customer buying decisions is to adjust your sales techniques to counter it. As a salesperson, your job is to effectively communicate the positive change your product or service can affect in your prospect’s life.
Jeremy Miner has a lot more fantastic insights into customer buying decisions and the new sales cycle. Keep watching to see how to improve sales performance post-pandemic by transforming your selling processes to adapt to the new reality.
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ABOUT PETER BOOLKAH
Peter Boolkah (AKA The Transition Guy) is the World’s #1 Business Transition Coach whose main passion in life is to work with talented and high performing business owners who are in the process of creating exciting, high growth businesses.
Peter helps you to navigate and transition through the crucial growth pains that all growing businesses experience making it as painless and exciting as possible.
It is important to remember that businesses do not just grow and develop on their own, it is up to us and our teams to make this happen by making every day purposeful.
As businesses grow some parts of the journey will be easier than others and most owners do not have all the answers. Starting a business is one of the most exciting things we get to do and we all have aspirations of achieving great things. In fact Peter is yet to meet someone who started a business with the intention of failing.
So if you are scaling up your business, you’re in a business transition period, and want to know more then connect with Peter at Boolkah.com
THE TRANSITION GUY
Peter Boolkah is the World's #1 Business Transition Coach and also known as ‘The Transition Guy’. This YouTube channel and his podcast is where he shares his unique and direct approach to taking back control of your business (and your life) while growing and transitioning your business from one level to the next.
As a business owner, transitioning your business is all about setting and reaching your goals as well as business transition planning and process.
Do you want to accomplish what you set out to do with your business? Do you have dreams of doing things other than running your current business? If you answered YES then The Transition Guy is for YOU!