Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Вміст надано Secrets of Data & Analytics Leaders and Eckerson Group. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Secrets of Data & Analytics Leaders and Eckerson Group або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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What is Positioning and Why is it Important? - Audio Blog
Manage episode 338895565 series 1997536
Вміст надано Secrets of Data & Analytics Leaders and Eckerson Group. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Secrets of Data & Analytics Leaders and Eckerson Group або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this article, Lawson Abinati lays out core principles for market positioning that apply across all industries, as well as to Business Intelligence (BI) professionals. Although many business intelligence (BI) managers see themselves as technologists first, unless they understand the soft skills of sales, marketing, and communication, they won't succeed professionally or make good on their organization's investments in BI. Published at: https://www.eckerson.com/articles/what-is-positioning-and-why-is-it-important
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Manage episode 338895565 series 1997536
Вміст надано Secrets of Data & Analytics Leaders and Eckerson Group. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Secrets of Data & Analytics Leaders and Eckerson Group або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
In this article, Lawson Abinati lays out core principles for market positioning that apply across all industries, as well as to Business Intelligence (BI) professionals. Although many business intelligence (BI) managers see themselves as technologists first, unless they understand the soft skills of sales, marketing, and communication, they won't succeed professionally or make good on their organization's investments in BI. Published at: https://www.eckerson.com/articles/what-is-positioning-and-why-is-it-important
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Схожі до Secrets of Data Analytics Leaders
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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