Niche down to grow your business with Arlene Wise

Run Your Business Like A Boss

Do you want to make your business simpler and easier?
Sounds silly, right? Of course, you do!
My guest today is the spectacular Arlene Wise, founder and owner of Wisely Works. Arlene is the leading expert for hair and make-up artists who wish to elevate their online presence and client interactions. She has designed a range of website templates and Dubsado CRM set-ups specifically designed for the hair and make-up professionals to help them deliver their amazing work.
Arlene is the perfect example of niching down and finding her ideal client.
In this episode, we’re exploring how to niche down to grow your business. Arlene shares what her business used to look like before she niched down, her journey to making the decision to zero in on her ideal client group, the benefits of niching, and giving yourself permission to simplify your business.
She advises you to not think about it as pigeonholing yourself, it’s about focusing in on a specific group of people to improve yours and their businesses.
If you’ve been wondering whether you should niche down in your business, this episode will help you decide.
LINKS:
Connect With Arlene Wise:

Instagram: https://www.instagram.com/wiselyworks/

Website: https://wiselyworks.co/

Connect With Me:

• Free Download: Ideal Client Avatar Workbook
• Work with me: Business Strategy Workshop
• Work wth me : 1:1 Business Accelerator Program
• Join the waitlist: The Run Your Business Like a Boss Academy
• Visit the website: www.kristyrobinson.com.au
• Connect on Instagram: https://www.instagram.com/kristyrobinson_consulting
• Connect on LinkedIn: https://www.linkedin.com/in/brisbane-business-coach/