Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Вміст надано Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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#19 Pork Inspiration with Tara-Ann Dugan (National Pork Board)
Manage episode 239554447 series 2396523
Вміст надано Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Tara-Ann Dugan is the Director of Consumer and Marketplace Insights for the National Pork Board and has more than 12 years of food marketing and research experience, spanning across McDonald’s Corporation, Nielsen, IRI, and Hammacher Schlemmer. She has some great insight not only in the protein category but eating occasions in general. On today’s show we will be taking a deep dive into the wonderful world of pork, meat, and protein. Join us as we discuss: - Changing consumer needs - 9 dinner occasions identified in the new Dinner at Home in America research - Do Millennials and GenZ know how to cook meat? - Perceptions of pork and meat - The role of Retail POS - How has “plant-based” impacted the pork category? - What’s new and innovative in the pork industry? - Transparency
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20 епізодів
Поширити
Manage episode 239554447 series 2396523
Вміст надано Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
Tara-Ann Dugan is the Director of Consumer and Marketplace Insights for the National Pork Board and has more than 12 years of food marketing and research experience, spanning across McDonald’s Corporation, Nielsen, IRI, and Hammacher Schlemmer. She has some great insight not only in the protein category but eating occasions in general. On today’s show we will be taking a deep dive into the wonderful world of pork, meat, and protein. Join us as we discuss: - Changing consumer needs - 9 dinner occasions identified in the new Dinner at Home in America research - Do Millennials and GenZ know how to cook meat? - Perceptions of pork and meat - The role of Retail POS - How has “plant-based” impacted the pork category? - What’s new and innovative in the pork industry? - Transparency
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20 епізодів
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Схожі до Peppered: A Food and Beverage Marketing Podcast
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
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