Erik Austin (Vail Resorts)

Marketing News Canada

The one where Ted chats with Erik from Vail Resorts about:

• Turning Whistler into a global brand
• His early entrepreneurial days in Mont Tremblant starting a white water rafting business
• E-comm & Reservations: what's changed and what remains the same
• The Vancouver 2010 Winter Olympics
• His experience at VAIL and how to scale brand experience
• His favourite book if he were ever trapped in a deserted ski cabin

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Website - http://www.vailresorts.com/Corp/index.aspx

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