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Solos v. Google: The Struggle Is Real
Manage episode 410198170 series 87928
If it seems like Google favors big firms – with big dollars – over small or solo legal practices, that’s because it does. With an eye on Google My Business (“GMB”) practices, the guys examine a retro approach to marketing that may end-run Google dominance.
Guest Carolyn Elefant joins Conrad and Gyi to talk about getting back to basics: rethinking billing practices, and how networking and focusing on “community” instead of “audience” may be a more efficient way to attract clients.
Also, Clio’s new Legal Trends Report is hot off the presses and they’re showing a spike in consumer interest in remote legal services and electronic payments. But that’s not all that’s changing. Are you keeping up?
Sponsor music provided by SoundStripe:
Got Me Like by Dr. Delight
Special thanks to our sponsors Alert Communications, LawYaw, and Clio.
2116 епізодів
Manage episode 410198170 series 87928
If it seems like Google favors big firms – with big dollars – over small or solo legal practices, that’s because it does. With an eye on Google My Business (“GMB”) practices, the guys examine a retro approach to marketing that may end-run Google dominance.
Guest Carolyn Elefant joins Conrad and Gyi to talk about getting back to basics: rethinking billing practices, and how networking and focusing on “community” instead of “audience” may be a more efficient way to attract clients.
Also, Clio’s new Legal Trends Report is hot off the presses and they’re showing a spike in consumer interest in remote legal services and electronic payments. But that’s not all that’s changing. Are you keeping up?
Sponsor music provided by SoundStripe:
Got Me Like by Dr. Delight
Special thanks to our sponsors Alert Communications, LawYaw, and Clio.
2116 епізодів
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