SE01E41 Navigating Grief and Finding Purpose in Business | Lindsay Johnson

Legacy, Unscripted!

In this powerful episode of Legacy Unscripted, host Russ Katzman speaks with Lindsay Johnson, founder and CEO of FitPros, about her transformative journey from a corporate career to becoming a fitness competitor, coach, and wellness entrepreneur.

Lindsay opens up about navigating grief after the loss of her brother, and how that life-changing experience—combined with a solo backpacking trip through Asia—sparked the vision for FitPros. She shares how personal development, resilience, and a commitment to listening to her clients became the foundation of her brand.

The conversation explores the real-world challenges of entrepreneurship, adapting during COVID-19, scaling without outside funding, and the conscious decision to bootstrap. Lindsay also discusses how AI is shaping her business strategy, and the importance of staying true to your mission while growing a wellness-focused brand.

Whether you're building a business, navigating personal transformation, or seeking new strategies for growth, this episode offers deep insights and practical takeaways for today’s evolving landscape.

Key Topics Covered

Entrepreneurship and business growth

Navigating grief and personal transformation

Coaching and the wellness industry

Adapting during COVID-19

Bootstrapping and scaling a business

Building a client-first business model

Integrating AI into strategy and operations

The power of staying aligned with your vision

Chapters
00:00 From Athlete to Entrepreneur: A Life Pivot
02:24 Navigating Grief and Finding Purpose
08:00 The Awakening: Light Bulb Moments in Asia
14:04 Adapting to Change: FitPros's Evolution During COVID
20:04 Bootstrapping Success: A Conscious Decision
21:38 Navigating Growth Without VC Funding
23:26 Adapting Product Mix Post-COVID
27:53 Understanding the Ideal Client Profile
29:35 Listening to Client Needs
32:37 Embracing AI in Business
34:11 Lessons Learned in Business
40:53 Closing Thoughts and Future Collaborations

Memorable Quotes
"Stay true to you."
"I'm an open book."
"Keep living your legacy."

Like, comment, and subscribe for more interviews with leaders shaping their legacy through entrepreneurship, wellness, and innovation.

#Entrepreneurship #Wellness #Grief #BusinessGrowth #Coaching #COVID19 #Scaling #PersonalDevelopment #AIinBusiness #Bootstrapping #FitnessBusiness #LegacyUnscripted #LindsayJohnson #FitPros

I hope you enjoy this episode!
Give it a like, share, and subscribe to not miss the content coming your way weekly.
– Russ and the Legacy, Unscripted! podcast team

Connect with Russ on LinkedIn:https://www.linkedin.com/in/business-coach-florida/
Visit the Progenyc website here: http://www.progenycc.com/
Get in touch with Russ: [email protected]

Listen to Legacy, Unscripted! on these podcast platforms:
Spotify: https://open.spotify.com/show/4BtM5In2Vge81k5ZDE9jxB
Apple Podcasts: https://podcasts.apple.com/us/podcast/legacy-unscripted/id1793597573
Amazon Podcasts: https://music.amazon.com/podcasts/7a64fd91-57d3-4218-b3a2-bc33e844df38/legacy-unscripted

#LegacyUnscripted #RussProgeny #LeadershipPodcast #LegacyBuilding #PersonalLegacy #LifePurpose #AuthenticLeadership #ImpactfulLiving #ValuesDriven #LegacyMakers #EntrepreneurJourney #FamilyBusinessLegacy #PurposeDrivenLife #TrueNorthLeadership #StorytellingForImpact #RealConversations #GenerationalImpact #IntentionalLiving #LeadWithPurpose
Legacy, Unscripted! hosted by Russ is a no-filter conversation about the legacies we’re building every day - whether we realize it or not. This podcast dives into how entrepreneurs, leaders, and everyday difference-makers live intentionally, overcome obstacles, and shape their impact on others. With raw stories, honest reflections, and practical insights, Legacy, Unscripted! invites you to reflect on your values, your purpose, and the mark you’re leaving on the world.