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#22 - Amanda Natividad on A Recipe for Content Marketing
Архівні серії ("Канал неактуальний" status)
When? This feed was archived on December 15, 2023 17:09 (). Last successful fetch was on September 28, 2023 13:25 ()
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What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 289462022 series 2834818
Amanda is the head of marketing at Growth Machine, before that, she was a journalist and trained chef. So it's been an interesting career path for Amanda.
In our conversation, she reveals a content marketing masterclass. We go into the details of content marketing and why it's important for your business. We then break down some of the steps that you can use to get started including defining your goals which Amanda breaks down into three very useful categories.
- 1. Thinking about resources versus time, versus channel.
- 2. Doing customer research.
- 3. Starting with one channel, and eventually expanding into others.
We end off with some of her thoughts on the new media platforms such as TikTok and the social audio sensation, Clubhouse.
This was a highly practical conversation. So grab a pen and paper and make sure you can take some notes!
Please Enjoy!
Are you an expert? Want to create your own online course? Start right here with my 2-week actionable email course.
68 епізодів
Архівні серії ("Канал неактуальний" status)
When? This feed was archived on December 15, 2023 17:09 (). Last successful fetch was on September 28, 2023 13:25 ()
Why? Канал неактуальний status. Нашим серверам не вдалося отримати доступ до каналу подкасту протягом тривалого періоду часу.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 289462022 series 2834818
Amanda is the head of marketing at Growth Machine, before that, she was a journalist and trained chef. So it's been an interesting career path for Amanda.
In our conversation, she reveals a content marketing masterclass. We go into the details of content marketing and why it's important for your business. We then break down some of the steps that you can use to get started including defining your goals which Amanda breaks down into three very useful categories.
- 1. Thinking about resources versus time, versus channel.
- 2. Doing customer research.
- 3. Starting with one channel, and eventually expanding into others.
We end off with some of her thoughts on the new media platforms such as TikTok and the social audio sensation, Clubhouse.
This was a highly practical conversation. So grab a pen and paper and make sure you can take some notes!
Please Enjoy!
Are you an expert? Want to create your own online course? Start right here with my 2-week actionable email course.
68 епізодів
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