284. Why It's Important To Develop A Superstar Brand
Manage episode 322955294 series 3013256
A "Superstar Brand" is not about being a larger-than-life Rockstar. It's about knowing exactly what makes you unique and how to amply those things in a way that your audience connects with you. Your music alone is not enough to make people care enough to follow up, promote you and invest in your career.
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