Learning to love LinkedIn with Rebecca Cofrancesco (Chat)

Clever Copy Chats

Why the ‘boring’ social media platform is a copywriter's best friend

LinkedIn; it gives most people the absolute heebie-jeebies.

It has a reputation for being the most boring social media platform, and so many of us hide on Facebook, on Instagram; anywhere, but having to show up on LinkedIn.

But the truth is, as a copywriter, it's probably a pretty good source of jobs.

So, how do we show up on LinkedIn, become a content creator, a content curator, and a content commenter, and actually have some fun and win some clients?

Today we're going to explain all that and more.

Tune in to learn:

• Beck’s past jobs leading to copywriting
• How she settled into financial services and tech as her niche
• Why LinkedIn is so important for copywriters
• Beck’s 3 top tips to getting more out of LinkedIn
• Beck’s worst copywriting career fail
• Beck’s number one favourite writing tool
• How she achieved copywriting success
• How she achieves a healthy work/life balance
• Beck’s top copywriting tips

Useful resources:

• Grab her Ultimate Guide to Stand Out on LinkedIn
• Read her blog on how Copywriters can get more clients on LinkedIn
• LinkedIn Marketing Solutions
• Copy tool: Word Hippo

Head to episode notes

Freebies:

1. Free webinar: Your first month as a copywriter

2. Free rates guide

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