Episode 125: Hook 'Em and Keep 'Em: Attracting and Converting Your Ideal Clients

Building a Marketing Plan

Are you ready to ditch the marketing overwhelm, attract your dream clients, and join a supportive community of female entrepreneurs? The EmpowerHer Business Accelerator Podcast is your guide to building a thriving business with confidence! Each week, you'll get actionable strategies, mindset shifts, and the inspiration you need to step into your power as a CEO.

In this episode of "Marketing 101 for Small Business Owners," Philippa Channer explores customer acquisition and retention. She highlights the necessity of identifying and targeting the ideal client, offering valuable content, and creating irresistible offers with clear calls to action. Philippa also announces the podcast's rebranding to "Empower Her Business Accelerator Show." She concludes by teasing the next episode's focus on building customer loyalty and invites listeners to tune in for more insights.

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