EP 21: Are you making one or more of these 13 costly mistakes with your videos

Broadcast Geeks: Find Your Audience, Tell Your Story and Gain a Following Online

Problem: Immediately Starting out with fancy logos or intros FIX: Start out with a cold open, something that grabs the attention of the viewer and hooks them. Then have your branding Problem: Music too loud FIX: Set your levels and listen back to this. Ask does the music need to be there, and if so turn the volume down. You will know when you listen back Problem: Poor audio or unable to be hear FIX: Ensure you have a good microphone and gain set your levels so that you can be heard within the video Problem: Breathing over the microphone a lot FIX: This is classic from people with integrated headsets and microphones. Lower or raise the microphone away from your breathing zone and stop this annoying breathing into the microphone. Problem: Video recording beside a window FIX: if you do this, then you may be hard to see and the white balance will be off. Problem: messy background FIX: Look at your recording area if it is a talking head and tidy it up. Nobody wants to see your messy room or even worse, your dirty laundry Problem: messy desktop FIX: This is a classic for many people recording their screens. You can hide desktop icons in your computers and make it appear clean. Problem: making people sit and watch you type urls etc FIX: People do not need to sit and watch you typing out urls. either have them already typed or if you are recording, then edit it so that people don't have to watch the full thing. Trust me, they WILL Get it if you start typing and it jumps to it typed and the page is loading Problem: not having your tabs prepared in advance FIX: Plan ahead and open all necessary tabs and accounts as this will also save you from having to log into sites if you have already done so in your tabes you prepared before hitting record. Problem: having Skype on whilst recording FIX: I see this all of the time, you either can see overtime a friend logs onto SKYPE or messages them one recent video even had someone trying to call them whilst they were recording. LOG OUT of this and others when recording Problem: Mobile phone ringing or texting in the background FIX: I have also watched many videos where text messages or even phone calls happen during the training. I have even had one where they didn't edit out the call! Problem: not being able to see smaller details when explaining something FIX: sometimes it is harder to see smaller details on a page when recording your screen. Learn to zoom in on these details as some people need to see this and it saves them from struggling or having to rewatch the same portion of the video repeatedly. Simply learn to zoom when needed. Problem: poor lighting FIX: it a talking head video you need to be seen. If you do not have enough natural light, then look at turning on lights or even investing in purpose built lighting for your videos recording. This is also true for some people with webcams. It is hard to see you. Turn a little light on