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Double your response rates with hyper-personalisation. Ian Naylor from Hyperise
Manage episode 332826365 series 2875614
Вміст надано Mark McInnes. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Mark McInnes або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
‼️ Would you like to double your response rates?
Crazy question, of course, you would.
Ian Naylor runs a tech-play called Hyperise and it allows you to take people's names, photos, and images and place them strategically onto other images or other web assets automatically.
Imagine you're on a vendor's webpage and the text and the value-prop are talking to you personally, I mean literally using your name.
What about if you registered for a LinkedIn event and you're sent a personalised virtual ticket with your name or your face on it.
These things are all possible right now with Hyperise.
This week Ian shares how he does it and how you can, as well.
🎯 Will this work for everyone - No!
🎯 Will it work for you - Maybe!
Have a think about how you could use image personalisation either in your cold outreach, in your follow-ups or simply in your customer retention plays.
I'm sure there's a space for this in most sales-orientated organisations.
Ian Naylor
https://www.linkedin.com/in/ian-naylor/
Hyperise
https://hyperise.com/
Mark McInnes
https://www.linkedin.com/in/mark-mcinnes/
Resources and VIP Mailer
https://markmc.gumroad.com/
Sales Development As A Service
https://sales-dev.com/
Catch all versions of me here.
https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting
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