What's the Best Way to Continually Launch My Course, and Do You Think the Price is Right?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

#1187 Today on the show we're talking with Rose Griffin from ABASpeech.org. Rose is a seasoned speech therapist who's helped many people. Her specialty these days is helping professionals who work with people with complex speech disorders or autism. She's doing great work, and she's already got a course and a podcast out in the world. So what's she struggling with? Well, she wants to know whether to make her course evergreen, or only make it available at certain times of the year. Should she create some FOMO for her target audience by opening and closing the course at regular intervals? Or is that going to be too much work? We also get into a discussion about pricing. When you get to the moment Rose announces the price of her course, you might already know what I'm going to tell her. But stick around to find out. We really dig into the ins and outs of course launch strategy, as well as the mysteries of pricing (because seriously, pricing is weird). This is a great episode if you've got a course that's doing well and you want to make the most of it, so give it a listen. Show notes and more at SmartPassiveIncome.com/ap1187.

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