Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Вміст надано Michael Veazey. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Michael Veazey або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
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Amazing FBA Amazon and ECommerce Podcast, for Amazon Private Label Sellers, Shopify, Magento or Woocommerce business owners, and other e-commerce sellers and digital entrepreneurs.
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12 Amazon Principles of Product Development | Part 1
MP3•Головна епізоду
Manage episode 332281333 series 1461986
Вміст надано Michael Veazey. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Michael Veazey або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
“Private Label” has been a buzzword in e-commerce for several years. But what does it mean for Amazon sellers in 2022? Well, private label product development is a key part of the picture. So, how do we beat the competition? And stay ahead of them too? On Amazon, one question stands out. How do we make our products different from the competition? Simply this: the key is never to compete only on price. Get this wrong and at most, you’ll make empty sales. Sadly, that usually means no profits and probably a loss. Get this right and you have a chance to make sustainable profits. Amazon private label product development is the key to success. Without a differentiated product, marketing has no chance. With one, it has a flying start. Then marketing's job is to explain those differences clearly. In this 1st of 3 episodes on this topic, we dive further into Michael’s principles for product development. What you’ll learn What modern Amazon sellers mean by “private label” Why “different is better than better” (Rick Cesari) What you must do…or loss money Why you must skate where the puck is going Why getting into a trend early is easier than going into an established market Why you must pick a fight you can win on Amazon! Related pages 12 Principles of Product Development Part 2 12 Principles of Product Development Part 3 Resources Mentioned Pixiefaire – Jason and Cinnamon’s dolls clothes patterns marketplace 10K Collective Mastermind – run by Michael E-commerce and Business Books Mentioned Jason Miles: Instagram Power – (UK Amazon Link) Rick Cesari and Jason Boyce: The Amazon Jungle – (UK Amazon Link) Dan Olsen: The Lean Product Playbook – (UK Amazon Link) Ash Ali: Your Unfair Advantage Some of the resources on this page may be affiliate links, meaning we receive a commission (at no extra cost to you) if you use that link to make a purchase. We only promote those products or services that we have investigated and truly feel deliver value to you.
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290 епізодів
MP3•Головна епізоду
Manage episode 332281333 series 1461986
Вміст надано Michael Veazey. Весь вміст подкастів, включаючи епізоди, графіку та описи подкастів, завантажується та надається безпосередньо компанією Michael Veazey або його партнером по платформі подкастів. Якщо ви вважаєте, що хтось використовує ваш захищений авторським правом твір без вашого дозволу, ви можете виконати процедуру, описану тут https://uk.player.fm/legal.
“Private Label” has been a buzzword in e-commerce for several years. But what does it mean for Amazon sellers in 2022? Well, private label product development is a key part of the picture. So, how do we beat the competition? And stay ahead of them too? On Amazon, one question stands out. How do we make our products different from the competition? Simply this: the key is never to compete only on price. Get this wrong and at most, you’ll make empty sales. Sadly, that usually means no profits and probably a loss. Get this right and you have a chance to make sustainable profits. Amazon private label product development is the key to success. Without a differentiated product, marketing has no chance. With one, it has a flying start. Then marketing's job is to explain those differences clearly. In this 1st of 3 episodes on this topic, we dive further into Michael’s principles for product development. What you’ll learn What modern Amazon sellers mean by “private label” Why “different is better than better” (Rick Cesari) What you must do…or loss money Why you must skate where the puck is going Why getting into a trend early is easier than going into an established market Why you must pick a fight you can win on Amazon! Related pages 12 Principles of Product Development Part 2 12 Principles of Product Development Part 3 Resources Mentioned Pixiefaire – Jason and Cinnamon’s dolls clothes patterns marketplace 10K Collective Mastermind – run by Michael E-commerce and Business Books Mentioned Jason Miles: Instagram Power – (UK Amazon Link) Rick Cesari and Jason Boyce: The Amazon Jungle – (UK Amazon Link) Dan Olsen: The Lean Product Playbook – (UK Amazon Link) Ash Ali: Your Unfair Advantage Some of the resources on this page may be affiliate links, meaning we receive a commission (at no extra cost to you) if you use that link to make a purchase. We only promote those products or services that we have investigated and truly feel deliver value to you.
…
continue reading
290 епізодів
Semua episod
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