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Rishi Rawat is the founder of Frictionless Commerce. As a world-class expert in buyer psychology and conversion optimization, Rishi has spent the past 13 years laser-focused on running marketing experiments that help eCommerce brands remove friction and massively increase sales. In our conversation we dive into: Self-awareness as a superpower Intui…
 
John Heers is the Co-Founder and Director of the First Things Foundation, and the host of the podcast, Why Are We Talking About Rabbits? The First Things Foundation is a non-profit organization that takes young people from the “new world” of the West to the “old world” of developing countries where they immerse, learn the language, and connect with…
 
Chris Giuseppini is a cinematographer, entrepreneur, and founder of Sondor Media. He's helped YouTube influencers reach over a million subscribers, and worked on videos that advertised for Sony, Canon, and Fujifilm. In our conversation we dive into: The day-to-day struggles of living with ADHD, personally and professionally. Approaching ADHD as a l…
 
Christopher Silvestri is a rock-star freelance conversion designer & copywriter. Over the past 15 years, he has honed his craft at the intersection of copywriting, UX design, and digital psychology to help SaaS and eCommerce companies convert more prospects into customers. In our conversation we dive into: Meditation, imposter syndrome, and freelan…
 
Today Josh speaks with Roy Steves about the chaotic life of the marketing and agency world. Some of the topics we dive into are: The emotional rollercoaster of starting and maintaining a marketing agency. The issues of incentives, scope creep, and managing expectations with clients. Advice for young people getting into marketing and the agency worl…
 
Today Josh speaks with Sam McNerney on the Russian invasion of Ukraine. Some of the topics we dive into are: The geopolitical reactions and support of Ukraine. Putin’s mental health and motivations behind the invasion. Russia's political and economic future. The prospects of WW3. How Russia and Ukraine are both using propaganda as part of informati…
 
Today Josh talks with Oliver Seligman about the struggle of mental illness, mindfulness, and stability. Oliver is a monk, author, and inspirational speaker. He has spent twenty years traveling the world, helping people to find peace through meditation. In doing so, he has developed insight into the workings of the mind and what makes us happy or un…
 
Today Josh talks with Felix Velarde about the potential optimistic and pessimistic futures ahead and the compound interest of positive impact. Felix is a strategist, author, speaker, lecturer, and pioneer of the internet. He started one of the world’s first web design companies in 1994. He then had a high-profile, twenty-year career as a serial fou…
 
Today Josh talks with Kenda Macdonald about marketing, trauma, cognitive biases, and the state of American culture over a copious amount of whiskey and tequila. Kenda is an international public speaker, a multi-award-winning entrepreneur, and author of the best-selling book "Hack the Buyer Brain." With a degree in Forensic Psychology from the Unive…
 
Today Josh talks with Matthew Caruana about depression, suicide, resilience, and purpose. Matthew is a speaker, youth advocate, and suicide survivor. He attempted suicide at the age of 16, which left him a paraplegic, but ultimately led him to find his passion and purpose in life. Now Matthew is a speaker at schools, colleges, and mental health con…
 
Today Josh speaks with Terry B. McDougall about courage, fear, corporate leadership, and living a fulfilling life. Terry is an executive coach, speaker, and best-selling author of Winning the Game of Work After more than 30 years of corporate business experience leading marketing efforts in senior management roles, Terry chose to become a coach to …
 
Today Josh speaks with Sam McNerney about the growing conspiratorial culture in the West, its further detachment from reality, free will, and the implications of us potentially living in a simulation. Some of the other things we dive into are: How marketers are like alchemists. QAnon as a marketing campaign. The root of cults and religion. Mental i…
 
Today Josh speaks with Seth Erickson. Seth is an entrepreneur, author, and storyteller. He recently published his book, How to Hack Humans, an unfiltered take on the neuroscience and psychology of storytelling, and how startups can use storytelling to grow and communicate their value to investors and the market at large. He is currently a Partner a…
 
Today Josh speaks with Dr. Mark Vorderbruggen about food, health, and sustainability. Mark is a chemist, ethnobotanist, author, speaker, and foraging expert. He has a Masters in Medicinal Chemistry, a Ph.D. in physical organic chemistry from Rensselaer Polytechnic Institute. For over 18 years he worked as a research chemist in the oil industry usin…
 
There's an artist on Instagram called DrFakenstein, and he does weird short meme videos, like having Snoop Doug's face on a little girl. That is known as a deep fake, and while the memes are hilarious, there are much more nefarious uses for this technology. What happens when this is weaponized, and used for extensive PR assassinations, or false fla…
 
In 1999 the Star Wars film "The Phantom Menace" released and garnered widespread acclaim amongst fans. But ever since, people gradually started seeing the movie in a very different light; the enthusiasm waned, and the critical perception diminished significantly. This is a common phenomenon that is like a collectively unconscious lens that distorts…
 
Norm MacDonald did an Ask Me Anything (AMA) on Reddit in 2018, and when asked what life's purpose is he said: "Well, it depends on your view I suppose but it's been my experience is that life's purpose is to suffer. To abide the inevitable pain and to bear it in a noble way." For many, particularly in the West, there's this notion that if someone "…
 
As a rule of thumb, the most “successful” people I know are depressed and brutal on themselves. These are people with extreme wealth and by all accounts innovators and high-performers in their fields. This isn’t just my experience; a recent study by UC Berkeley and UC San Francisco detailed the personality, mood, and human factors that are common a…
 
There's never been a better time in history for someone to make money remotely. Especially last year with COVID and the mass adoption of remote work. There's a massive community online, that's growing every year, of digital nomads. People that freelance or start a business that affords them location independence and flexibility to design the lifest…
 
Do you ever feel like we're now living in some sort of alternative reality? Like there was some glitch in the matrix and we diverged into some other universe in the simulation? Sam Harris has a line "most people spend every waking moment of their lives in the 'movie' of their lives." What happens when the illusion of that movie is broken? Today Jos…
 
Today Josh speaks with Mark Cann about how to open up with others, be vulnerable, make friends, and grow your network authentically. Today we dive into: The differences and the best approach for both introverts and extroverts. Learning how to tell your story in an authentic way that resonates. How to be a good listener and ask good questions to get…
 
Today Josh speaks with Sam McNerney about the history of propaganda (public relations) and how it established the incentive models and feedback loops that have led to the increasing division in our current political and societal landscape. Today we dive into: Propaganda, the work of Edward Bernays (the "father of public relations" and nephew of Sig…
 
Life is like a video game. You can be a passive player that follows the guide, or you can pave your own path on an epic journey into the unknown. So what are you optimizing for in this game you're playing? What if you took a step back and looked at your life as the game designer, rather than the player? What if you approached your own life like a u…
 
There are over 600,000 active podcasts right now. That's a lot of noise. Why the hell start another one? Today we're diving into why I'm doing just that with my guest Zaid Hisham. Zaid is a user experience strategist (ex: Apple, Expedia.com, Intel, Microsoft) and as a professional problem solver, he is an absolute wizard at asking the right questio…
 
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