Кращі подкасти про Amanda Russell (2022)

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The School of Influence Podcast with Amanda Russell

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41: Unlocking and Unleashing LinkedIn Influence for Yourself - and Your Company 25:38

8M ago25:38

25:38

When we talk about influence in social media, we tend to dwell on consumer-centric sites such as Instagram and TikTok. But what about influencing the world through your creation of a robust personal brand? Or perhaps leveraging your employees to yield more influence for your brand through social media? Are Instagram and TikTok still the ideal place…

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The School of Influence Podcast with Amanda Russell

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40: The Methodology behind Turning CEO's, Executives and Corporate Leaders into Global Thought Leaders 35:33

8M ago35:33

35:33

Why is it that some companies have rockstar founders and CEOs? Why does EVERYONE know the name of say Steve Jobs, but few know the names of his successors or partners for that matter? Why do some leaders get all the glory, and some none at all? Donnetta Campbell, Founder of TheSocialArchitects, LLC (www.thesocialarchitects.co), has created a unique…

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The School of Influence Podcast with Amanda Russell

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39: The Intersection of Social Media, Sales, Employee Advocacy, and Influence 29:02

9M ago29:02

29:02

Smart organizations have realized the incredible influence that key employees can and have yielded online. Timothy Hughes, CEO and Co Founder of DLA ignite, has been at the forefront of this movement of helping companies large and small transform their organizations digitally through both Social Selling and Smarketing, which are also the names of t…

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The School of Influence Podcast with Amanda Russell

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38: What is the Deal with NFTs, And is There a Way to Use Them to Market and Grow our Brand? 24:43

9M ago24:43

24:43

One topic of conversation we haven't really discussed on the show is regarding the subject of NFTs - a topic that mystifies even the most forward thinking marketers and brand executives. Even if we understand the general concept, few of us really grasp how can they be used for brand marketing.Yet, it is undeniably the future and to compete the bran…

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The School of Influence Podcast with Amanda Russell

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37: The Case for B2B Influencer Marketing - and B2B Influencer Marketplaces 26:08

9M ago26:08

26:08

While most think of influencer marketing in terms of social media users representing consumer brands, what if you are a B2B company. Does influencer marketing translate well in a B2B paradigm? We are joined by Tim Williams, CEO of Onalytica, whose company has been helping B2B brands generate results with influencer marketing for nearly decade. He a…

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The School of Influence Podcast with Amanda Russell

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36: How to Build an Influential Network and Community to Grow Your Dream Career 22:29

9M ago22:29

22:29

After spending 10 years over-working and burning out while building a credit card processing company into 38 states and a networking events company for over 30,000 people (which she later sold), she learned the wrong way to do it, and then discovered that there was a better way. Darrah Brustein has both inspired and influenced millions to reach hig…

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The School of Influence Podcast with Amanda Russell

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35: The Benefits of Treating Customers Like Influencers with Customer Experience Marketing 23:33

9M ago23:33

23:33

Most CMOs accept that with intense global competition and increased commoditization of products and services, the final frontier in differentiation is in the customer experience. This is the basis of what customer experience marketing is all about, and today we have the world's leading expert on the subject, Dan Gingiss, who just wrote the definiti…

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The School of Influence Podcast with Amanda Russell

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34: How to Achieve OFFLINE Influence and Thought Leadership 25:50

10M ago25:50

25:50

A huge focus of this podcast is about showcasing brands and people who have achieved incredible levels of true influence in their space, and that is very different from simply having a social media following. In fact, some of the most powerful examples hapen completely offline. Dr Curtis Crane's episode will give you goosebumps, not only has he lit…

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The School of Influence Podcast with Amanda Russell

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33: You Don't Know What is Influencing You: Cracking the Code to Understand the Influence of Your Subconscious Mind 26:56

10M ago26:56

26:56

Roger Dooley is one of the true thought leaders in the field of neuromarketing. He has focused his work on understanding unconscious influence, and has written a best-selling and authoritative book (Brainfluence) and has a podcast of the same name. If we are trying to figure out what influences people, and 95% of what influences people is in the su…

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The School of Influence Podcast with Amanda Russell

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32: How to Leverage Influencers to Become an Award Winning Beauty Brand - and Lead an Industry Movement 20:50

10M ago20:50

20:50

How do you launch a beauty brand and get the biggest celebrities and A-listers on the planet to endorse you without having to shell out the big $$$ (or any $$$)?How do you win investors with no beauty-brand experience?How do you get on the shelves of conglomerates like Target in one of the most hyper competitive industries?Nyakio Grieco not only fo…

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The School of Influence Podcast with Amanda Russell

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31: The FUTURE of Influence is Here with Neuromarketing 29:59

10M ago29:59

29:59

Pranav Yadav is one of those brilliant people in the industry I respect a lot who I've wanted to have on the show because I think he brings something so incredibly valuable (plus he's witty)! He's the founder/CEO of Neuro-Insight, a key player in building the neuromarketing industry, and he has changed how brands and customers communicate for the b…

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The School of Influence Podcast with Amanda Russell

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30: How to Build Influence through the Power of Human Connection 31:09

11M ago31:09

31:09

In every episode we dig in to find out their actionable secrets and strategies to command real influence, and in this episode Kanika Chadda Gupta, former CNN journalist and top rated podcaster who is also a master of creating connections with high profile individuals, explains how she was able to get some of the most influential women in the world,…

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The School of Influence Podcast with Amanda Russell

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29: How to Launch a Successful Brand Using Influencers in a Hyper-Competitive Industry 21:14

11M ago21:14

21:14

Many would say you'd be crazy to try and compete with the L'Oreal's and Estee Lauder's of the world to launch a beauty brand, especially with no experience in the beauty space. That didn't stop Divya Gugnani, a former Goldman Saks executive, to defy the odds, successfully launching what is now one of the most beloved all natural cosmetics brands in…

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The School of Influence Podcast with Amanda Russell

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28: How to Build A YouTube Following for Your Business - at Any Age - in Any Industry! 29:04

11M ago29:04

29:04

This episode is proof that any one at any age can use social media to build their brand, cultivate a global community, and ultimately transform their life! We interview the most famous plumber, YES plumber, in the world, Roger Wakefield, and learn how this man started a YouTube channel to gain more clients and how he grew it to make 7 figures annua…

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The School of Influence Podcast with Amanda Russell

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27: The Relationship Between Innovation and Influence 28:57

12M ago28:57

28:57

Businesses that innovate yield unparalleled influence. But how does an organization or ourselves innovate? Author of the newly published RE:Think INNOVATION, Carla Johnson, argues that people make innovation much harder than it has to be. She also says that coming up with great ideas isn't a talent one is born with or a skill that takes years to le…

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The School of Influence Podcast with Amanda Russell

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26: How to Build Influence through Content 39:36

12M ago39:36

39:36

Content is the currency of digital media, but its more than that: Smart businesspeople are becoming content entrepreneurs and launching businesses from their content. New media companies are being born every day. Learn how to build influence through content from the #1 authority on content marketing, best-selling author and founder of Content Marke…

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The School of Influence Podcast with Amanda Russell

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25: How to Gain INFLUENCE by Playing BIG 33:41

1y ago33:41

33:41

The king of sports marketing, Brandon Steiner, breaks down his approach to building influence in a unique way, with incredible unique and inspiring examples of how he did it, not just with some of the biggest athletes of our time, but to create and scale his influence into so many ventures. This podcast took an expected twist and provided priceless…

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The School of Influence Podcast with Amanda Russell

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24: Why and How Every Executive and Entrepreneur Can Increase Their Influence 24:55

1y ago24:55

24:55

Most business leaders misunderstand influencer marketing to be just about selfies and vanity metrics. The core concept of influence marketing, creating and tapping into influence, has been around way before social media. It is also equally applicable to businesses as it is to consumers. Listen in to Amanda and Neal's advice for those of you that wa…

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The School of Influence Podcast with Amanda Russell

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23: How a World Class Athlete Took a Flywheel Approach to Building Influence Across Broadcasting Platforms and Social Media 36:19

1y ago36:19

36:19

What does it take to become one of the most respected influencers in the highly competitive space of fitness? Caroline Pearce has done it all, from world class athlete to the host across some of the biggest broadcasting platforms for sports (ESPN and SKY), to being the face and chief educator of several top equipment and nutrition brands - and they…

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The School of Influence Podcast with Amanda Russell

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22: Hollywood Entertainment Host and Reporter Jezlan Moyet on the Celebrity Influencer 27:41

1y ago27:41

27:41

Host of Good Morning LA LA Land and Fanvestor Report talks about the hustle to garner the mainstream spotlight in traditional media.For more information: •Jezlan Moyet's Moyet Rose Wine: https://blendtique.com/moyetrose/ •Amanda Russell: https://amandarussell.co •Neal Schaffer: https://nealschaffer.com Learn more about your ad choices. Visit megaph…

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The School of Influence Podcast with Amanda Russell

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21: How to Grow Your Audience: I Have a Great Idea, and All the Expertise, Now How Do I Get the World to Know? 45:55

1y ago45:55

45:55

This week Neal and Amanda do something a little different! They speak to renowned Board Certified Orthopedic Surgeon and Stanford Continuing Studies Instructor Dr. Allan Mishra, who has been working to grow his side hustle into a full-fledged business. Dr Mishra asks Neal and Amanda for advice. If you are an entrepreneur, or just looking for guidan…

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The School of Influence Podcast with Amanda Russell

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20: The King of Hollywood's Take on Influence with Founder of E! Entertainment Larry Namer 39:08

1y ago39:08

39:08

This is the man that created the $4 billion television network E! which pioneered the entertainment of mainstream celebrities. But what many don't know are the bigger ventures he's scaled all over the world, from China to Russia - there are few people that hold more influence than Larry Namer. In this candid interview, we ask Larry about what he's …

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The School of Influence Podcast with Amanda Russell

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19: Ann Handley on Building Influence through Content 45:55

1y ago45:55

45:55

Ann Handley, co-founder of MarketingProfs, began her career as a journalist, and her roots in storytelling and understanding the needs of her audience helped her launch a media business which has since evolved into becoming the premiere destination for professionals and educators to learn and get training for marketing, The best-selling author of t…

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The School of Influence Podcast with Amanda Russell

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18: The Future of Online Influence: Virtual Influencers, Memes and what EVERY business needs to know about it. 41:11

1y ago41:11

41:11

When Mark Cuban calls YOU ask for an investment in your company, you know you have a pulse on influencer marketing, not to mention a truly influential company! But when you look at what Shep and his company have accomplished in just 3 short years, it's no surprise. He has spearheaded the growth of cult-like communities for some of the world's faste…

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The School of Influence Podcast with Amanda Russell

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17: What is Influencer Management - and What Brands Need to Know About It! 33:33

1y ago33:33

33:33

The world of talent management is very confusing - even people who do it have trouble explaining it. And if you've ever reached out to a celebrity or social media star, chances are you may have been passed along to some agent or manager. In my experience, this is often where the buck stops, as many marketers get turned off. But having had a talent …

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The School of Influence Podcast with Amanda Russell

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16: Miri Rodriguez on Building Influence Company-Wide through Storytelling 42:17

1y ago42:17

42:17

Miri Rodriguez went from a Community Manager to becoming one of Microsoft's top influencers and Storytellers. Now she is the author of Brand Storytelling and advises other companies how to bring out the stories from their employees. Listen in as Miri teaches you about the unique connection between storytelling and influence.For more information: •M…

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The School of Influence Podcast with Amanda Russell

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15: Dave Kerpen on the Importance of Building Likeable Influence 21:46

1y ago21:46

21:46

New York Times Best-Selling author Dave Kerpen emerged as a major marketing influencer out of nowhere with his Likeable brand, books, and successful agency. Dave explains the importance of branding and relationships in building and sustaining influence.For more information: •Dave Kerpen: https://davekerpen.com/ •Amanda Russell: https://amandarussel…

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The School of Influence Podcast with Amanda Russell

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14: Rand Fishkin, Founder of MOZ and CEO of SparkToro, on Building Influence through Building Technology to Help People 35:06

1y ago35:06

35:06

Rand Fishkin did not wake up one day and decided he was going to build one of the leading SEO software platforms. He has been on a mission to help people, whether it is search engine optimization with MOZ or making market research accessible to everyone through SparkToro. Rand shares his incredible entrepreneurial journey and is a living testament …

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The School of Influence Podcast with Amanda Russell

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13: Serial Founder/Investor of PELOTON and ACTIVE, Dave Alberga, on Silent Influence and How to Leverage It for Astronomical Business Impact 29:07

1y ago29:07

29:07

Whether it's A-list celebrities looking to launch their own brands or successful entrepreneurs looking for advice, there is one person they call: Dave Alberga. Dave is the silent and humble influence behind many of the biggest brands you know. It seems as if anything he touches turns to success, and for the first time ever, he opens up about the fa…

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The School of Influence Podcast with Amanda Russell

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12: How Plastic Surgeon Dr. John Layke Became an Entrepreneur and Industry Influencer 32:18

1+ y ago32:18

32:18

In business, ambitious people either aspire to become an influential leader in their industry, or grow a company into greatness, Dr John Layke managed to do both, and he is far from stopping. What has been his formula to translate influence across categories? Find out in this riveting interview.Beverly Hills Plastic Surgery Group: https://www.bever…

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The School of Influence Podcast with Amanda Russell

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11: Founder of 'Women in Influencer Marketing' (WIIM) Gives Her Thoughts on Influencer Marketing 24:09

1+ y ago24:09

24:09

Jessy Grossman not only manages influencer talent, she also founded the rapidly growing community of women marketers. Her view of influencer marketing comes from the lens of influencers as social media content creators.Women In Influencer Marketing: https://iamwiim.com/Jessy Grossman on LinkedIn: https://www.linkedin.com/in/jessygrossman/Amanda Rus…

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The School of Influence Podcast with Amanda Russell

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10: John Lee Dumas: The Common Path to Uncommon Success 33:47

1+ y ago33:47

33:47

How does one become an influencer in a crowded online space and launch a successful business? John Lee Dumas began as a podcaster and now generates 7 figures from a variety of digital and physical products. His Entrepreneurs on Fire podcast is one of the most popular business podcasts of all time. JLD shares what he has learned on his entrepreneuri…

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The School of Influence Podcast with Amanda Russell

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09: Barry's Bootcamp CEO Joey Gonzalez Explains the Human Science of Influence 35:36

1+ y ago35:36

35:36

Barry's Bootcamp CEO Joey Gonzalez explains the human science that enabled them to influence the way people work out, and got celebrities flocking to them!Joey shares how Barry's Bootcamp changed the game for fitness and created a cult-like following with an audience that includes Hollywood's top A-list celebrities flocking to them and bragging abo…

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The School of Influence Podcast with Amanda Russell

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08: Shane Vitaly, Founder, Vitaly: Breaking the Rules to Build a Mini Empire - and Influence a New Category of Brand 36:24

1+ y ago36:24

36:24

The motorcycle-driving, tattoo loving classic 'bad boy look' that Shane Vitaly had rocked since his anti-authoritarian childhood was not a likely candidate to create a global jewelry brand...for men! And yet by age 34 he boasts an 8 figure (and vastly growing) empire. In addition to the complete story of how he built his kingdom, he talks about ide…

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The School of Influence Podcast with Amanda Russell

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07: Jen Groover: Think You Know How to Influence? Think Again 31:09

1+ y ago31:09

31:09

In the professional and private spheres, we are constantly searching for ways to maximize our influence. In this interview, Jen Groover challenges the old persuasion styles of marketing that hold most people and business back from actualizing their growth potential. She argues that influence is something that can be learned but it starts with a tra…

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The School of Influence Podcast with Amanda Russell

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06: Carmax Co-Founder Austin Ligon on The Gold Standard of Branding 48:57

1+ y ago48:57

48:57

Austin Ligon has demonstrated influence at the highest level, the ability to not simply launch a new product, but an entirely new concept, in an industry peppered with skepticism: buying cars. Our conversation with him covers his time as cofounder of CarMax from its inception to his retirement in 2006. Since then, we discuss his key roles in other …

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The School of Influence Podcast with Amanda Russell

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05: Nigel Barker: America's Next Top Influencer 41:08

1+ y ago41:08

41:08

The man who literally broke the 'model' for what it means to be a fashion photographer. Having worked with every major iconic face of our time, Nigel not only understands influence, he has amassed what can be considered industry-changing influence - from prime time reality shows to furniture collections, clothing labels and gyms, the man knows what…

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The School of Influence Podcast with Amanda Russell

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04: Zico Coconut Water Founder Mark Rampolla on Deep and Narrow Influence 41:01

1+ y ago41:01

41:01

We often think of influence as being about individuals with large followings, but Rampolla makes the case for leveraging all stakeholders as strategic key influencers. Rather than large followings, he argues the value of going deep and narrow with influencer engagement.Reference Links• Mark Rampolla: https://www.linkedin.com/in/marksrampolla• Amand…

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The School of Influence Podcast with Amanda Russell

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03: Lamborghini CMO Katia Bassi on the Brand as Influencer 30:08

1+ y ago30:08

30:08

Lamborghini CMO Katia Bassi has paved a new way of defining influence from her leadership. Learn why "Brands should inspire to expand people's cultural horizons".Reference Links• Katia Bassi: https://www.linkedin.com/in/katia-bassi-6692655/• Amanda Russell: https://amandarussell.co• Neal Schaffer: https://nealschaffer.com Learn more about your ad c…

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The School of Influence Podcast with Amanda Russell

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02: Jesse Itzler on How to Build an Influential Life Resume 47:38

1+ y ago47:38

47:38

Jesse Itzler on what it REALLY takes to achieve INFLUENCE (and it's NOT experience).Reference Links• Jessie Itzler: https://jesseitzler.com• Amanda Russell: https://amandarussell.co• Neal Schaffer: https://nealschaffer.com Learn more about your ad choices. Visit megaphone.fm/adchoicesAmanda Russell

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The School of Influence Podcast with Amanda Russell

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01: Andy Roddick on Influence 22:29

1+ y ago22:29

22:29

Andy Roddick talks about no longer cringing at the word 'influencer', and how to leverage fame to create greater social good influence.Reference Links •Andy Roddick Foundation: https://www.arfoundation.org/ •Amanda Russell: https://amandarussell.co •Neal Schaffer: https://nealschaffer.com Learn more about your ad choices. Visit megaphone.fm/adchoic…

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The School of Influence Podcast with Amanda Russell

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00: Introducing The School of Influence Podcast [Trailer] 4:08

1+ y ago4:08

4:08

Listen to influencer marketing authors and professors Amanda Russell and Neal Schaffer talk about why they are launching The School of Influence podcast and why you should be excited enough to hit the subscription button and listen in! Learn more about your ad choices. Visit megaphone.fm/adchoicesAmanda Russell

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